This site uses cookies to improve your experience. To help us insure we adhere to various privacy regulations, please select your country/region of residence. If you do not select a country, we will assume you are from the United States. Select your Cookie Settings or view our Privacy Policy and Terms of Use.
Cookie Settings
Cookies and similar technologies are used on this website for proper function of the website, for tracking performance analytics and for marketing purposes. We and some of our third-party providers may use cookie data for various purposes. Please review the cookie settings below and choose your preference.
Used for the proper function of the website
Used for monitoring website traffic and interactions
Cookie Settings
Cookies and similar technologies are used on this website for proper function of the website, for tracking performance analytics and for marketing purposes. We and some of our third-party providers may use cookie data for various purposes. Please review the cookie settings below and choose your preference.
Strictly Necessary: Used for the proper function of the website
Performance/Analytics: Used for monitoring website traffic and interactions
.* From Resumes to Results: Hiring for Real Impact Learn about a competency-based framework to clearly define success in a role and identify what matters in a candidate’s background; an end-to-end hiring strategy to improve job advertising, sourcing, interviews, and final decisions; and common hiring pitfalls to avoid and what to do instead.
This hypothetical scenario illustrates an important truth for all associations operating in the modern age: Your website is a critical tool that must meet your current and potential members expectations in order to keep your community healthy and experience long-term organizational success. Add a search function.
3 strategies for associations to elevate the event experience for your members. Learn how to enhance and elevate the event experience for your members. Events and conferences are powerful tools for associations. Events and conferences are one of the largest sources of non-dues revenue for associations.
Association membership in the modern age is all about providing people with real value on their terms, and strategically leveraging technology is an effective way to attract and retain those members who you’ll transform into your trusty advocates. When you invest in this tech tool, you’re investing in the professional growth of your members.
Speaker: Jessica Bonney from VICA and Jeff Horne from Wicket
What does delivering an exceptional memberexperience mean in today's world? With the right insights, tools, and strategies, you can identify what truly matters to your members, drive meaningful engagement at scale, and continue to meet the ever-evolving needs of your members.
At.orgSource, we believe the key lies in mastering three essential building blocks: strategy, culture, and technology. Strategy: Charting the Course to Thrive A well-crafted strategy isnt just a planits the compass that guides your association toward sustainable success. Agility is the backbone of a future-ready strategy.
Craig Guillot, a fellow freelance writer, explains why human writers are superior to ChatGPT and other AI tools. Ill add one more reason: many writers have been in your clients (or members) shoes. They truly understand your target audiences experiences and emotions. An AI tool cant replicate that. Membership strategy.
Fri 2/21 at 11 a.m.* – A Match Made in Heaven: How Event Surveys Transform Feedback into Your Events Learn how to pair the power of event data with proven survey strategies to deliver exceptional experiences for both attendees and exhibitors. Im happy to feature it as long as its not product-centric. Fri 2/21 at 1 p.m.
orgSource Digital Trends Survey highlights the essential strategies associations need to thrive in the coming years. At.orgSource, we specialize in helping organizations like yours leverage these strategies and prepare for the future. Track these metrics over time to adjust your strategy as needed. Our recent.
Achieving this goal is easier said than done without effective tools, but it’s a common core objective among associations (for good reason). It is incredibly gratifying for associations to see a spike in event attendance, as participation plays a valuable role in their impact, but poor event management can cause your members to disengage.
If you know data exists within your online community and marketing automation activities, but you aren’t leveraging it to inform your ability to provide a targeted, valuable memberexperience, well - it’s as if Charlie Bucket found a golden ticket then decided he didn’t feel like going to Willy Wonka’s Chocolate Factory that day.
To innovate, grow, and offer more value to your members , you must make a comprehensive plan for the future. We’ll cover the core elements of a successful long-term strategy and walk through top tips to boost your association’s member engagement , keep you motivated, and empower you to achieve your goals. Seek out an expert.
On the latest A100 episode , Stephanie Denvir of the American Society for Quality dives into the innovative strategies ASQ is implementing to elevate member engagement, from leveraging personalized communication to launching a game-changing online community platform.
This course describes immediate steps and long-term strategies that will help your association attract more website traffic by improving your ranking with Google, Bing, and other search engines. They provide helpful tips for creating a 12-month training strategy so each volunteer receives the right amount of learning at their moment of need.
Mobile engagement strategy. Clowder explains why you need a mobile engagement strategy when deploying a membership app and how that strategy helps you deliver value, build trust, and increase member engagement. Member workplace challenges. Why do content strategies fail —and what can you do about it?
It covers strategy, tactics, technology, AI and more in a post, not a download. New online communities offer fresh perspectives about member meetups for associations to consider. Candace Vanderpoel at McKinley Advisors explains what low response rates on member surveys mean and how to improve them. Content strategy.
To innovate, grow, and offer more value to your members , you must make a comprehensive plan for the future. Well cover the core elements of a successful long-term strategy and walk through top tips to boost your associations member engagement , keep you motivated, and empower you to achieve your goals. Seek out an expert.
By identifying and strengthening key areas like strategy, culture, technology, data, and member engagement, associations can create a resilient framework to navigate disruption and achieve sustained success. Strategy: Is Your Association Future-Focused? Strategy: Is Your Association Future-Focused?
A digital-first culture is more than just using the latest tools and platforms. It’s about creating a mindset that embraces innovation, agility, and data-driven strategies. Why a Digital-First Culture Matters Improved Member Engagement : A digital-first culture helps associations meet members where they are—online.
Drawing on insights from our recent.orgSource Digital Trends Survey , well explore how associations can move beyond resilience to embrace growth by focusing on five key pillars: strategy, culture, technology, data, and member engagement. Regularly update your strategy to reflect new trends and maintain relevance.
