Associations Now
AUGUST 9, 2019
If you go to The New York Times right now, pick any article, and send the URL via Facebook Messenger to one of your friends, you’ve shared it via dark social,” says Liesa Opitz on Convince and Convert. . For your performance marketing team, “dark social” might as well be the dark side of the moon. — Keith R.
Reid All About it
JULY 5, 2024
You’re more likely to attract and keep members with either a combination or tiered membership structure. For Sunday dinner, I made a pasta version of this New York Times recipe ( archived free version ): summer shrimp scampi with tomatoes and corn. Tony Rossell of Marketing General Inc. Workplace challenges.
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Reid All About it
JULY 9, 2021
Another example of wishful thinking disguised as conventional wisdom: Claire Cain Miller at the New York Times says there’s no evidence that chance meetings at the office boost innovation. She describes the different tactics developed and practiced by Amanda Kaiser and Arianna Rehak during the 2021 Virtual Networking Incubator.
Associations Now
FEBRUARY 3, 2016
Your intrepid membership blogger returns from two conferences at regional societies of association executives with a roundup of tips and ideas, including great questions for member research and the power of delegating metric measurement to staff. Here’s a new membership metric for your association to track: retention rates.
Associations Now
JANUARY 28, 2019
Erin Griffith of The New York Times assesses the trend. The post Daily Buzz: A Better Strategy for Member Research appeared first on Associations Now. Younger generations of employees seem to have aggressively embraced a “hustle” working style. Why is that—and what does it say about the next generation of work?
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