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Association Brain Food: 10.11.24

Reid All About it

Extra credit 8 email newsletter signup forms that convert—useful examples for associations and their industry partners. – Engage First, Grow Further: Rethinking Membership Strategies (Associations Trends Talk) Too often, organizations focus myopically on increasing membership. Crafting newsletters that people want to read.

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3 Ways to (Better) Showcase Members in Social Media

YourMembership

Social media gurus tell member organizations again and again – don’t make it about you, make it about them. Turning over your social media platform to them is like a nice introduction from a mic. They can finally be heard over the noise of the social sphere. Showcase your members. Let them shine.

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Three Data-Informed Strategies for Better Member Engagement

Association Analytics

In this post, we’ll explore three strategies you can use to ensure you’re making the right moves for more meaningful member engagement. You’ll come away with specific examples from the team at the International Association of Exhibitions and Events (IAEE) that you can use to inform your own strategy.

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Five Big Trends in 2022 for Nonprofit Social Media

Nonprofit Marketing Guide

Earlier today, we presented a new webinar on the big social media trends that are most important for nonprofit communicators to see and embrace. Across all social media (not just nonprofits), the most engaging type of content is short-form video. Social Media as a Search Engine. Here are those five trends.

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7 Online Member Acquisition Strategies to Grow Your Base

Blue Sky eLearn

What are the best ways that your organization can step up its online strategy in order to acquire more members? Prioritize social media engagement. Prioritize social media engagement. Social media is an important resource to use because it allows you to capitalize on the social networks of your existing members.

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Association Brain Food: 10.25.24

Reid All About it

Billhighway describes nine strategies for recruiting chapter leaders that reduce the stress of leadership roles, offer more fulfilling volunteer experiences, and rejuvenate your chapters. If a member is already dealing with stress and burnout at work, they will not have the mental capacity or time for a chapter or association leadership role.

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Keep Your Association on Track: 4 Ways to Stay Organized

Blue Sky eLearn

From creating processes for handling your association’s most valuable asset (your data) to delegating tasks to maintain an organized strategy, this guide covers it all. Social media platforms. Gone are the days of sending out a single monthly newsletter round-up of your association’s activities and opportunities.