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We are looking for a talented, innovative, and well-connected individual to represent our clients before state and local policymakers in Texas and the Southwest. You will address risks and opportunities for clients at the state and local level. research in order to discover proposed rules, proposed legislation, etc.)
– Engage First, Grow Further: Rethinking Membership Strategies (Associations Trends Talk) Too often, organizations focus myopically on increasing membership. What strategies can you implement to close this engagement loop? How do you solve this perennial challenge around engagement? More info/register. to 5:25 p.m. to 4:45 p.m.
They suggest five mobile onboarding strategies that offer new members a convenient, personalized onboarding experience. She suggests nine engagement strategies to keep members close an excellent retention roadmap you ignore at your associations peril. Read, dammit. Career centers. Q&A sessions. Membership marketing.
Like many associations, the Texas Society of Association Executives relies heavily on its print publication as a tool to engage members and earn non-dues revenue. With a new design direction, TSAE then revamped its content strategy. The post Case Study: Texas Society of Association Executives appeared first on Association Adviser.
The Florida Association of Insurance Agents (FAIA) built out an automated membership marketing strategy that included four different campaigns covering everything from new members to renewals. Since launching, FAIA has seen a 201 percent increase in email engagement. New Audience Segments.
When faced with a membership plateau, the Texas Nurse Practitioners (TNP) recognized that enhancing their marketing and communications alone wouldn’t address a weak value proposition. But as the Texas Nurse Practitioners discovered, the results will be worth it. They needed to improve their competitive differentiation as well.
Hear about the precautions being taken for the 2021 Best Practices Summit in Plano, Texas and Meet Well Summit in Phoenix, Arizona later this year, including liability waivers and attendee agreements, on-site check-in procedures, attendee communications, meeting room setups, and safe food and beverage. Presenter: Ashleigh Brookshaw, M.A.,
Fri 12/1 at 4 p.m.* – Association Discussion: The Future of Components Has your association’s component relations strategy evolved since the pandemic? Examine root causes and risks including: your association’s culture and technical mindset, digital maturity level, business strategy alignment (or misalignment) and more.
We are excited to announce the release of Episode 2 of the Association Adviser Podcast, featuring insightful conversations with Steven Stout and Katy Markert from the Texas Society of Association Executives (TSAE).
For the communications team at the Texas Oil and Gas Association (TXOGA), the value lies in building a network of supporters — not in building membership. . “We But for TXOGA, which brought on MKG Marketing to help nail down and follow through on a strategy, having that kind of support is crucial to its mission. .
If we’re in Austin, Texas, there will be great Tex-Mex food and a killer band. The post We Asked, You Answered: Practical and Tactical Event Strategies appeared first on Associations Now. It has also helped our local chapters to increase their membership rosters. Garrett Droege. Executive Director, TechAssure Association.
W hen the Texas Society of Association Executives gathered in Houston earlier this month for the New Ideas Annual Conference , it was the first major event to take place in the city after Hurricane Harvey devastated Southern Texas with historic flooding. Photo courtesy of Kayla Prasek Photography. About The Author.
His more than two decades of advocacy experience in Texas and the Southern Region makes him an excellent fit to lead IA’s newest office and to further impact the growing economy.” GDP and employs over 6 million Americans, including nearly 479,000 people in Texas, alone. from the University of Texas School of Law. ###.
Association Briefings, a leading producer of podcasts in the association community, is excited to announce an expanded partnership with the Texas Society of Association Executives (TSAE) to offer full-service podcasting services to TSAE members.
Presenters: Graham Harvey, Chief Strategy Officer, Matchbox Virtual Media. – Sales Survival Strategies Amidst COVID-19. Join Content Forum members for content strategy advice, to share what you are working on, and for support with any professional and personal challenges you are facing. More info/register. Host: Aplusify.
