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Nondues revenue isnt new, but associations need for that revenue is. For years, associations have viewed nondues revenue as a bonus, but with revenue from memberships declining and the demand for engaging memberexperiences rising, nondues revenue is now less of a bonus and more of a necessity.
How well does your membership strategy and marketing align with her assertion? Lead Marvels helps you make a case for a new revenue stream at your associationsponsored content. exam preparations, eligibility, exam content outline, study strategies, practice questions, tips and advice, etc.) AIs impact. Sponsored content.
With innovative technology solutions, you can generate revenue for your bar association while proving to your members they’re a top priority. Read our blog to learn how investing in the latest learning management system can strengthen your organization’s CLE offerings while helping your bar association drive revenue.
3 strategies for associations to elevate the event experience for your members. Events and conferences are one of the largest sources of non-dues revenue for associations. Learn how to enhance and elevate the event experience for your members. Events and conferences are powerful tools for associations.
Speaker: Jessica Bonney from VICA and Jeff Horne from Wicket
What does delivering an exceptional memberexperience mean in today's world? With the right insights, tools, and strategies, you can identify what truly matters to your members, drive meaningful engagement at scale, and continue to meet the ever-evolving needs of your members.
Video conferencing and virtual events have never been more important to business as it is now - especially for associations who need to keep members engaged and revenues high. Check out these six ideas for creating engaging webinars that deliver a valuable experience to your association’s members: Create Educational Opportunities.
This course describes immediate steps and long-term strategies that will help your association attract more website traffic by improving your ranking with Google, Bing, and other search engines. They provide helpful tips for creating a 12-month training strategy so each volunteer receives the right amount of learning at their moment of need.
.* From Resumes to Results: Hiring for Real Impact Learn about a competency-based framework to clearly define success in a role and identify what matters in a candidate’s background; an end-to-end hiring strategy to improve job advertising, sourcing, interviews, and final decisions; and common hiring pitfalls to avoid and what to do instead.
Mobile engagement strategy. Clowder explains why you need a mobile engagement strategy when deploying a membership app and how that strategy helps you deliver value, build trust, and increase member engagement. Education revenue. Member workplace challenges. Coincidence? Content marketing. Fri 11/1 at 1 p.m.
If you know data exists within your online community and marketing automation activities, but you aren’t leveraging it to inform your ability to provide a targeted, valuable memberexperience, well - it’s as if Charlie Bucket found a golden ticket then decided he didn’t feel like going to Willy Wonka’s Chocolate Factory that day.
If you’re an association professional who is responsible for business development, exhibitor sales, non-dues revenue programs, or any other revenue growth roles outside of membership sales, please complete this survey , which should take less than ten minutes of your time. AMS selection. 1 CAE credit. More info/register. 1 CAE credit.
In 2025, Congress is likely to consider new tax increases on association revenue, such as membership dues, sponsorships, investment income and educational program revenue. It covers strategy, tactics, technology, AI and more in a post, not a download. Content strategy. Luke Burgis [A revealing one to ponder.]
Fri 2/21 at 11 a.m.* – A Match Made in Heaven: How Event Surveys Transform Feedback into Your Events Learn how to pair the power of event data with proven survey strategies to deliver exceptional experiences for both attendees and exhibitors. Im happy to feature it as long as its not product-centric. Fri 2/21 at 1 p.m.
And even when measured, it can be tricky to know how to use engagement scores to improve memberexperience and operational results. In this post, we’ll explore three strategies you can use to ensure you’re making the right moves for more meaningful member engagement.
Are you looking for strategies to drive revenue to your association? Rather than reducing product costs and increasing sales, you could reconsider your organization’s pricing strategy. Choosing the right pricing strategy for your association’s services and products can offer powerful results.
To innovate, grow, and offer more value to your members , you must make a comprehensive plan for the future. We’ll cover the core elements of a successful long-term strategy and walk through top tips to boost your association’s member engagement , keep you motivated, and empower you to achieve your goals. Seek out an expert.
Are you looking for tried and true methods to maximize your association revenue? There are myriad options on how to increase profits, however, leveraging successful strategies at your organization guarantees increased revenue and delivers value to the memberexperience. . to increase association revenue.
To innovate, grow, and offer more value to your members , you must make a comprehensive plan for the future. Well cover the core elements of a successful long-term strategy and walk through top tips to boost your associations member engagement , keep you motivated, and empower you to achieve your goals. Seek out an expert.
Embrace Digital Transformation What We Learned Technology is no longer just a toolit must be embedded into an associations core strategy. From AI-driven personalization to cloud-based management systems , digital transformation enhances efficiency, engagement, and revenue opportunities. Final Thoughts: Is Your Association Future-Ready?
Is improving the memberexperience one of your most vital organizational priorities? According to the latest Community Brands Association Trends Research , 53% of association professionals report that enhancing the memberexperience is their most important business objective. If so, you’re not alone.
Excitement, pride, gratitude—all of these emotions can stem from a positive memberexperience! So how do you improve your memberexperience? Memberexperience describes how people view, feel about, and engage with your organization’s brand. But first… Why Does MemberExperience Matter?
