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Their association offers both individual and group membership, and they were looking for ideas on ways to increase individual recruitment and retention. So just flipping that equation – dropping the price for individuals and offering them more in the way of benefits – would be counter-productive.
These might fall into the following categories: Generate leads and sales Increase brand awareness Strengthen customer relationships and loyalty Give back to the community Network with other local organizations Recruit new employees Boost employee satisfaction For example, lets say your small business is a gym. Educational events.
So, how can an association recruit and retain staff in this job seeker’s market? . When you adopt innovative technology at your association, you have the power to increase worker engagement, productivity, and collaboration. You can increase staff recruitment and retention at your association by creating a data-driven work culture.
Brain Food readers can earn up to 10 CAE credits by attending Association Academys popular Association Member Growth Certificate Course.Over 1,000 association exec alums have already learned how to conduct research, develop relevant benefits, establish member content gates, improve recruitment and retention campaigns, and grow membership.
These are two successful companies with leading technologies and talented people behind them, all which complement our team, products, and services. The ultimate goal is an improved, cohesive ability for our combined customers to reach, engage, recruit, and retain their members and customers.
While usage is a great data point to evaluate your product’s success, there’s so much more to consider when weighing the options to build an in-house solution or use an off-the-shelf product. Can a commercial product provide the tools you need? Creating your unique product requires a dedicated team with the appropriate skills.
They explain why you’re having a tough time recruiting volunteers and how you can enhance the value of the volunteering experience. The seven biggest mistakes in membership recruitment. I’ll be happy to feature it as long as it’s not too product centric. Quick hits. Tony Rossell, Marketing General, Inc. ). More info/register.
Because of its broad scope and deep impact on both top line (productivity) and bottom line (efficiency) performance, the sales operations department has become a strategic and indispensable component of a mature sales organization, especially in the enterprise, SaaS and B2B space. . Salesforce Recruitment, Onboarding and Training.
Im happy to feature it as long as its not product-centric. – How to Design a Product Portfolio Learn how to organize, position, and leverage your association offerings to identify patterns, tease out new opportunities, and better serve your members. Host: James Young, founder, Product Community Thu 2/27 at 11:30 a.m.
I’m happy to feature it as long as it’s not too product-centric. Evaluating New Revenue Opportunities Explore key factors for guiding your association’s assessment of new products, programs or services. If you have a free webinar or event coming up, please send me the link by Wednesday afternoon the week before it’s scheduled.
Member recruitment. Im happy to feature it as long as its not product-centric. Learn about ITs critical role in a positive on-boarding experience; best practices to maximize productivity, engagement, and security; and equipment recommendations to empower hybrid and remote workers. Fri 3/7 at 12 p.m.* 1 CAE credit. 1 CAE credit.
A post titled “Sharing a Beer” is always going to catch my eye, especially when written by James Young of Product Community. She shares three questions to help you declutter your media and other non-dues revenue products before adding anything new. I’m happy to feature it as long as it’s not too product-centric. Good humans.
Working with multiple social impact organizations, I constantly search for ways to optimize both and increase overall nonprofit productivity. Why Nonprofit Productivity Matters An intentional focus on nonprofit productivity is helpful if you’re looking to maximize mission output.
Volunteer leader recruitment. Billhighway describes nine strategies for recruiting chapter leaders that reduce the stress of leadership roles, offer more fulfilling volunteer experiences, and rejuvenate your chapters. I’m happy to feature it as long as it’s not too product-centric. Fri 10/25 at 1 p.m.* – Tech or Treat?
Insert Productions are delighted to announce the appointment of Matt Rakowski as Marketing Manager. Managing Director Danny Pearce discussed the appointment: “We’re excited to welcome Matt to Insert so he can help give our projects the exposure they deserve.
Recruitment . Now that participating has become more convenient you should see an uptick in recruitment and diversity. . Ready to learn more about our virtual clinical trial training products and services? By bringing aspects of the clinical trial online, you’re now opening yourself up to a wider array of participants.
I’ll be happy to feature it as long as it’s not too product-centric. The ROI Member Recruitment Brochure: How to Create Brochures That Positively Influence Membership Decisions. Presenters: Jesse Sniper, Senior Direct of Product, Event Technology Group, Community Brands. Who is responsible for what aspects of production?
Member recruitment. YourMembership describes 13 steps small-staff associations should take to attract and recruit new members. Productivity is a drag. I’m happy to feature it as long as it’s not too product-centric. Check out the creative ideas in the post and comments. Creativity. Work is divine. More info/register.
I’m happy to feature it as long as it’s not too product-centric. Learn how to find and recruit diverse candidates, set clear expectations, and develop a transition plan. If you have a free webinar or event coming up, please send me the link by Wednesday afternoon the week before it’s scheduled. Fri 11/1 at 1 p.m. 1 CAE credit.
I’ll be happy to feature it as long as it’s not too product-centric. The ROI Member Recruitment Brochure: How to Create Brochures That Positively Influence Membership Decisions. Association compensation had been rising at all levels, fueled by a robust recruiting marketplace and strong economy, but that came to a halt in March 2020.
Product ideas. James Young at Product Community shares ten revenue-generating product ideas. He explains how to build product lines using a framework involving product extensions—an interesting and potentially fruitful strategy. I’m happy to feature it as long as it’s not too product-centric. 1 CAE credit.
Not a scientific study, I know, but when I dedicate a little time in the morning to writing about three things I’m grateful for, I usually have a satisfyingly productive day. I’ll be happy to feature it as long as it’s not too product-centric. The ROI of Words: How to Write Website Copy That Will Drive Member Renewal and Recruitment.
