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Run Your Next Dues Renewal Effort Like a Fundraising Campaign

Eric Lanke

Spark Consulting is out with another white paper -- this one on what associations can learn about relationship building, campaign management, and attracting Millennials from charitable fundraising organizations. When you read the full description, you'll know exactly who the white paper is talking about.

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Inside the Minds of Millennial Attendees

Associations Now

Looking to get millennial attendees to your next event? A new white paper by New York Times bestselling author Dan Schawbel offers some tips. There are 80 million millennials in the United States. In it, he offers nine tips on how to get millennials to attend your next conference or event. Market to their parents.

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3 Reasons Why Online Mentoring Programs Attract New Members

Higher Logic

The number one member benefit millennials are looking for is jobs, according to a study by Abila. Unfortunately, millennials and the following generation, gen Z, aren’t adequately prepared for even entry-level jobs when they leave college. Millennials and gen z aren’t the only new members your association should target.

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Chose Your Dimensions of Diversity and Get Started

Eric Lanke

Spark Consulting is out with another white paper -- this one on the sometimes challenging topic of diversity and inclusion -- and it's another thought-provoking read for association CEOs. Research demonstrates that millennials think about and define diversity in significantly different ways than members of previous generations.

Class 100
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Innovative Workforce Solutions

Potomac Core

As waves of innovation, millennials, and baby boomer retirements alter future workforce design, forward thinking organizations can transform themselves and become professional development partners for their members. Gain a better understanding of incoming millennial employees. Innovative Workforce Solutions: Call to Action.

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Association Brain Food Weekly: 1.26.18

Reid All About it

Whenever association consultant Elizabeth Engel releases a white paper, I pay attention. No matter the topic, her papers are always interesting and informative. Attracting millennial/young professional supporters. The Millennial Generation: A Demographic Bridge to America’s Diverse Future (Washington DC).

DC 225
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Association Brain Food: 3.1.24

Reid All About it

In this success kit from Nimble AMS, you get four resources: two half-hourish webinar recordings about AI for associations and two white papers, one an introduction to AI for associations and one on developing an AI strategy. Community-driven learning, like online cohort programs, meets both those member expectations. 1 CAE credit.

Education 259