Reid All About it

NOVEMBER 1, 2024

Clowder explains why you need a mobile engagement strategy when deploying a membership app and how that strategy helps you deliver value, build trust, and increase member engagement. Education revenue. Member workplace challenges. I’m happy to feature it as long as it’s not too product-centric. Ok, and then what?

Revenue 258

Revenue Education Arlington Committee 258

Reid All About it

MAY 3, 2019

Amanda Kaiser dispels three myths on why people join associations and reveals the real reason—based on her member research. I’ll be happy to feature it as long as it’s not product-centric. Tech Tools to Make You Immediately More Productive. Tips to Extend Your Event’s Reach and Revenue. Tue 5/7 at 1 p.m.

Tucson 262

Tucson Phoenix Products Member Engagement 262

Reid All About it

AUGUST 30, 2024

The weekly list of free educational events and resources for the association community… Chapter non-dues revenue. They also explain how to develop a content strategy, identify the best time for a redesign, decrease costs, and increase revenue. I’m happy to feature it as long as it’s not too product-centric. Workplace challenges.

Video 213

Video Content Revenue Strategy 213

Reid All About it

JULY 5, 2024

You’re more likely to attract and keep members with either a combination or tiered membership structure. I’m happy to feature it as long as it’s not product-centric. Don’t Be a Data Hoarder Data hoarding wastes staff time, creates a bad member experience, and costs your association revenue. Workplace challenges.

Strategy 270

Strategy Education Content Tips 270

Reid All About it

OCTOBER 4, 2024

This member research report from Halmyre Strategies describes the challenges faced by various professions as a new generation enters the workforce , including burnout, work-life balance, client demands, questioning the value of credentials, diversity, and changing workforce roles. Workplace challenges. 1 CAE credit. 1 CAE credit.

NJ 258

NJ Email Marketing System Education 258

Reid All About it

JUNE 21, 2024

Two-thirds of associations plan to develop new products/services, yet only one-third of them plan to hire more staff. I’m happy to feature it as long as it’s not too product-centric. The outlook for associations is optimistic, per Marketing General Inc.’s s 2024 Association Economic Outlook Report. But a few data points trouble me.

Arlington 264

Arlington San Diego Course Strategy 264

Smooth The Path

JUNE 4, 2017

Increase non-dues revenue. Attract more members. Extend member value. Because of my Crayola marketing training, I always turn to member research first. Understand members well, and the path to the goal will emerge. When starting a member research project, there are two possible methodologies to select.

Member Research 76

Member Research Revenue Member Engagement Tools 76