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Membership Recruitment Book Release

Membership Marketing

Here are some of the early book reviews. Membership Recruitment is a thoughtfully written guided tour of today’s membership marketing universe, complete with how-to advice for the uninitiated, updates for the experienced, and fresh insights for everyone.” And what is required to achieve long-term membership resiliency?

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Sales Operations Demystified: What It Is, Why It Matters, and How To Do It Right

Wild Apricot

Salesforce Recruitment, Onboarding and Training. Recruit, on board, and train sales staff. On this front, sales ops can take ownership of the following processes: Recruitment and onboarding. Review of external, customer-facing communications prior to broadcast/transmission. Operations. Product training. Market training.

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Association Brain Food Weekly: 12.11.20

Reid All About it

Sarah Gershman, Harvard Business Review ). The ROI Member Recruitment Brochure: How to Create Brochures That Positively Influence Membership Decisions. How can you look professional on a tiny webcam for client presentations, board meetings, or performance reviews? BYOB, obviously. Host: Lee Gimpel, Better Meetings.

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Employee Recruitment and Retention: 4 Engagement Tips

Forj

Did you know that 47% of HR professionals have said that retention is the top talent management challenge they face, closely followed by recruitment at 36%? These factors also affect your recruitment rates, as a company that values its employees enough for them to stay is also one that others want to work for. Don’t fret!

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What’s the Value of an Online Review?

Associations Now

A new study suggests that these online reviews carry value, and one expert suggests associations monitor and engage with them carefully. Think about all the places it’s now possible to post an online review. A few weeks ago, Womply published a study that looked at correlations between online reviews and revenue for 200,000-plus U.S.

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Association Brain Food Weekly: 2.26.21

Reid All About it

If your association fits any of the five scenarios described by Lowell Aplebaum, FASAE, CAE, in his recent post, it’s time to review your strategic plan. Professional and personal networks have shrunk by close to 16% during the pandemic , according to Marissa King and Balázs Kovács at the Harvard Business Review. Shrinking network.

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3 Ways to Improve Membership Acquisition at Your Association

Higher Logic

The Top 3 Ways Associations Recruit New Members. reports which recruitment marketing channels have performed the best for associations (trade and professional). In the survey, associations were asked to select “Which recruitment marketing channels get your organization the most new members?”. Word-of-Mouth Recommendations.