The State Bar of Texas partnered with Lead Marvels to provide an online resource library for members that generated $160,000 in revenue for the association this past year—plus lots of leads for their sponsors. A post with curated resources is right up my alley, so I’m happy to highlight this one from Amith Nagarajan at Sidecar. 1 CAE credit.
Derrick Johnson, DES, CMP, TMG Director of Event Strategy and Development and Chief Diversity Officer. Hear practical strategies aimed at making your online event better than just “not stinking”—but darn good. Talley, FASAE, CAE, TMG President and CEO. Diann Furfaro, CPA, TMG Chief Financial Officer. Wed 12/16 at 12 p.m. 1 CMP credit.
With the beef industry struggling to break through to a younger audience, marketing groups in the space are working extra hard to make the pitch—even in Texas, home of the cattle ranch. Old strategies such as the iconic “ Beef. And the challenges that face the cattle industry in Texas are being felt across the meat industry.
Introduction The Texas Computer Education Association (TCEA) isa member-based organization dedicated to advancing teaching and learning through the use of technology. With more than 80,000 members around the world, community-led growth has become central to TCEA's strategy.
Chill out by the stream of your choice, perhaps one in Texas, Colorado or elsewhere. Presenters: Graham Harvey, Chief Strategy Officer, Matchbox Virtual Media. Hear small-staff executives share their “on the ground” experiences and strategies for the future and join an open-ended discussion of the unique challenges you are facing.
This week, Beth Brooks, CAE, President & CEO of the Texas Society of Association Executives, will join host KiKi L’Italien to discuss her new book, The New CEO’s Guide: Advice for the First-time, Aspiring, or Current Association Executive. . Presenter: Elaine Biech, president of ebb associates. all times are Eastern Daylight Time.
WBT Systems shares the story of the Texas Restaurant Association (TRA) whose compliance training programs delivered a 465% increase in revenue in the last six months of 2021. WBT shares the strategies and tactics resulting in a 693% increase in certificates for TRA in a competitive compliance training market. Compliance training.
This week, Beth Brooks, CAE, President & CEO of the Texas Society of Association Executives, will join host KiKi L’Italien to discuss her new book, The New CEO’s Guide: Advice for the First-time, Aspiring, or Current Association Executive. . Presenter: Elaine Biech, president of ebb associates. all times are Eastern Daylight Time.
I love the message Garth Jordan, SVP and Chief Strategy Officer for HFMA, delivers in Association Success. Fri 4/3 at 12 p.m.* – Not Governance as Usual: Virtual Approaches to Manage Your Governance Strategy. Presenters: Lowell Aplebaum, CAE, CPF, CEO and Strategy Catalyst, Vista Cova LLC. Experiment. I completely agree.
Learn how Texas Medical Association leveraged marketing automation to grow revenue by 313%, the creative approach National Association of Federal Credit Unions incorporates for event communications, and the strategy behind Florida Association of Insurance Agents increasing member engagement by 201%. Thu 7/14 at 11 a.m. CAE credit.
Earlier this year, a resident in a Texas homeowners association began flying the Confederate flag atop a front yard flagpole. flag, the Texas flag, and those of military branches, which are protected by state law. flag, the Texas flag, and those of military branches, which are protected by state law. Attorney Leah K.
How does your content fit into your digital strategy and translate across your digital assets—website, mobile apps and social media? Digital Marketing Strategies for the Event Planner, Part 1. Steal These Ideas: 3 Growth Strategies from Top Fundraisers. I’ll be happy to feature it as long as it’s not product-centric. Host: PCMA.
My social media feeds were full of examples of associations pitching in to help storm victims or otherwise changing their marketing and communications strategy to give members in the hurricane affected areas a break from what otherwise must be an onslaught of association messages. My association, however, didn't do any of these things.
Learn about the advantages of learning through Virtual Reality in terms of identity, embodiment, and immersion; market research from leaders in association industries; the challenges of implementing VR in a CE setting; and game design strategies to facilitate achievable VR-based learning for formal education. 1 CAE credit. More info/register.
