Higher Logic

APRIL 3, 2018

You can use these four marketing strategies to boost both donor awareness and your matching gifts revenue: Raise awareness by explaining matching gifts to your donors. One way to unobtrusively explain matching gift programs is through micro-moment strategies , or marketing techniques that take advantage of our mobile web habits.

Strategy 189

Strategy Marketing Revenue Tools 189

Associations Now

APRIL 29, 2019

At this point, social media is old hat, but many leaders find it challenging to capture the right tone online. And while other major tech CEOs also have big social media presences , few of them use Twitter quite like Musk, who combines business with pleasure as most tweeters tend to do. Even the big names!) Maybe not.

Social Media 90

Social Media Maine Review Strategy 90

GrowthZone

SEPTEMBER 27, 2020

Social media now plays a major role, as does word of mouth and digital reviews. Before you start worrying about your budget or your time, make sure that your social media marketing is as effective as possible. Social media is about being social. Research Social Media Platforms.

Social Media 78

Social Media Tips Marketing Review 78

Spark Consulting

DECEMBER 4, 2013

Social media, IP, and the awesome that is Creative Commons. Content marketing – chances are you’re doing it, but chances are also that you’re doing it with no underlying goals or strategy. Social media ROI: you may be looking for the wrong things. Looking to hire a consultant?

Social Media 150

Social Media Review Innovation Conference 150

Spark Consulting

MAY 29, 2013

The 2013 Social Media Marketing Report is out. People still think Facebook is the most important social media marketing platform, even though the overwhelming majority have no idea if it’s working. John Haydon shares strategies to help you boost social sharing among your audiences.

Social Media 150

Social Media Review Innovation Leadership 150

Reid All About it

JUNE 25, 2021

Learn how The National Alliance generated non-dues revenue from continuing education and certification, how they continue to innovate and develop new education offerings to their industry, and tips for growing non-dues revenue from education and certification programs, marketing strategies, pricing models, and partnerships with members.

LMS 361

LMS Revenue Tips Strategy 361

EventMobi: Association Events

SEPTEMBER 21, 2023

That’s why having multiple member retention strategies in place is a must! In this blog post, we’ll cover: How to increase membership retention The best member retention strategies Tips on creating an event strategy for member retention What Is Membership Retention and Why Does It Matter? Engage your members.

Strategy 130

Strategy Software Social Media Discount 130

NXUnite

FEBRUARY 4, 2025

In contrast, a nonprofit specializing in online sales might focus on its web presence and social media outreach. After launching your product or service offerings, gather data by surveying customers and requesting reviews. This is essential for certain marketing strategies, like search engine optimization (SEO) for nonprofits.

Products 130

Products Guidelines Revenue Tools 130

Sequence Consulting

MAY 21, 2025

Ultimately, your associations ROI can shape its future strategies. Lets review the metrics your association should track to measure its ROI. Your association must consider numerous forms of engagementfrom attending your events to sharing your social media posts.

LMS 72

LMS Revenue Certificate Course 72

Reid All About it

NOVEMBER 16, 2018

Microlearning may be trendy, says WBT Systems, but it’s a learning strategy based in brain science. Retirement is going extinct, says Harvard Business Review. Some quick hits before we get to this week’s list of free webinars: Thought leadership is an overused buzzword but it’s also a highly effective marketing strategy.

DC 236

DC Washington Indiana Review 236

Reid All About it

JULY 2, 2021

MemberSuite shares nine strategies for preventing volunteer burnout so you can keep your leaders in office and your pipeline full. Leave with new online community strategies and tactics and meet peers who are experiencing the successes and challenges of managing an online community. Strategy First, Software Next.

Technology 370

Technology Strategy Education System 370

Higher Logic

JULY 2, 2019

Customers will find other ways to be heard, whether through social media, third-party review sites like Capterra or G2 Crowd, or angry calls and emails. While a strategy like this may require you to tear down walls and address concerns in your company, the positive results are real. Simply put, transparency builds trust.

Social Media 44

Social Media Review Products Communications 44

Associations Now

MAY 6, 2019

After a major bug left users of the Firefox browser without their add-ons over the weekend, the social media accounts of its parent company, Mozilla, kicked into gear. The post An Adept Lesson in Crisis Communications on Social Media appeared first on Associations Now. Your IT team should take notes.