I’ll be happy to feature it as long as it’s not too product centric. Hear about how associations need to shift their mindset on recruiting, training and education; workforce trends that will shape the future labor market; and why retaining employees is more important than ever?. More info/register. More info/register.
I’ll be happy to feature it as long as it’s not too product centric. Learn how to produce a high quality live-stream on a budget, how to scale it up for larger organizations and what to know going into planning a virtual event so you are more knowledgeable if/when selecting a video production partner. Fri 3/12 at 10 a.m.* 1 CAE credit.
. “Family friendly” policies like flexible schedules and good health care and reasonable leave policies have been PROVEN to increase retention (and we all know how expensive and time-consuming staff turnover is), improve the ability to recruit the best candidates, increase productivity, and decrease absenteeism.
I’ll be happy to feature it as long as it’s not too product centric. The ROI Member Recruitment Brochure: How to Crea8e Brochures That Positively Influence Membership Decisions. The ROI of Words: How to Write Website Copy That Will Drive Member Renewal and Recruitment. Watch interactive demos of cutting-edge products.
Jim Taylor at BoardSource explains how to recruit for board diversity without disrespecting people of color —and shares a personal example that should make you squirm. I’ll be happy to feature it as long as it’s not too product-centric. The ROI of Words: How to Write Website Copy That Will Drive Member Renewal and Recruitment.
For example, your customer success, support, product management, implementation, and customer marketing teams may all have a hand in influencing the customer journey. For many software products in the business-to-business (B2B) SaaS world, getting started can take months. Create a Product Training Hub. Make Your Product Better.
The decisions of B2B buyersprospective customers/clients or association membersare driven more by emotional factors, such as trust and likeability, than product features. Im happy to feature it as long as its not too product-centric. Young, PhD, Founder & Chief Learning Officer, The Product Community Tue 12/10 at 12 p.m.
I’ll be happy to feature it as long as it’s not too product centric. Time Management and Goal Setting for Optimal Productivity. The ROI Member Recruitment Brochure: How to Crea8e Brochures That Positively Influence Membership Decisions. The ROI of Words: How to Write Website Copy That Will Drive Member Renewal and Recruitment.
I’ll be happy to feature it as long as it’s not too product centric. Integrated Strategies for Marketing New Products ( Chatting with Agnes & Cecilia). Hear about the effect a disjointed relationship with PIA’s state components had on culture, productivity, and results. Fri 4/30 at 12 p.m.* – EventTech Chat. Host: Fridays@4.
Dave Lutz of Velvet Chainsaw Consulting applies the principles of product management to virtual/hybrid conferences and comes up with several ideas for repackaging and rebroadcasting session content that will deliver member value and/or new revenue. Membership recruitment. Presenter: Claire Feeney, Product Marketing Manager at OneTrust.
I’ll be happy to feature it as long as it’s not too product centric. Michelle Brien, VP of Marketing and Product Strategy for TopClass LMS by WBT Systems. You have a solid base for recruiting and training chapter volunteers that has worked well in the past. Production in the Age of Hybrid Events. More info/register.
Your voice—along with those of nearly 1,000 association leaders around the world—will help us all gain insights about what is working to recruit, engage and retain members during the pandemic. I’ll be happy to feature it as long as it’s not too product-centric. Online learner engagement. Susan Robertson, President & CEO, ASAE.
I’ll be happy to feature it as long as it’s not too product-centric. The ROI Member Recruitment Brochure: How to Create Brochures That Positively Influence Membership Decisions. The agenda will also be packed with exciting product updates, guest speakers, virtual networking opportunities, and customer appreciation. Host: Zoom.
WBT Systems suggests putting on your behavioral scientist hat if you want to recruit and engage volunteers while virtual fatigue is running rampant. I’ll be happy to feature it as long as it’s not too product-centric. The ROI Member Recruitment Brochure: How to Create Brochures That Positively Influence Membership Decisions.
When a Customer Has a Problem with Your Product or Service. Previously, the first thing your customers did when they had a question or problem with your product or service was call customer support or open a support ticket online. When Your Product Team Needs to Validate an Idea or Prioritize New Features.
I’ll be happy to feature it as long as it’s not too product-centric. The ROI Member Recruitment Brochure: How to Create Brochures That Positively Influence Membership Decisions. Learn about the variety of virtual event platform features, production services, and the increased effort put into educational segments.
TopClass LMS also discusses factors that limit participation and strategies to improve your volunteer recruitment and retention efforts. Two-thirds of associations plan to develop new products/services, yet only one-third plan to hire more staff. I’m happy to feature it as long as it’s not too product-centric. 1 CAE credit.
Disengaged employees are less productive and more likely to quit. This is the type of marketing campaign that can be pushed year-round to not only increase business for your educational programs but also to increase member recruitment. On the other hand, employees who feel underappreciated disengage from work.
As an Association Laboratory consultant, Nikki Haton Shanks sees association leaders make decisions in a vacuum and “create products and services that THEY would like, not what their members and other stakeholders (i.e., Excellent list of ways to instantly show your product, membership, or program’s value. ( Market needs. Quick hits.
Salespeople who will not talk about anything but their product . These could be Recruiters, Sales/Booth People, Decision Makers, and Influencers/Educators like AAPS uses. . Exhibitors who complain about not getting enough leads when all they do is stand in their booths . Exhibitors who spam the exhibit hall with flyers .
I’ll be happy to feature it as long as it’s not too product centric. The ROI Member Recruitment Brochure: How to Crea8e Brochures That Positively Influence Membership Decisions. The ROI of Words: How to Write Website Copy That Will Drive Member Renewal and Recruitment. More info/register (must join Fridays@4 first, it’s free).
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