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Membership Recruitment Book Release

Membership Marketing

Here are some of the early book reviews. Membership Recruitment is a thoughtfully written guided tour of today’s membership marketing universe, complete with how-to advice for the uninitiated, updates for the experienced, and fresh insights for everyone.” And what is required to achieve long-term membership resiliency?

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Grant application and review practices for more equitable and inclusive funding 

Candid

The significant role foundations play in advancing the social good underscores the need to incorporate equitable and inclusive grant application and review practices. Over time, they may refine those processes based on staff and reviewer experiences and as new best practices emerge. Diversify and train the reviewer pool.

Review 105
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Association Brain Food: 4.4.25

Reid All About it

Member recruitment. YourMembership describes 13 tactics used by small-staff associations to attract and recruit new members. Learn how to refresh your website design; test your sites usability; create an analytics/SEO reporting dashboard; review, refine and retire your content; and consolidate your digital presence.

Revenue 258
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How to Handle Performance Review Bias

Associations Now

Every choice has an impact on productivity, recruitment, retention, and other metrics related to staffing. Those choices also reveal how leaders think about how work ought to get done—which means performance reviews can be more complicated now, and more at risk for bias. Many, I’m sure, already do.

Review 94
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What’s the Value of an Online Review?

Associations Now

A new study suggests that these online reviews carry value, and one expert suggests associations monitor and engage with them carefully. Think about all the places it’s now possible to post an online review. A few weeks ago, Womply published a study that looked at correlations between online reviews and revenue for 200,000-plus U.S.

Review 94
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Association Brain Food: 12.6.24

Reid All About it

Lessons in Advocate Recruitment to Ready You for 2025 From old-school traditional to the latest in social and AI technologies, learn the tactics and strategies you’ll need to position yourself and your program for advocacy success in the new year. Discuss variables that hotels consider when reviewing your overall business value.

Content 213
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Sales Operations Demystified: What It Is, Why It Matters, and How To Do It Right

Wild Apricot

Salesforce Recruitment, Onboarding and Training. Recruit, on board, and train sales staff. On this front, sales ops can take ownership of the following processes: Recruitment and onboarding. Review of external, customer-facing communications prior to broadcast/transmission. Operations. Product training. Market training.

How To 403