Social Media 93

Social Media Communications Certificate Maine 93

Higher Logic

FEBRUARY 21, 2020

Your customers likely interact with you almost entirely online (as they do things like submit support tickets, tag your business profiles on social media, or visit your website), making evaluating your customers’ digital experience a key step on the road to improving it. G2 crowd reviews or tweets).

eBook 286

eBook Tools Products Review 286

Reid All About it

JUNE 18, 2021

Effective Strategies for Leveraging Local Media to Advance Advocacy Efforts. Hear the panel’s insights on the importance of media advocacy and how to effectively incorporate local media engagement into your association’s overall lobbying strategy. Kim, Principal of Butterfly Strategies. 1 CAE credit.

LMS 369

LMS Certificate America Committee 369

Reid All About it

APRIL 10, 2020

Host: Matchbox Virtual Media. Presenters: Graham Harvey, Chief Strategy Officer, Matchbox Virtual Media. Arianna Rehak, CEO & Co-Founder, Matchbox Virtual Media. Host: Ben Martin, CAE, Executive Director, The Review Society. – Sales Survival Strategies Amidst COVID-19. More info/register.

North Carolina 74

North Carolina Content Montana Revenue 74

Membersuite

JUNE 30, 2021

1: Offer purposeful work: align volunteering with organizational strategy and goals. Review the need for each governance and volunteer group/project. The yearly review process allows you to sunset volunteer groups and activities that don’t align with organizational strategy. Are volunteers working on the right things?

Leadership 133

Leadership Strategy Committee Recruiting 133

Candid

JANUARY 19, 2022

That’s why you may want to explore adding video to your organization’s digital strategy. . Whether you’ve never taken an organized approach to video or you’re looking to boost your existing strategy, you’ll need a dedicated plan to incorporate video into your digital strategy effectively and sustainably.

Video 106

Video Strategy Tips Social Media 106

Reid All About it

JANUARY 11, 2019

I’ve been thinking a lot about #2 given all the disgust with social media platforms and privacy concerns, plus associations have a natural advantage there. John Hagel, Harvard Business Review ). A+ Strategies for C-Suite Communications (Alexandria VA Brown Bag). Pam Didner, Content Marketing Institute ). 1 CAE credit.

DC 276

DC Washington Learning Management System LMS 276

Reid All About it

APRIL 6, 2018

I’ll tell you: there just so happens to be a new peer review site to help you out, ReviewMyEventApp. It works on the pay-it-forward model: when you submit a review of an event app, you can see all the reviews on the site. If you don’t leave a review, you can pay to see all the reviews. 1 CMP credit. Host: PCMA.

DC 39

DC Washington Review Resources 39

Reid All About it

MARCH 8, 2024

In 2024, the data continues to show how the historical assumptions that drove association strategy are less and less valid.” Tech Tuesday Slam Dunk: Successful Strategies to Manage Your IT Project Portfolio Managing your IT project portfolio is like juggling multiple March Madness brackets—requiring skill, precision, and strategic thinking.

Education 258

Education DC Strategy Member Engagement 258

Higher Logic

OCTOBER 4, 2018

What’s the latest in terms of email strategy ? For your social media needs: Bitly : Shortening your links and personalizing them is a great way to track your social reach. Some social platforms will have a built-in feature to shorten your links, but if not, Bitly is a nice little tool.

Tools 233

Tools Marketing Social Media Software 233

Reid All About it

OCTOBER 20, 2023

Unlike social media, a mobile app provides a cohesive and centralized communication channel to your members. The Free Press ) Social media platforms hate the written word. Equip yourself with innovative approaches to adapt community engagement strategies in an AI-augmented landscape. Member app. Ross Barkan ) Wow.

Maryland 281

Maryland LMS Revenue Strategy 281

Higher Logic

NOVEMBER 9, 2015

This guest post is by Jill Andreu, Naylor’s vice president of content strategy and development. Jill is responsible for the overall strategy, direction, leadership and management of Naylor’s editorial department. A colleague recently told me a story about how his 15-year-old daughter carries out her content strategy on Instagram.

Content 120

Content Strategy Organization Communications 120

MemberClicks

NOVEMBER 27, 2024

Social Media Groups : Platforms like Facebook or LinkedIn can work for informal communities, but they offer less control over branding and member data. Develop a Rollout Strategy A thoughtful launch plan can make all the difference in how your community is received. Focus on how it benefits your members and what makes it unique.