The sooner associations wake up to the reality that their multigenerational membership base isn’t going to retain itself with an outdated communications strategy, the sooner they can break through to emerging generations and maximize overall engagement and retention. But don’t fret - today works, too! You’re on the same team.
The organizations that will lead the future are those that invest in their people, equipping them with the tools and knowledge they need to excel in a tech-driven environment. Many traditional roles are evolving, and staff members need to expand their skillsets to keep up with the new demands.
Let’s take a look at how your association can use your AMS to engage and provide for your members with these five strategies: Create comprehensive member profiles. An AMS makes it easy for you to gather important information about your members, communicate with them, and help them take part in your programming.
Excitement, pride, gratitude—all of these emotions can stem from a positive memberexperience! So how do you improve your memberexperience? Memberexperience describes how people view, feel about, and engage with your organization’s brand. But first… Why Does MemberExperience Matter?
Digital Strategy is Critical, but Many Lack a Plan Our survey revealed a crucial disconnect: 63% of associations recognize the importance of a digital strategy, yet an equal percentage admitted they do not have a formal strategy in place. Key Findings: The State of Digital Transformation 1. This presents a missed opportunity.
Is improving the memberexperience one of your most vital organizational priorities? According to the latest Community Brands Association Trends Research , 53% of association professionals report that enhancing the memberexperience is their most important business objective. If so, you’re not alone.
This blog will guide you through six essential steps to create your 2025 roadmap to excellence, equipping your association with the tools and strategies needed for resilience, innovation, and long-term success. Analyze Member Engagement: Use surveys or focus groups to assess how well youre meeting member needs and expectations.
While the reasons for this optimism vary, theres no doubt that now is a promising time for associations to try experimental strategies, test out innovative tools, and explore new opportunities. Lets walk through the basics of AI for associations to help you figure out where AI fits into your organizations current strategy.
The insights from our survey offer a roadmap for aligning strategy, culture, and technology to stay resilient and agile in a rapidly changing environment. Provide AI Training : Build AI confidence across your team through targeted training sessions on best practices and tools.
Once you know who’s at risk, you use automated campaigns to send timely, personalized member communications to those members. Looking to personalize and target your email communications strategy to different member segments? How community helps: Appeal to the next generation of members with a modern community experience.
The strong link between effective technology adoption and member loyalty is a good sign for associations, though many still feel unprepared for the future according to the latest research. However, with the right association management software (AMS), both your staff and members can thrive.
When it comes to memberexperience, your association is similar. What your members feel, think, and gain from your association can affect their involvement. If their experience is positive, that strong relationship can support your membership renewals and even lead to people championing your organization.
By tailoring content and interactions, associations can enhance member satisfaction, increase retention, and boost event participation, leading to a more vibrant and active membership. However, many associations struggle to engage members on a deeper level due to resource constraints or legacy systems. The result?
From managing members to organizing events, there’s no shortage of work to do. The right software and tools can help you clear that plate and find a wide range of benefits for your association. These tools can help you minimize busywork, grow your membership with intelligent tech, straighten up your finances and much more.
In order to provide your members with a personalized experience, you need to know what they’re interested in, and then send them related content. What's the best way to create that personal encounter for members? Create an omnichannel engagement strategy. What’s an Omnichannel Engagement Strategy? Segment members.
TopClass LMS also discusses factors that limit participation and strategies to improve your volunteer recruitment and retention efforts. Host: American Marketing Association Speaker: Tori Cipollone, Senior Platform Experience Manager, MNTN Tue 4/30 at 11 a.m. – Association trends. Google’s been at it again. Engagement scoring.
It can also help you identify which programs are resonating with members and which need improvement. With the right tools and analytic insights at your fingertips, you can make data-informed decisions about content creation, marketing strategies, event planning, and more.
But the increase in engagement isn’t the only sign we’re seeing that communities are a key communication tool for associations, their members, and their industries. Multiple associations have made the decision to move their communities from members-only to open to any industry professional.
Built on Salesforce, Nimble AMS provides powerful tools for member management. To empower associations to create exceptional online experiences for members and stakeholders, Nimble AMS leverages Salesforce Experience Cloud. Responsive and interactive UI. Access to Salesforce data and services. Download now
Personalized Member Engagement AI enables associations to create personalized memberexperiences that can dramatically improve satisfaction and retention. By analyzing member data—such as past interactions, preferences, and behaviors—AI tools can offer tailored recommendations, content, and services to individual members.
In keeping with my views on technology and strategy, I urge.orgSource clients who are exploring data governance to put the focus on the users. Provide user-friendly tools to empower employees to access and analyze data independently. The post Good Data Governance Equals Great MemberExperiences appeared first on.orgSource.
He explains how to build product lines using a framework involving product extensions—an interesting and potentially fruitful strategy. Because skills are the new workforce currency , associations must focus on designing and delivering what members need: digital badges, certificates, and hands-on learning programs. Memberexperience.
The key is being deliberate about the types of prospects you’re trying to reach and processes you’re using to try to convert them into new members. Target new audiences – We focus on memberexperience, satisfaction, and retention, but what about the more tangential groups we touch as an organization?
Johnson II, CMP DES, Chief Diversity Officer & Director of Event Strategy, Talley Management Group Inc. Join us as we break down the differences between both processes, and the strategy and technology that fuels both efforts and learn how to identify what association marketers need to focus on. Tue 5/11 at 1 p.m. 1 CMP credit.
We organize all of the trending information in your field so you don't have to. Join 57,000+ users and stay up to date on the latest articles your peers are reading.
You know about us, now we want to get to know you!
Let's personalize your content
Let's get even more personalized
We recognize your account from another site in our network, please click 'Send Email' below to continue with verifying your account and setting a password.
Let's personalize your content