Nonprofit Marketing Guide

NOVEMBER 5, 2020

Most nonprofits don’t put every social media post into their editorial calendars. That often includes website articles and blogs, newsletters, one-off emails, direct mail, press releases, big public reports, event invitations, and the like. Work social media into your content repurposing workflow.

Social Media 102

Social Media Press Release FAQ Newsletter 102

Nonprofit Marketing Guide

AUGUST 25, 2020

If you are looking to fill in your editorial calendar for September with social media updates, blog posts, newsletter articles, or more , w e have you covered. These ideas come from our Monthly Nonprofit Writing Prompts email newsletter*. Share how you WILL eradicate the issues your cause faces. 9/13: Grandparents Day.

Social Media 81

Social Media Newsletter Examples Review 81

Associations Now

JANUARY 9, 2019

A new report from the B2B firm Clutch found that nearly 15 percent of recent hires in a survey got their jobs via a social platform. The fundamentals of staff recruiting aren’t exactly on their way out, but HR departments should take note: Social media is gaining ground as a talent prospecting tool.

Social Media 80

Social Media Recruitment Recruiting Tools 80

Aaron Wolowiec

OCTOBER 18, 2016

In fact, only 6 percent reported having a communications strategy. The top two communications challenges reported this year: communications clutter/overload and the inability to communicate membership benefits effectively. Finally, again this year, associations reported difficulty with communicating to young professionals.

Communications 223

Communications Survey Revenue Social Media 223

Nonprofit Marketing Guide

JULY 5, 2022

Earlier this year, we shared Five Big Trends in 2022 for Nonprofit Social Media , but today I want to give you a heads up about some more things that could change the way you use social media: Short form, vertical video (like what’s used on TikTok and Instagram/Facebook Reels) will continue to rise in popularity.

Social Media 87

Social Media Newsletter Video Tips 87

Nonprofit Marketing Guide

AUGUST 28, 2019

Interested in getting monthly ideas for social media, blog posts, or newsletter articles earlier? I send this email newsletter the first week of every month with prompts for the following month. Have fun on social media translating your industry jargon into pirate terms and see if anyone knows what you mean.

Social Media 66

Social Media Newsletter Los Angeles Philadelphia 66

Nonprofit Marketing Guide

NOVEMBER 29, 2022

We have ideas you can use for newsletter articles, social media updates, blog posts and more. These ideas come from our Monthly Nonprofit Writing Prompts email newsletter. I send this email newsletter the first week of every month with prompts for the following month. Then keep reading! On the Calendar.

Social Media 65

Social Media Newsletter America Recruitment 65

Elevating Engagement

DECEMBER 16, 2024

Not only that, because they are reading every email, they also read each new article and research report. When they joined, registered for an event, or signed up for the newsletter, we earned permission to contact them. Should I crack open this research report or file it for later? Yet, sometimes, members read emails.

Social Media 97

Social Media Newsletter Examples Report 97

Higher Logic

APRIL 27, 2017

Although she doesn’t have a community manager title any more, Alexandra’s career began in community management - and she’s taken those lessons with her.She’s also part of the We Support NYC team, who curates a weekly community management and support newsletter (one of our favorites!).

Products 254

Products Survey Social Media Newsletter 254

Nonprofit Marketing Guide

NOVEMBER 21, 2019

These writing ideas come from our Monthly Nonprofit Writing Prompts email newsletter. You can use them for social media, blog posts, newsletter articles, and more. I send this email newsletter the first week of every month with prompts for the following month. Can you make a list of your own? Source of the Month.

Social Media 65

Social Media Newsletter Project Organization 65

Nonprofit Marketing Guide

JANUARY 30, 2024

We’ve just published the 2024 Nonprofit Communications Trends Report ! Thousands download this report every year (it’s our 14th edition) as it’s the “go-to” source for what’s REALLY happening in the world of nonprofit communications. Nonprofits don’t ask for money as much as I thought they would on social media.

Report 103

Report Communications Social Media United States 103

Achieve

MAY 8, 2025

Share regular updates through these methods: Newsletters: Create a newsletter that you send semi-frequently, such as once a month. Social Media Updates: Post bite-sized updates on social media to share quick wins, milestones, or timely news. You can also segment emails and texts to provide tailored updates.

