Event Industry News

JULY 28, 2022

Robert Kenward, specialist industry recruiter and founder of EventHub.Jobs (pictured) said: “There has always been a lack of credible salary data across our industry, but for us to grow sustainably we need to be able benchmark salaries, benefits and ways of working. It can be found at: EventHub.Jobs.

Survey 83

Survey Industry Guidelines Recruitment 83

Eric Lanke

MAY 22, 2017

Spark Consulting is out with another white paper -- this one on the sometimes challenging topic of diversity and inclusion -- and it's another thought-provoking read for association CEOs. If you're interested, you can download "Include Is A Verb: Moving From Talk to Action on Diversity and Inclusion" here. Diversity is contextual.

Class 100

Class Wisconsin millennials Leadership 100

Eric Lanke

JUNE 10, 2013

Our task force will investigate and discuss the issue for a while, and when we feel we’ve learned something, we’ll author a white paper on it, summarizing our findings, which the association can share with the rest of the membership." They would help perform the research for the white paper.

Member Engagement 100

Member Engagement Wisconsin Committee Resources 100

Aaron Wolowiec

JULY 18, 2012

In addition to driving the development of timely follow-on educational programs, and aiding learners in linking theory (presented at the conference) with practice (challenges encountered on the job), curated content can also support organizational recruitment and retention efforts (by delivering quality products and services that members value).

Member Engagement 100

Member Engagement Content Conference Social Media 100

Associations Now

NOVEMBER 29, 2023

A newly released white paper explores what leaders can do to ensure both their organizations and members stay resilient and adapt as they confront climate change. That’s where Engel and Alcorn’s recently released white paper “ The Time is Now: Association Resilience and Adaption and the Anthropocene Climate Disruption ,” comes in.

Case Study 64

Case Study Conference Resources Leadership 64

Reid All About it

DECEMBER 10, 2021

They suggest an excellent (and entertaining) white paper to read on this topic and steps you can take to start your association’s journey from digitized to digital. Recruitment & Retention: How to Overcome the Great Resignation. Digital transformation. Propel explains the difference between digital and digitized. CMP credit.

Chicago 195

Chicago Social Media Education Recruiting 195

Nimble AMS

JULY 22, 2022

With ungated content, you’ll have a wider reach with non-members, creating more marketing opportunities for membership recruitment. Gated content, like white papers, e-books, templates, or webinars, is hidden behind a form fill-out. Gated content.

Content 117

Content Marketing How To LMS 117

Reid All About it

AUGUST 16, 2024

Aptify shares 50 ways to boost member recruitment and retention. In Nimble’s AI success kit, you get four useful resources: two 30-minute webinar recordings about AI for associations and two white papers—an introduction to AI for associations and a guide to developing an AI strategy. Membership. Association reading.

America 264

America Strategy Content Social Media 264

Associations Now

APRIL 5, 2017

And if you’re an association executive, you probably follow #AssnChat or #MembershipHack , which can often lead you to tips for recruiting, retaining, and engaging members. A good example might be serving as a content reviewer for a white paper. Examples include volunteering to be part of a task force or pilot-test team.

Member Engagement 99

Member Engagement Committee Review Project 99

SCD Group

OCTOBER 4, 2012

Association Member Recruitment: New Opportunities vs Same Old Ways. and made me wonder about the changes in “association recruitment.” As you look at what this exec laid out, you find a “classical” member-get-a-member recruitment program. in fact, I managed a lot of recruitment efforts like this.

Recruiting 40

Recruiting Recruitment Newsletter Content 40

Aaron Wolowiec

DECEMBER 13, 2012

Program outlines/white papers. Whether this means recruiting them to serve as presenters, facilitators or curators, or simply featuring their blogs and industry resources within your established community, bring them into the fold. Discussion boards/online communities. Audio/video recordings. Social media feeds/conversations.

Content 100

Content Social Media Case Study Newsletter 100

Aaron Wolowiec

APRIL 9, 2012

Coupled with cutting-edge educational opportunities, case studies and white papers, these individuals are thought leaders in their field and light years ahead of their time.

Strategy 100

Strategy Blended Learning Education Survey 100

Membership Marketing

JUNE 5, 2012

Seven Levers to Increase Membership Recruitment. Here are seven strategic levers or opportunities to explore in order to increase your new member recruitment efforts. If you have strong returns from your recruitment efforts, you probably are not reaching your full market potential. Speaking Engagements. Speaking Engagements.

