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Association Brain Food Weekly: 3.13.20

Reid All About it

This is the second session in a four-part webinar series exploring marketing automation, how to avoid common missteps, and how to optimize its use to gain marketing intelligence and grow association revenue. Lessons Learned from Toronto’s 2003 SARS Outbreak. 6 Non-Dues Revenue Opportunities Hidden in Your AMS. 1 CAE credit.

DC 44
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Stakeholder Communication: The Role of Financial Statements

Achieve

It includes the difference between the organizations total revenues and expenses and represents the surplus or deficit for net assets with and without donor restrictions and the entity as a whole. Seeing this data can help donors feel at ease and encourage them to continue supporting your organization, therefore boosting donation revenue.

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Why email success starts with a clean subscriber list

Association Success

Way back when, before the CAN-SPAM Act of 2003 , we were able to send out emails with the voracity of water coming out of a firehose. Since 2003, additional legislation regulating how businesses manage customer data has been enacted. This is actually a good thing. Clean and Compliant.

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ASAE Announces Passing of CEO John H. Graham IV, FASAE, CAE

Associations Now

During his tenure, which began August 1, 2003, ASAE more than doubled its membership and developed a wealth of innovative products and services to benefit association professionals and their partners. Graham was a transformative leader for ASAE and a mentor to many in the association community.

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Jeffrey Cufaude, Idea Architects: My Simple Business Blueprint

Idea Architects

I dont try to get a certain # of clients or hit certain revenue targets. Oct 2003 (1). Sep 2003 (2). Aug 2003 (1). May 2003 (2). Apr 2003 (1). Mar 2003 (1). Feb 2003 (3). Jan 2003 (2). I dont actively monitor current financial projections compared to the same time last year.

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Jeffrey Cufaude, Idea Architects: Seen Elsewhere: Building Creative.

Idea Architects

How Secure is Your Professional Development Revenue Stream? Oct 2003 (1). Sep 2003 (2). Aug 2003 (1). May 2003 (2). Apr 2003 (1). Mar 2003 (1). Feb 2003 (3). Jan 2003 (2). Dec 2004 (1). Nov 2004 (3). Oct 2004 (1). Sep 2004 (4). Aug 2004 (4). Jul 2004 (2). Jun 2004 (3). May 2004 (5).

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Political Black Swans: Ignore Them at Your Association’s Peril

Association Success

In 2003, widespread protest broke out around me in Azerbaijan, a country formerly part of the Soviet Union. Beware of political risks when exploring new global markets. Violence erupted just a few blocks from my office with clashes between protesters and the police, the torching of cars and mass arrests. Managing Political Black Swans.

Georgia 101