Association Adviser

JULY 7, 2016

Despite popular sentiment that millennials are disinterested in joining traditional professional associations, young people are uniquely positioned to benefit from association membership in important ways. Don’t make the mistake of lumping all millennials together or thinking they’re not joiners. .

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Association Adviser

SEPTEMBER 22, 2016

Attracting millennials to your association requires thinking about the different life stages they are living through – and marketing to them appropriately. A lot of articles out there dispense quick advice about how to attract millennials to your association’s membership: reach them on social media! Younger vs. Older Millennials.

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Association Adviser

FEBRUARY 26, 2018

Part 4 of our 2017 Association Communications Benchmarking Study series. This year, more than 50 percent of associations said that engaging young professionals is one of their Top 5 communication challenges. With so many distractions, young professionals today could benefit from focused communication. We wholeheartedly agree.

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Achieve

AUGUST 13, 2015

I’ve heard many nonprofit professionals label Generation Y or Millennials (born 1980-2000) as a generation of slacktivists (slacker + activists) – great for sharing information about a cause on Twitter or helping YouTube videos go viral, but other than that, useless to fundraising and development. I reject this label. One example is.

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Associations Now

AUGUST 11, 2015

Despite what you’ve read about millennials and the impending decline of the meetings industry, a new report by the Meetings Mean Business Coalition found that this generation understands the importance of in-person events. Millennials want to meet and engage in new ways, according to the report.

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YourMembership

FEBRUARY 27, 2014

In early 2000, we were focused on state and local chapter associations, which we viewed as being underserved by the association management software (AMS) providers of the day. This week YourMembership.com is “on the road” in Tempe, Arizona attending the 2014 AMC Institute Annual Meeting. Generational Pressures.

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Reid All About it

MARCH 22, 2019

Did you know that 23% of web accessibility related litigation and settlements since 2000 happened in the last five years? Does your organization need an innovative approach to membership growth, sponsorship sales, communications, or your advocacy and public affairs efforts? More info/register. Host: Personify. Tue 3/26 at 12:30 p.m.

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