Recruiting 40

Recruiting Recruitment Price Survey 40

Eric Lanke

MARCH 19, 2012

If you followed me when I blogged at The Hourglass Blog , you know that I previously chaired their Innovation Task Force, and was the lead author on the White Paper on Innovation for Associations that the Task Force published. Amy Landis has initiated a fourth Innovation Circle for people interested in member recruitment strategies.

Member Engagement 100

Member Engagement Innovation Proposal Committee 100

CMA Solutions

DECEMBER 23, 2024

Diversifying your approachwhether through online courses, white papers or conferenceskeeps members engaged and ensures long-term loyalty. So, fostering a strong community is key to member recruitment and retention. You help members on their professional growth journeys. A tech association could host monthly virtual meetups.

How To 40

How To Certificate Member Engagement Course 40

Membership Marketing

OCTOBER 19, 2010

Why Share the Wealth through Membership Recruitment? This past weekend, I was in Chicago doing some membership presentations and spoke with members of one group who asked, “Why should I recruit members for the organization? Labels: Member Benefits , Membership Recruitment. Membership Recruitment. (4). White Paper.

Recruiting 40

Recruiting Recruitment Price Chicago 40

Membership Marketing

NOVEMBER 12, 2010

Using Social Media to Recruit Staff. A former client contact of mine helps to manage a blog and related social media to recruit staff for the company where she works -- Sodexo. Unleash the Power of Market Testing in your Membership Recruitment. Using Social Media to Recruit Staff. Membership Recruitment. (4).

Social Media 40

Social Media Recruiting Recruitment Marketing 40

Reid All About it

DECEMBER 2, 2022

If your AMS doesn’t help you recruit, engage and retain members , you better start looking for a new one. Your organization has curated knowledge, gathered over many years, in the form of text, PDFs, white papers, videos, products. Membership Monday: Student/Young Professional Recruitment and Engagement. 1 CAE credit.

Tips 41

Tips Education Member Engagement Video 41

Reid All About it

JUNE 2, 2017

Hear about the recently released PCMA white paper, The Power of Events , providing insights into adult learning behaviors and expectations, examples of digital event/engagement adoption models, and a five-year, live streaming case study from PCMA. A top concern among executives is their inability to recruit and retain talent.

Raleigh 150

Raleigh DC Chicago Washington 150

Virtual

APRIL 2, 2015

A hot list was developed and a cross vendor recruiting plan initiated. Numerous white papers were commissione that focused on the benefits of the platform in real life computing environments. The Board took a hard look at each of the key issues and developed an action plan: 1.

Tools 100

Tools Technology Proposal System 100

Reid All About it

OCTOBER 18, 2019

Even with all the technological innovations revolutionizing membership recruitment strategies in today’s world, the membership brochure remains a mainstay of membership marketing. Location: Alexandria VA. Host: Results Direct. Tue 10/22 at 12:30 p.m. Elements of an Effective Membership Brochure. CAE credit. Wed 10/23 at 2 p.m.

North Carolina 34

North Carolina Education Project Content 34

Associations Now

OCTOBER 8, 2014

A new white paper offers pointers on picking a new membership and donor management system. So in today’s Social Media Roundup, we highlight a new white paper geared specifically to explaining membership software. You can access the white paper by signing up with ASI right here.

Social Media 40

Social Media System How To Software 40

Associations Now

JULY 24, 2017

Last month Vetted Solutions released a white paper, Diversity and Inclusion: Core Values Among Associations [PDF], that exposes similar challenges in the association community. Not getting your employees’ best ideas is a waste of resources; so is spending time recruiting employees when you don’t have to.

Recruitment 65

Recruitment Recruiting Report Leadership 65

Association Success

DECEMBER 12, 2017

There is a sign on my door, that says “it takes hours, it takes days, it takes weeks, to recruit a member - but it only takes seconds to lose one”. There is no way that a membership team could, or should, be solely responsible for recruiting, engaging, and retaining each member of an association. Publications and Media Department.

Recruitment 64

Recruitment Recruiting Content Social Media 64

Membership Marketing

JANUARY 27, 2010

Unleash the Power of Market Testing in Your Membership Recruitment. And because of the larger quantities and costs involved, testing is a particular necessity and an ideal opportunity when it comes to membership recruitment. Testing in membership recruitment allows your organization to market more efficiently. White Paper. (4).

