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Marketing General Incorporateds new survey shows association professionals optimistic about their prospects, but eager to make changes. Marketing General Incorporateds 2025 Association Outlook Report , published last month, is based on responses from nearly 300 association professionals surveyed last September.
Halmyre has released their latest report: Growing Value: Findings of Halmyre's Non-Profit Value Proposition Survey. This is based on the 2022 survey of Non-Profit Executives about value proposition, memberengagement, pricing strategy, and data intelligence. Here are two highlights from the learning.
To better understand how associations are navigating this shift,orgSource ( www.orgsource.com ) conducted the 2024 Digital Trends Survey. In an era where technology can make or break an organization’s ability to engage with members and optimize operations, this gap presents a significant risk. This presents a missed opportunity.
Association Societies Alliance (the association for state SAE executives) surveyed 305 members of seven state SAEs in November 2024 about their associations use of AI. Per the report, most associations are in the discovery or planning phase of AI adoption. Gen Z and events. More info/register. Fri 2/21 at 1 p.m. CAE credit.
2024 Association Survey Results Report For the 10th year, association professionals across the U.S. and Canada provided a look at the inner workings of their organizations when they replied to GrowthZone’s annual survey.
When our parent company ASI surveyed association executives for the 2023 Membership Performance Benchmark Report, memberengagement was the biggest issue keeping execs up at night. No surprise. Upon joining,…
Memberengagement. Elizabeth Engel of Spark Consulting shares insightful takeaways from a conversation about engaging today’s members , including making space for them and solving the right problems. Call-a-member month. More info/register (ASAE members only). Love this idea. 1 CMP credit. to 4:10 p.m.
Polarization in Washington, DC, and market disruption are opening doors for Associations to create more compelling memberengagement experiences for their members. Compelling MemberEngagement Using “Pull” and “Push” . Report an upward trend in 3-year annual revenue.
Their method anticipates member needs and industry trends, instead of reacting to ideas from SMEs alone. New memberengagement study. Contribute to industry research by taking Amanda Kaisers New MemberEngagement Study survey. AI tools course. AIs impact. More info/register.
GrowthZone’s 11th annual survey highlights trends, challenges, and strategies shaping the membership industry through insights from U.S. Non-dues revenue opportunities Dues increases and other financial trends The growing role of community platforms in memberengagement …and so much more! and Canadian association professionals.
Driving Sustainable Industry Growth Helps Trade Associations Energize MemberEngagement . With global economic uncertainty dominating most conversations, we’re learning that Trade Associations who drive sustainable industry growth are helping their organizations by energizing memberengagement.
The post What We Learned from the 2022 Association Member Experience Survey appeared first on Higher Logic. Find out what your members want. Higher Logic’s 2022 Association Member Experience Report helps you do just that. . For association leaders, the advice is often the same again and again.
If youre embarking on an AMS project, start your research by reviewing 108 Ideaspaces list of issues to consider when selecting an association management system (AMS) , such as reporting, security, API, technology partners, access control, cost of ownership, vendor stability, and the ability to expand software capabilities as your needs change.
The post What We Learned from the 2023 Association Member Experience Survey appeared first on Higher Logic. Learn what association members care about most in Higher Logic’s annual Association Member Experience Report. The post What We Learned from the 2023 Association Member Experience Survey appeared first on Higher Logic.
According to the recent results from GrowthZone’s 2020 Association Survey , the majority of respondents indicated an improvement in year-over-year association engagement rates. Of those respondents, 15% credited a deliberate strategy and dedicated focus on engagement as the reason for the improvement. Get your copy of the.
Memberengagement is the #1 way to make sure your members recognize the value they get from your association. The best association memberengagement strategies guide them to participate in the right programs and leave them feeling valued—which makes them significantly more likely to renew! The solution?
But did you know that you can also empower your association volunteers to boost memberengagement? Here’s how to start transforming your memberengagement strategy by mobilizing your volunteers. . Are you looking for tips to prepare your memberengagement strategy for 2023? Your members want to connect!
Actionable Data can help organizations surface opportunities that can help members drive their professional and industry outcomes. Moreover, the data can serve as the foundation for a 2017 MemberEngagement Strategy that can position your organization as a more relevant and necessary resource for your members.
Associations—a big group of human egos—are no different which is why membership benchmark surveyreports are so popular. Associations want to know how their membership recruitment, retention, and marketing tactics compare to others so they can improve member growth and engagement. The state of association membership.
Getting people to read the reports is also challenging because some research reports are a compilation of hundreds of dry pages that end up sitting on people’s physical or virtual bookshelves and are rarely thought of. We learned which member segments were the most difficult to engage (new members followed by prospective members.)
Learn about techniques for crafting data-driven content that reinforces your association’s mission and values and a framework for measuring and demonstrating the tangible value your newsletter brings to members. Learn how to structure your system in 3D, leverage one-click reporting, and avoid common pitfalls. 1 CAE credit.
Successful associations prioritize improving the member experience. The Community Brands 2022 Association Trends Study reports that 90% of association professionals seek to enhance engagement opportunities for their members. How to improve memberengagement scoring at your association.