Content 52

Content Social Media New York City Survey 52

Higher Logic

MAY 29, 2020

Online engagement tools open up a new world of advertising space and give you a new way to attract sponsors with compelling and diverse offers around events, community ad space, and member newsletters and mailings. Objection 2: Social Media. Example: “It would be much easier to create a social media group.

Social Media 254

Social Media Member Engagement Tools Revenue 254

.orgSource

DECEMBER 23, 2024

Many rely on basic reporting, leaving untapped potential in member insights and operational optimization. Segment and Tailor Content : Offer targeted content to different member segments, such as career-level newsletters or interest-specific resources, to boost engagement.

How To 88

How To Survey Video Tools 88

MemberClicks

NOVEMBER 1, 2024

This could include articles, newsletters, educational resources, webinars, and social media posts that help your members stay informed, grow their skills, and stay connected with your association. Newsletters: Regularly update members on association news, upcoming events, and valuable resources.

Content 52

Content Marketing Social Media Newsletter 52

Associations Now

AUGUST 30, 2019

A report from Naylor Association Solutions finds that small staffs and more competition make it tough for communications to break through. And while those interactions are frequent, they often struggle to hit the mark for many association communicators, according to a new report from Naylor Association Solutions.

Report 94

Report Communications America Survey 94

Association Success

MAY 21, 2020

Tell a story with social media. Correll, the social media manager at the American Red Cross, suggests that social media should be more than just a platform for organizations to push out their own information. Social media provides such a powerful way to engage with audiences.

Social Media 167

Social Media Content Innovation Class 167

.orgSource

OCTOBER 29, 2024

This includes: Data entry and analysis : AI can automate the collection, processing, and reporting of data, minimizing human error and increasing efficiency. Automation of Routine Tasks AI can streamline operations by automating time-consuming, repetitive tasks , freeing up staff to focus on more strategic initiatives.

Tools 88

Tools Member Engagement Strategy Innovation 88

Nonprofit Marketing Guide

JUNE 14, 2022

We know how frustrating it is trying to keep up with changes made on social media so we did the research for you and put it together in a 30+ page e-book. This was originally a bonus from the webinar Social Media Trends for Nonprofit Communicators in 2022 , but we’re making it available to everyone for a limited time.

Social Media 61

Social Media Newsletter Tips Communications 61

MemberClicks

JANUARY 22, 2025

Shared Research Projects: Working together on studies or reports that benefit both parties and their stakeholders. Advertising Sponsorship: A sponsor pays to have their ad featured in a nonprofits newsletter, social media, or website.

Organization 100

Organization Resources Project Examples 100

Thanks For Playing

JUNE 25, 2012

Does your association have a magazine or newsletter? Alltop Social Media. How to Manage Social Employees, Social Media at Events, and Car Talk. SmartBrief on Social Media. Facebook investors are unconvinced by earnings report. Social Media And Events Continue To Grow: 2012 Research.

Social Media 150

Social Media United States Newsletter Association Management 150

Nonprofit Marketing Guide

DECEMBER 7, 2020

Publishing an annual report is a nonprofit best practice. And before you start creating your annual report, you need to make these three decisions: 1. What’s the “take home” message that you want your supporters to remember after reading your report? What format will the report take? What differences did it make?

Report 80

Report Video Social Media Newsletter 80

Reid All About it

APRIL 19, 2024

And, unlike social media channels, your association controls the app. Take the 2024 Panels Report Research Survey conducted by Kristin Arnold. Andy Crestodina, Orbit Media 101 ways to make and maintain friendships: real examples from life and listeners. A mobile app is a tangible reminder of membership value.

Education 258

Education Social Media Content Strategy 258

Aaron Wolowiec

JANUARY 19, 2016

But seriously…communication is a hard gig for most companies, especially with the advent of social media. While associations have made headway in navigating communication chaos, only 6 percent of the more than 700 associations surveyed reported they have a fully integrated communications strategy. Communication is everywhere.

Communications 100

Communications Social Media Video Newsletter 100

Higher Logic

JANUARY 6, 2016

The 2015 State of Community Management Report , The Community Roundtable. This report is definitely one that every community manager should read; it gives an excellent snapshot of how the industry currently stands. That’s why we’d highly recommend taking a look at it and checking other resources they highlight in this report.

