Reid All About it

DECEMBER 6, 2024

Lessons in Advocate Recruitment to Ready You for 2025 From old-school traditional to the latest in social and AI technologies, learn the tactics and strategies you’ll need to position yourself and your program for advocacy success in the new year. More info/register. 1 CAE credit. More info/register. More info/register.

Content 213

Content Strategy Revenue Technology 213

Reid All About it

DECEMBER 1, 2023

Member recruitment. To attract young members , you must recruit in ways that make sense to them. This month’s topics are: member engagement, and holiday cocktails and mocktails. Mon 12/4 at 8 a.m. Host: Zzeem Speakers: Erin Roberts, Partner at Zzeem, and Asif Ahmed, Executive Director Wed 12/6 at 1 p.m.

Arlington 275

Arlington Technology Strategy Los Angeles 275

Reid All About it

MARCH 18, 2022

Membership Recruitment: How to Reach New Markets. Learn about the mistakes you don’t realize you are making with your membership program, the unseen problems standing in the way of your member retention, the must-do’s to successfully execute a membership program, and how to achieve long-term membership resiliency. Location: Virginia.

Revenue 39

Revenue Technology Video LMS 39

Reid All About it

JANUARY 13, 2023

If not, use this survey link to join nearly 1,000 association leaders worldwide whose participation helps all of us gain insights about what’s working to recruit, engage, and retain members, along with other valuable information. Membership, Marketing & Engagement. Recession prep. Host: Fridays@4. CAE credit.

Revenue 39

Revenue Education Leadership Strategy 39

Reid All About it

NOVEMBER 10, 2017

Discover the method they use to attract, engage, and retain the young generations. Presenter: Amanda Kaiser, Member Engagement Expert, Smooth The Path. Your members want to be part of an online community and have access to on-demand learning opportunities. Small Association Forum for Executives (Northern Virginia).

DC 150

DC Washington Tools Education 150

Reid All About it

OCTOBER 6, 2023

Based on conversations with young members, former members, and never-members from multiple industries, Michelle Maher of Highland describes why young professionals are engaging digital channels instead of associations and the unique value they seek from associations. Next gen membership #2. More info/register.

Revenue 264

Revenue Certificate Tools Innovation 264

Reid All About it

JANUARY 6, 2023

Career Development in Organizations: A Tool for Recruitment, Engagement, and Retention. The lack of member engagement is a common problem that many associations experience. Benita Stocks, Director of Membership & Programs for NAIOP Northern Virginia, the Commercial Real Estate Development Association.

Revenue 42

Revenue North Carolina Education System 42

Reid All About it

OCTOBER 18, 2019

Even with all the technological innovations revolutionizing membership recruitment strategies in today’s world, the membership brochure remains a mainstay of membership marketing. Host: Northern Virginia Chamber. Leading Member Engagement from the Outside-In. Location: Alexandria VA. Host: Results Direct. CAE credit.

North Carolina 34

North Carolina Education Project Communications 34

Membership Marketing

JULY 22, 2010

Speaking Engagements. Speaking Engagements. Email Usage Up, but Effectiveness Rated Lower for Membership Recruitment. The following chart shows the percentage of associations using email for building awareness with prospective members, getting new members engaged with the organization, and renewing members all increased.

Recruiting 40

Recruiting Recruitment Survey Price 40

Membership Marketing

FEBRUARY 12, 2010

As you may recall, last year, our survey provided critical comparative data on how organizations recruit members, engage new members and renew their members. in Alexandria, Virginia. Unleash the Power of Market Testing in your Membership Recruitment. Membership Recruitment. (4). My Background.

Survey 40

Survey Marketing Price Analysis 40

Membership Marketing

SEPTEMBER 13, 2011

As readers of this blog know, this marks the third year that we have surveyed membership organizations to better understand the strategies and tactics used to recruit members, engage new members, renew existing members, and reinstate former members. in Alexandria, Virginia. Membership Recruitment. (4).

Marketing 40

Marketing Price Report Survey 40

Membership Marketing

MAY 25, 2012

This marks the fourth year that Marketing General Incorporated (MGI) has surveyed associations to better understand what is going on in the membership market and what is working best to recruit members, engage new members, renew existing members, and reinstate former members. in Alexandria, Virginia.

Marketing 40

Marketing Report Price Survey 40

Membership Marketing

SEPTEMBER 21, 2010

They do not present it as statistically valid due to the limited number of responses, but it is interesting to note that only 26% of associations report running a special new member program for their organization. in Alexandria, Virginia. Unleash the Power of Market Testing in your Membership Recruitment. Tony Rossell.

Marketing 40

Marketing Price Survey Discount 40

Membership Marketing

APRIL 1, 2011

Since forever, associations have overemphasized number of members as a metric. I'm not saying it should be ignored all together, but other metrics are much more important, such as member engagement, and how well you reach members in ways that affect how they conduct themselves. in Alexandria, Virginia.

Marketing 40

Marketing Price Survey Analysis 40

Membership Marketing

MAY 17, 2010

Engagement comes by impacting a member’s behavior. He writes, “I define member engagement as the following: Engagement is the result of a member investing time or money with the association in exchange for value.” in Alexandria, Virginia. Membership Recruitment. (4).

Marketing 40

Marketing How To Price Analysis 40

Membership Marketing

APRIL 10, 2012

Intuitively, we all know that members using the associations services is good, but seeing the statistics to support it highlights the critical nature in the membership lifecycle of member engagement. in Alexandria, Virginia. Unleash the Power of Market Testing in your Membership Recruitment. My Background.

Products 40

Products Survey Social Media Price 40

Reid All About it

FEBRUARY 17, 2023

Nimble AMS describes how an AMS helps membership teams better understand members, anticipate their needs, and deliver personalized communication and content. If your AMS doesn’t help you recruit, engage and retain members , it’s time to start looking for a new one. Board practices. More info/register. 1 CAE credit.

Revenue 39

Revenue Strategy Education Technology 39

Reid All About it

APRIL 12, 2024

Member recruitment. Katrina Ciccarelli McAfee at Association Analytics shares a three-step strategy for improving new member acquisition. AI Unleashed: Elevating Association Performance and Engagement Learn how two associations built and deployed AI to further the member experience. 1 CAE credit.

Revenue 264

Revenue Strategy Price Newsletter 264

Reid All About it

NOVEMBER 27, 2020

The ROI Member Recruitment Brochure: How to Create Brochures That Positively Influence Membership Decisions. The ROI of Words: How to Write Website Copy That Will Drive Member Renewal and Recruitment. Just great discussion, sharing, and networking among association professionals from across Virginia.

Las Vegas 369

Las Vegas Virginia Washington Content 369

Membership Marketing

NOVEMBER 8, 2010

When you actually do a recruitment campaign, they join. When you engage with your members, they stay. What niche do you fill that no one else can - market that to potential members? If you can get your existing members to recruit new folks then you can just sit back and count the cash. 80/20/10.

Marketing 40

Marketing Recruiting Recruitment Survey 40

Reid All About it

NOVEMBER 29, 2024

Discover how they identified the warning signs, what’s causing this membership cliff in their industries, and—most importantly—what they are doing to retain members, engage younger generations, and evolve their value propositions for the future. 1 CAE credit. More info/register. More info/register. 1 CAE credit. More info/register.

Arlington 245

Arlington Chicago Education Technology 245