Recruiting 40

Recruiting Recruitment Marketing Price 40

.orgCommunity

FEBRUARY 25, 2019

Do you need to: Recruit new members to broaden your base. You can strengthen anecdotal information with research such as member needs surveys, white papers and case studies. Consideration—Now you can create even more meaningful interactions using member specific content such as white papers, case studies, quizzes and videos.

Marketing 68

Marketing Case Study eBook Social Media 68

Associations Now

MAY 17, 2017

The biggest takeaway for membership teams: As you work to recruit, retain, and engage members, always be thinking about D+I. After the conference I spoke to Engel, who co-authored a white paper with Marts [PDF]. Target member recruitment to underrepresented groups.

Team 61

Team Recruitment Recruiting America 61

Mariner Management

JUNE 8, 2021

To keep the focus on performance, ask about compliance checklist items, but only score the short list of things that are true indicators of performance, for example, member recruitment and retention, market penetration, non-dues revenue sources, and gross receipts. Drive Chapter Behavior with Targeted Benchmarking (webinar).

Case Study 62

Case Study Project Tools America 62

Mariner Management

JUNE 30, 2021

Recruit your team. Check out more at Spark Consulting (including her collection of white papers such as Mission Driven Volunteer and Getting to the Good Stuff: Evidence-based Decision Making for Associations which she co-authored with Mariner.). Maddie and I have you covered: Assess where you are now.

Maine 62

Maine Technology Strategy Social Media 62

Membership Marketing

NOVEMBER 1, 2010

Maximizing your Website as a Tool for Membership Recruitment. When an opt-in is captured, we have found that these leads are some of the highest responding lists for membership recruitment campaigns. This information typically comes in the form of a free email newsletter or a white paper on an important topic of interest to visitors.

Tools 40

Tools Marketing Recruitment Recruiting 40

Membership Marketing

JULY 17, 2012

Way back in 2007, I developed a white paper around a concept that I called the Membership Lifecycle. You also will have difficulty recruiting a new member if you cannot identify who top prospects are for membership. Recruitment -- when prospects choose to join you. Membership Recruitment. (4). Speaking Engagements.

Marketing 40

Marketing Recruitment Recruiting Survey 40

SCD Group

DECEMBER 3, 2012

Separate books, manuals or white papers. So you know how much you can afford to spend to recruit and retain members. Calculating your association’s RPM may be more complex if you have additional programs and services that members buy. For example: Annual dues (including any separate SIG dues). Certification, exams or other.

Revenue 40

Revenue Michigan Certificate Committee 40

Experts in Membership Marketing

NOVEMBER 20, 2009

A few months ago MGI published a white paper I wrote entitled "Seven Innovative Ideas to Fight This Recession." The purpose of the paper is to present seven practical ideas that membership leaders are using now to keep this recession from eroding their membership. Here is a brief summary of four of those seven ideas.

Innovation 28

Innovation Alaska Recruitment Recruiting 28

Associations Now

JULY 18, 2016

Working from research and interviews of 25 association leaders, West recently wrote “ Creating and Sustaining a Strategic Board ,” a white paper that highlights the values of assisting a board to achieve this goal. He suggests you: Consider your volunteer recruitment process.

Committee 40

Committee Recruitment Recruiting Review 40

MemberClicks

SEPTEMBER 27, 2024

Retention is often a bigger challenge than recruitment for many associations, but a well-crafted incentive program can tip the scales in your favor. Referral Bonuses Incentivize current members to recruit their peers by offering a referral bonus. This could be a monetary reward, a gift card, or a discount on future membership fees.

Organization 98

Organization Discount Certificate Case Study 98

SCD Group

MARCH 29, 2015

We use the usual suspects but have one client that is a specialty in the healthcare arena and is looking for a potential list for membership recruitment.” And, suggested rather than rending a list, they may need to develop a LinkedIn engagement strategy through which they engaged prospects via a LinkedIn group and white papers.

Strategy 40

Strategy Marketing Email Marketing Sample 40

Association Adviser

JUNE 18, 2013

In addition to our annual conference, which attracts about 600 attendees, we publish a monthly magazine, Texas Independent Banker, plus the Capitol Comments newsletter, a “hot topics” summary of legislative and regulatory concerns, a white paper research series on important banking issues and we provide leadership training.

Texas 60

Texas Austin Social Media Recruiting 60