Member Research Recruitment Strategy 
Associations Now
JANUARY 28, 2019
At Business 2 Community , digital marketing pro Steve Hamm warns about the problems that happen over time—and the strategies to fix those issues. Fast Company makes the case that automating some hiring and recruitment tasks can make the whole process less painful. Other Links of Note. A little automation goes a long way.
Reid All About it
NOVEMBER 1, 2024
Mobile engagement strategy. Clowder explains why you need a mobile engagement strategy when deploying a membership app and how that strategy helps you deliver value, build trust, and increase member engagement. Member workplace challenges. Why do content strategies fail —and what can you do about it?
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Smooth The Path
FEBRUARY 13, 2018
Each one of these behaviors can be deadly, but the last one, focusing more on younger members may have the power to solve all the others. MemberClicks blog author Callie Walker has been banging the drum about changing associations to serve younger members better. Related: How do associations attract younger members?
Reid All About it
OCTOBER 4, 2024
Impexium dives deep into the details of membership renewals , such as the difference between retention and renewal, metrics, reasons members don’t renew, and, best of all, solutions for your association’s renewal challenges. Content strategy. More info/register (ASAE members only). Call-to-action (CTA). Workplace challenges.
Associations Now
AUGUST 28, 2023
That growth was correlated with associations that have compelling value propositions, embrace innovation, and focus on recruitment. The rebound is likely due to several factors, including a focus on innovative programs and new member recruitment, as well as associations successfully communicating their value proposition to members.
Reid All About it
JUNE 21, 2024
Association Brain Food readers can earn up to 10 CAE credits from Chris Gloede’s popular 10-week Association Academy Member Growth Certificate Course —only $499 with Brain Food promo code ACADEMY (a $50 discount). Learn how to design volunteer programs that tap into members’ aspirations and fuel association loyalty. 1 CAE credit.
Membership Marketing
JULY 11, 2024
Our data suggest that many associations turn to market research to address this challenge. Our data show that 38% of associations conduct member research annually, and 29% conduct member research at an even greater frequency. The use of research positively correlates with encouraging membership numbers.
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