In our recent association survey , 52% of respondents said their association’s engagement rates were higher than the year before. 25% of respondents reporting increased engagement attributed the improvement to member communication. 2020 Association Industry Survey Results Report. >>
Naylor has been conducting the survey for five years, and last year, the survey found most associations were continuing to struggle with communications. In fact, only 6 percent reported having a communications strategy. Finally, again this year, associations reported difficulty with communicating to young professionals.
Our GrowthZone AMS blog series, 6 Proven Ways Associations Improved MemberEngagement , explores different tactics that can increase memberengagement. In this installment, we dive into programming strategies used by associations with strong memberengagement rates. Get your copy of the.
Recent surveys paint a vibrant picture of growth driven by positive economic indicators and a renewed focus on memberengagement. This article uncovers the key survey insights, offering a data-driven look at the trends and opportunities shaping association industry trends.
Is your association looking to boost memberengagement in the new year? To increase member connection and loyalty in your organization in 2023, you’ll want to p repar e your memberengagement strategy today. We’re here to help your association take its memberengagement to the next level with four valuable tips.
The comprehensive 2025 B2B Content Marketing Benchmarks, Budgets & Trends report from the Content Marketing Institute is a must-read for marketing professionals. Their post covers the importance of member-centric digital content, repurposing content, experimenting with formats and channels, and measuring ROI. Membersurveys.
According to the 2022 CINC Systems State of the Industry report , overload and burnout are frequent topics of discussion in the HOA industry. Here’s what we learned from the survey, which was conducted in 2022 and 2021: 1. In fact, the survey indicated employee retention continues to be a top priority for organizations in 2022.
Drawing on insights from our recent.orgSource Digital Trends Survey , well explore how associations can move beyond resilience to embrace growth by focusing on five key pillars: strategy, culture, technology, data, and memberengagement. A member-centric approach builds trust, enhances engagement, and drives loyalty.
and Canada were surveyed by GrowthZone about their membership and engagement experiences. 85% of those surveyed said overall memberengagement was better or about the same since 12/31/2021. Read the full 2023 survey results report. If you agree, that’s wonderful.
They go into detail on the items that belong on your list: reporting, security, API, technology partners, access control, cost of ownership, vendor stability, and the ability to expand software capabilities as your needs change. Day One Agency suggests not believing the headlines about Gen Z. Is AI making us dumb? More info/register.
Community Brands set out to answer these and other questions in a recent survey of small staff (10. The post Sneak peek: Benchmark report on small-staff associations appeared first on YourMembership. But what are their top priorities? Are they expecting growth? How are they preparing for the future?
Survey after survey seems to suggest that leaders wont, or wont very often. The latest one comes from the training firm TalentLMS, which surveyed 600 U.S. To that end, the TalentLMS survey is revealing about what tends to stand in the way of leadership growth. And that trickles down. And even harder to recover from.
Enhanced memberengagement. Addressing the entire member journey creates opportunities for deeper participation. Strategies for a Holistic Member Experience Several key components contribute to a seamless and engaging journey for association members.
MGI offers strategies to increase renewals , based on 40 years of membership marketing experience and over a decade of surveying associations for their membership benchmark report. Their guide covers reasons members dont renew, renewal campaigns (and mistakes), channels, testing, grace periods, and metrics. Membership renewals.
Near the end of 2022, GrowthZone surveyed over 300 association professionals across the U.S. The survey results show growing membership, memberengagement/retention of members, and revenue/budget/funding are what worry your association peers most. and Canada. Can you relate?)
If your answers lean toward Yes, No, and Shut Up, then you might like (need) Impexium’s advice on event survey questions that hold attendees’ interest and provide you with useful data. Mobile engagement strategy. Member workplace challenges. Do you use all the data you collect? Are you feeling a bit sheepish right now?
orgSource Digital Trends Survey highlights the essential strategies associations need to thrive in the coming years. Key Actions : Build with Members in Mind : Develop a strategy that aligns with your members needs and preferences. Conduct surveys, gather feedback, and use data insights to understand what matters most to them.
Associations pros frequently cite memberengagement as a top challenge, and many of the most effective ways to make easier connections with members are in the digital realm. Here are three items to add to your online engagement plan in the new year. Also consider new platforms for engagement.
But that’s not the case for associations across the board, according to a new benchmark report by Mariner Management and Marketing. The report found associations rely on their chapters for memberengagement, leadership development, membership recruitment, marketing communications and local resources. So what do you think?
Nearly 350 associations participated in the Association Innovation Benchmarking Report , which found most associations are at least moderately innovative. In addition, associations reported that innovation flows from the top down, with CEOs and other leaders serving as the primary drivers of new thoughts and ideas.
GrowthZone recently released the 2021 Association Industry Survey results. This year’s report contains specific data on association value proposition recognition, COVID’s impact on organizations’ operating status, 2021 revenue trends predictions, and more. The report also highlights: Top non-dues revenue sources. and more.
The iSeatz survey features input from members beyond associations, including season-ticket holders and participants in subscription and loyalty programs. Members of a wide variety of groups are looking for value, belonging, and personalized attention, according to a new report.
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