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Is it Time to Rethink Your Event Sales Strategy, Process and Expectations?

Aaron Wolowiec

One year later, as we continue to watch the COVID-19 vaccination roll-out in the United States, there is hope that we may start to see in-person meetings and events return in the near future. Perhaps it’s time to consider plan B, C, and D…

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Association Brain Food Weekly: 6.25.21

Reid All About it

Revenue Success from Scratch: One Association’s Story. Michelle Brien, VP of Marketing and Product Strategy for TopClass LMS by WBT Systems. Tue 6/29 at 2 p.m. – #RealTalk Dialogue Series | State of Crisis: Leveraging Meetings for Transgender Justice. Host: Professionals for Association Revenue.

LMS 361
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Association Brain Food Weekly: 11.20.20

Reid All About it

From the rise of the hybrid event model, rapidly emerging technologies, increased online communities, wider global reach and new revenue streams, one thing is certain, the future will open up more opportunities for events than ever before. Maximizing Revenue through Smart Pricing Strategies. Wed 11/25 at 8 a.m.

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2017 Member Engagement Strategy

Potomac Core

Presidential and Congressional Elections, economic performance inside and outside the United States, mergers and acquisitions, baby boomer retirements , terror threats, and technology disruptions will influence whether or not professionals and corporate executives engage in their associations. Annual revenue up.

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Disruptive Advocacy Strategies

Potomac Core

Can Disruptive Advocacy Strategies unlock industry growth and cost saving opportunities for your members in a slow growth economy? As increasing regulatory oversight dominates the federal and global landscape, building an agency focused strategy on behalf of your members can pay dividends for the industry and for your association.

Strategy 100
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Members Hire Relevant Associations

Potomac Core

Boards and their CEOs aren’t interested in hemorrhaging balance sheets that come from dues losses and shrinking Trade Show revenues. Build nimble strategies to address new or critical Industry or Professional challenges and opportunities. Donna Orem. Instead they hire them to make progress.” Based on the Clayton M.

Survey 158
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Association Brain Food: 9.1.23

Reid All About it

They describe nine strategies for marketing membership to Gen Z. Mark Wallach, Engagement Mobile Strategies ) Ugly numbers from Microsoft and ChatGPT reveal that AI demand is already shrinking. Host: Professionals for Association Revenue Wed 9/6 at 11 a.m. Workplace culture. Mon 9/4 at 7 a.m. – 1 CAE credit.

Revenue 233