Reid All About it

NOVEMBER 1, 2024

Clowder explains why you need a mobile engagement strategy when deploying a membership app and how that strategy helps you deliver value, build trust, and increase member engagement. Education revenue. Member workplace challenges. Ok, and then what? 1 CAE credit. More info/register. More info/register. .

Revenue 258

Revenue Education Arlington Committee 258

Reid All About it

JULY 5, 2024

You’re more likely to attract and keep members with either a combination or tiered membership structure. How do you activate your members for advocacy in 2024, when they can access all the world’s information and entertainment on a device in their pocket? Tony Rossell of Marketing General Inc. Workplace challenges. 1 CAE credit.

Strategy 270

Strategy Education Content Tips 270

Associations Now

JANUARY 22, 2016

So, you and your team put a lot of time and effort into creating a meeting that you were sure would drive high attendance numbers given past experiences or even member research. Know the current financial picture and what the breakeven point is in terms of revenue, because you will likely be asked both right away.

Boston 40

Boston Project Social Media Member Research 40

Membership Marketing

JULY 11, 2024

Our data suggest that many associations turn to market research to address this challenge. Our data show that 38% of associations conduct member research annually, and 29% conduct member research at an even greater frequency. The use of research positively correlates with encouraging membership numbers.

Report 40

Report Marketing Member Research Innovation 40

Association 20/20

JULY 28, 2014

9) Capture the Heart… and Mind: Member research almost always reveals a commitment to the higher association purpose in the decision to join and retain. 14) Mobile Reach Beyond Association Walls: Channel-based video content can reach the full spectrum of members and stakeholders via minimal investment of time/attention.

Video 40

Video Cost Content Communications 40

Association 20/20

JANUARY 11, 2015

9) Capture the Heart… and Mind: Member research almost always reveals a commitment to the higher association purpose in the decision to join and retain. 14) Mobile Reach Beyond Association Walls: Channel-based video content can reach the full spectrum of members and stakeholders via minimal investment of time/attention.

Video 40

Video Cost Content Communications 40

Association 20/20

JANUARY 11, 2015

9) Capture the Heart… and Mind: Member research almost always reveals a commitment to the higher association purpose in the decision to join and retain. 14) Mobile Reach Beyond Association Walls: Channel-based video content can reach the full spectrum of members and stakeholders via minimal investment of time/attention.

Video 40

Video Cost Content Communications 40