I’m headed to Austin, Texas today to teach a workshop I’m calling “So What and Who Cares? Getting Your Communications Right in 2012″ for the Texas Association of Nonprofit Organizations. You answer the So What? question by making your messaging as relevant as possible to the people you are communicating with.
Just ask Amelia Grana, senior manager of membership strategy at the American Chemical Society. In 2017, ACS created a marketing campaign targeting nonmembers at the famed South by Southwest conference (SXSW), the annual gathering in Austin, Texas, focused on technology, arts, and pop culture. “I
This month’s Corner Office spotlight shines on Christopher Williston VI, vice president of communications for the Independent Bankers Association of Texas (IBAT) , the nation’s largest community state banking institution. Its members include more than 2,000 banks and branches in 700 Texas communities. Family time is too important.
Years ago, the American Society of Association Executives (ASAE) published a document called Community as Strategy: 10 Fundamentals. Miami (Ohio). Cincinnati Bearcats. P38 Lightning. Ernst & Young. Swiss Army. The Black Dog. North Face. Under Armour. It identified five core businesses within the fundamentals.
Learn how forward-thinking event professionals are using interactive mobile communication strategies to engage users, how to take advantage of mobile and gain user insights, and where mobile can fill the gaps in your marketing mix. Jason Shim, associate director, digital strategy and alumni relations, Pathways to Education Canada.
Texas Society of Association Executives Southwest Showcase. Contact us today for an assessment of your current communications plans and non-dues revenue strategies. 12 Outdated Web Features That Need to Disappear in 2014. Scott Gerber. Four iPad Stats Every Publisher Should Know. Alex Kantrowitz. Best of the Web'
Texas Society of Association Executives Southwest Showcase. Contact us today for an assessment of your current communications plans and non-dues revenue strategies. Ideas for Associations Delivered by Drone. Deirdre Reid. How to Get Your Content Read, Shared, and Talked About at Parties. Neil Patel. QuickSprout.
In November 2020, MPI delivered a hybrid event in-person at the Gaylord Texan in Grapevine, Texas, and live online to an audience representing 17 countries. Join a deep-dive conversation about the strategy and execution of the event from early critical choices to duty of care to the realities of hybrid. 1 CMP credit.
That action takes aim at anti-transgender “bathroom bills” like the one that will be voted on in Texas during a special legislative session scheduled for July. The idea is to take the focus away from gender identity and place it on reproductive potential,” AMA Wire reported.
So far, six local affiliates have been announced in Austin, Texas; Birmingham, Alabama; Detroit; Tulsa, Oklahoma; Dallas-Fort Worth; and the Piedmont region of North Carolina. The strategy reflects a significant shift from the way PEN America used to operate, says Director of Membership Rebecca Werner.
Association Leadership (Texas Society of Association Executives). Contact us today for an assessment of your current communications plans and non-dues revenue strategies. Never Heard of Graymail? Here’s What You Need to Know. Corey Eridon. What Do I Do? What I Do Shapes America. Trish Hudson, MPsSC and Jim Hudson, PhD.
The International Ticketing Association’s 40th Annual Conference and Exposition begins next week in Grapevine, Texas. Location: Grapevine, Texas. She’ll discuss her life and career, her strategy for values-based leadership, and why putting people first matters most. Platinum sponsors: 6. Attendance is expected to exceed 1,000.
Nancy Schwartz and I will be spending the day with nonprofits from Hong Kong, Calgary, Missouri, Texas, Colorado, California, Oregon, and across Washington, taking them step-by-step through the process of creating a real-world nonprofit marketing plan.
See what email marketing strategies and tactics work based on responses from over a hundred marketing professionals. Hear what the Texas Medical Association did to take their stagnant continuing education course sales and grow them by over 300% in just 5 months. More info/register. Host: HighRoad Solution. Wed 1/11 at 1 p.m.
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