James Young at Product Community shares ten revenue-generating product ideas. He explains how to build product lines using a framework involving product extensions—an interesting and potentially fruitful strategy. Here’s more advice on building a culture of learning and experimentation from Adam Grant at Strategy+Business.
Driven by a change in what members want and are willing to pay for, associations are seeing changes in their key revenue streams, including which income sources sustain their organizations. Where Associations Get Their Revenue Today. Non-dues, or non-subscription, revenue. percent of their revenue from membership dues.
How associations can innovate a nd improve the memberexperience To become an innovative association , you’ll want to address and solve problems at your organization as they arise. Boost member service efforts by investing in AI chatbots. With a modern AMS, you can offer an innovative shopping experience for your members.
Are you looking for new ideas to increase association revenue? Maybe you’ve tried refurbishing your online store , improving your professional education program, or personalizing the memberexperience , and you’re still falling short of your association goals. Secure sponsorships with well-connected members.
The strong link between effective technology adoption and member loyalty is a good sign for associations, though many still feel unprepared for the future according to the latest research. However, with the right association management software (AMS), both your staff and members can thrive.
Let’s take a look at how your association can use your AMS to engage and provide for your members with these five strategies: Create comprehensive member profiles. Automated communications keep all of your members in the loop and save your team time (and increase event revenue !) Automate your communications.
Is your association looking for strategies to drive revenue to help you meet your organizational goals? Leveraging modern software at your organization can help you provide an excellent memberexperience and ensure you remain a valuable member resource. Personalize memberexperiences. Here’s how: 1.
While the way you align your proposed member community with your executives’ goals will vary by association, five of the most common priorities you might find in the strategic plan include new member acquisition, member engagement and retention, non-dues revenue growth, advocacy and legislation, and maintaining relevance.
MemberSuite tackles one of the most perplexing questions about the future of conferences: how to provide an integrated experience at a hybrid conference —and why you should. . Non-Dues Revenue, Partnerships & Sponsorships: What’s Working & What’s Not. Presenters: Bill Zimmer, Vice President of Strategy, 360 Live Media.
To empower associations to create exceptional online experiences for members and stakeholders, Nimble AMS leverages Salesforce Experience Cloud. Nimble AMS uses Experience Cloud to provide you r organization with guidelines and custom components for creating a branded and personalized memberexperience.
When it comes to memberexperience, your association is similar. What your members feel, think, and gain from your association can affect their involvement. And that can ladder up to your growth and revenue. So what is memberexperience and why does it matter? What is memberexperience?
Non-dues revenue. The State Bar of Texas partnered with Lead Marvels to provide an online resource library for members that generated $160,000 in revenue for the association this past year—plus lots of leads for their sponsors. PAR presenters will reflect on their year and share ideas for revenue performance in 2024 and beyond.
Competing against niche professional organizations, membership and conference revenue has “slowed to a trickle.” Content Marketing Institute shares highlights from their conference, Content Marketing World , including a quote from their chief strategy advisor Robert Rose: “Content marketing is what marketing is becoming. CAE credit.
Its a bold questionbut its the one association leaders must ask themselves today: Are we writing our own case study in innovation, or are we inching toward irrelevance while clinging to yesterdays strategies? From personalized memberexperiences to streamlined operations and smarter decision-making, AI can be a game-changer.
The sooner associations wake up to the reality that their multigenerational membership base isn’t going to retain itself with an outdated communications strategy, the sooner they can break through to emerging generations and maximize overall engagement and retention. But don’t fret - today works, too! You’re on the same team.
exam preparations, eligibility, exam content outline, study strategies, practice questions, tips, and advice, etc.) and current CAEs to share their knowledge and experience with the exam. Fri 9/6 at 1 p.m.* – Talk with CAEs An online space for CAE candidates to ask questions about the CAE (e.g., More info/register. 1 CAE credit.
Lowell Aplebaum and his team at Vista Cova published an excellent report on strategies and practices to prepare your board for effective governance. You’re more likely to attract and keep members with either a combination or tiered membership structure. and current CAEs to share their knowledge and experience with the exam.
Find out how to design for virtual-first experiences, satisfy the desire to network, and keep your members engaged. Presenters: Graham Harvey, Chief Strategy Officer, Matchbox Virtual Media. Find out how they are pivoting to engage their 7,000 members and rethink their meetings. More info/register. More info/register.
The conversations are inspiring, filled with examples of strategic initiatives, membership growth, innovative partnerships, and new revenue streams. It does mean understanding the systems your organization uses and how technology supports your strategy and operations. Technology isnt a separate line item; its core to your strategy.
TopClass LMS also discusses factors that limit participation and strategies to improve your volunteer recruitment and retention efforts. Host: American Marketing Association Speaker: Tori Cipollone, Senior Platform Experience Manager, MNTN Tue 4/30 at 11 a.m. – Association trends. Google’s been at it again. Engagement scoring.
Wondering how your association can stay relevant, effectively connect with younger members, save staff time, increase revenue, and boost retention? Before MTI adopted an online community, it was short on staff, didn’t have an AMS, and its revenue was decreasing. 2600% revenue growth in 14 years. 97% member retention rate.
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