San Francisco 120

San Francisco millennials Newsletter Resources 120

Association Analytics

FEBRUARY 20, 2024

Not surprisingly, a 2020 report from Wild Apricot showed that 68% of organizations have difficulty growing membership. Top of funnel outreach includes channels like social media, newsletters, and blogs that are designed to establish credibility. Was it through social media traffic or email clicks?

Strategy 169

Strategy Social Media Discount Resources 169

Aaron Wolowiec

DECEMBER 16, 2014

Today, we blur the lines between public relations and marketing, especially thanks to digital and social media. It often struggles to justify its existence, but associations seem to be embracing it as best as they can, according to a new report by Demand Metric Research Corp., So where does marketing fit in?

Marketing 100

Marketing Social Media Content Report 100

Aaron Wolowiec

FEBRUARY 11, 2014

So when I came across “Association Learning + Technology 2014,” a recent report by Jeff Cobb and Celisa Steele , founders of consulting firm Tagoras , imagine my delight! ” The 52-page Tagoras report provides such data, which were collected based upon a survey of 200 trade and professional associations.

Social Media 100

Social Media System Technology Education 100

Virtual

SEPTEMBER 26, 2013

Take an integrated approach, and reframe the story for your newsletter, your blog, and other communication channels, which we’ll discuss below. 2. Create a regular “value report. ”. Several of our trade association clients produce customized “value reports” that help demonstrate a member’s return on investment.

Press Release 100

Press Release Social Media Marketing New York 100

EventMobi: Association Events

JUNE 26, 2023

According to the 2022 Membership Marketing Benchmarking Report , 52% of associations believe a lack of engagement is the top reason members don’t renew. According to the ASAE Foundation’s Association Operating Ratio Report , membership dues make up 45.4% The solution? Implementing proactive member engagement strategies!

Member Engagement 130

Member Engagement Strategy Software Social Media 130

Nonprofit Marketing Guide

JANUARY 6, 2021

[Free 60-minute webinar] Kivi will share insights from the 2021 Nonprofit Communications Trends Report and how they apply to your organization. Our annual Trends Report is the go-to source for what’s really happening in the sector. We will release the full report later this month. Registration is FREE for everyone.

Communications 106

Communications Class Newsletter Social Media 106

Nonprofit Marketing Guide

FEBRUARY 11, 2021

We know from our Trends Report research and experience that measuring marketing and communications work is hard. I’m talking substantive content here, like articles, blog posts, and videos, not quick social media posts (that’s included next). Also look at the topics you write about. We met our schedule for Twitter.

Press Release 115

Press Release Social Media Newsletter Project 115

Aaron Wolowiec

SEPTEMBER 13, 2016

According to a recent report by Abila , what members want from associations vs. what associations think members want don’t always align. While millennials indicated they’re much more willing to use social media platforms to connect with associations, email is still the No. For social media, weekly communication is satisfactory.

millennials 100

millennials Social Media Communications Education 100

Nonprofit Marketing Guide

DECEMBER 1, 2020

December 8th and 10th: How to Create an Awesome 2020 Nonprofit Annual Report with Kivi Leroux Miller. Two-Part Webinar Series] Learn how to create an engaging nonprofit annual report that will actually get read. Our annual Trends Report is the go-to source for what’s really happening in the sector. Learn More and Register.

Discount 73

Discount Report How To Newsletter 73

Reid All About it

OCTOBER 11, 2019

Seven ways to boost your newsletter open rate. Packed with practical advice and customized for small NGOs on a limited budget, this webinar will stress the importance of engaging website design, strategic email marketing, and current trends in online fundraising and social media. Newman, Greater Good Magazine ). Host: Novi AMS.

DC 50

DC Washington Education Content 50

Thanks For Playing

JULY 19, 2012

If youre familiar with Sernovitz, either from Damn, I Wish Id Thought of That or his WOM newsletter, the book is not going to be revolutionary. A Recipe for Social Media ROI. Alltop Social Media. How to Manage Social Employees, Social Media at Events, and Car Talk. SmartBrief on Social Media.

Review 150

Review Social Media United States America 150

Thanks For Playing

JULY 20, 2012

Reading pile is not for single sheets of paper - its for things like magazines and newsletters. A Recipe for Social Media ROI. Alltop Social Media. How to Manage Social Employees, Social Media at Events, and Car Talk. SmartBrief on Social Media. Have an inbox. Visit She Writes.

Social Media 150

Social Media United States Directory Review 150