How To 97

How To Software Guidelines Social Media 97

Reid All About it

SEPTEMBER 13, 2024

He explains how to build product lines using a framework involving product extensions—an interesting and potentially fruitful strategy. Each class features a live review of real association marketing collateral, along with recommendations for improvement. He doesn’t think of them as visionary, but some of them are new to me.

LMS 270

LMS Revenue Certificate Content 270

Reid All About it

OCTOBER 11, 2019

Packed with practical advice and customized for small NGOs on a limited budget, this webinar will stress the importance of engaging website design, strategic email marketing, and current trends in online fundraising and social media. Presenter: Jake Fisher, co-founder of Bridges Strategies. More info/register. 8 CAE credits.

DC 50

DC Washington Education Content 50

Reid All About it

APRIL 19, 2024

In Nimble AMS’ AI success kit, you get four resources: two 30-minute webinar recordings about AI for associations and two white papers, one an introduction to AI for associations and one on developing an AI strategy. And, unlike social media channels, your association controls the app. Consultant/founder wisdom.

Education 258

Education Social Media Content Strategy 258

Higher Logic

JULY 6, 2017

What is particularly amazing is how she sees introverts thriving in social media. Because introverts can, in fact, be some of the most successful social media and online community managers , all despite their tendency to keep to themselves. Use your intrinsic need for time alone to help shift your focus between tasks.

Social Media 204

Social Media Tips Communications Maine 204

Reid All About it

MARCH 5, 2021

Hear about the strategies and tools modern associations are using to supercharge member engagement. We’ll help you craft a total event program strategy that includes virtual and hybrid events and that gives you the flexibility you to need to handle the return of in-person gatherings. More info/register. Host: CEO Update. Host: Cvent.

North Carolina 370

North Carolina Certificate Strategy Case Study 370

Reid All About it

DECEMBER 21, 2018

MemberSuite suggests different membership metrics to track, review and share with your colleagues. Find out when the power of suggestion is most likely to work for your brand and how to use it to your advantage through traditional and social media channels. Alyssa Ford, Data and Strategy Lead at Tech Impact. CAE credit.

Email Marketing 175

Email Marketing Social Media Library millennials 175

Click

FEBRUARY 12, 2025

Date Range Comparison from Click Social BI will change the way you look at social media! Social Media platforms are on a relentless driveto shower you with endless amounts of results information anddata. Heres what makes it special: Custom date range selection Youre no longer confined to pre-defined time periods.

Marketing 147

Marketing Social Media Analysis Report 147

Association Analytics

AUGUST 7, 2024

From successfully converting non-member audiences into members, to your membership engagement strategy, to events and non-dues revenue, data can inform every step along the way. Dynamic Strategy Sessions: Move beyond routine updates to dynamic strategy sessions.

Report 169

Report Revenue Review Certificate 169

Reid All About it

NOVEMBER 3, 2023

GrowthZone shares strategies for selling your board (or boss) on the need for a new AMS. Dina Denham Smith at Harvard Business Review shares five tactics to combat a culture of false urgency at work. He’s absolutely scathing towards Western media and academia, Hamas, the Palestinian Authority, the Netanyahu government.

Tools 281

Tools Strategy Revenue Education 281

Reid All About it

DECEMBER 8, 2023

Another advantage of an app: it’s a centralized communication channel to your members, unlike social media platforms your association doesn’t own. Mark Lowry at Association Analytics shares helpful member retention strategies. The Data Bunch will cover must-have insights and strategies from data governance to analytics.

Strategy 281

Strategy Video Technology Education 281

Reid All About it

SEPTEMBER 21, 2018

Harvard Business Review ). The Power of Community: Why Social Media Isn’t Enough. Explore the differences between community and social media, and discuss which channel may be best for what activity. Investigate the limitations of a social-media-only approach to online community. GenderAvenger ).

North Carolina 34

North Carolina DC Washington New York 34

Nimble AMS

FEBRUARY 16, 2022

Strategies for driving non-dues revenue. So, take time to review your training and certification programs. These packages could include conference sponsorships as well as advertising opportunities via publications, job boards, social media, educational events, and online member community. .

Revenue 127

Revenue Strategy Certificate Massachusetts 127