Higher Logic

FEBRUARY 5, 2019

In 2005, Bain and Company released some staggering research : 80% of firms participating in the study said they deliver a superior experience , while only 8% of their customers agreed. This difference is called the “perception gap,” and we haven’t evolved much since 2005. Revisit Your Map (And the Data) Regularly. Additional resources.

Review 149

Review Resources Project Organization 149

Jamie Notter

MAY 7, 2012

I am posting my slides, below from the two presentations I did in Belgium at the Fusion Marketing Experience conference (which together cover all that I spoke about in Chicago, and then some). December 2005 (5). November 2005 (7). October 2005 (4). September 2005 (4). August 2005 (7). July 2005 (4).

Chicago 70

Chicago Social Media Proposal Leadership 70

Jamie Notter

JULY 9, 2011

For the external stakeholders (the market), the issue is in maintaining reputation. December 2005 (5). November 2005 (7). October 2005 (4). September 2005 (4). August 2005 (7). July 2005 (4). June 2005 (4). May 2005 (4). His evidence is convincing. Relationship. Organizational.

Review 70

Review Guidelines Leadership Social Media 70

Jamie Notter

OCTOBER 18, 2011

Social media rolled in and really knocked your marketing for a loop, didn’t it? But if we focus too much on social media and what it is doing to our marketing, we run the risk of missing the bigger picture. December 2005 (5). November 2005 (7). October 2005 (4). September 2005 (4). August 2005 (7).

Social Media 70

Social Media Leadership Innovation Resources 70

Aaron Wolowiec

SEPTEMBER 2, 2014

Instead, the session was developed as a result of a conversation I overheard at last year’s conference describing the challenges associations often have implementing strategy they’ve either developed internally or in conjunction with a consultant. During the scanning phase: Assess strategy/plan based upon recent performance.

Nashville 100

Nashville Analysis Review Communications 100

Jamie Notter

JULY 16, 2012

We can’t move when the market moves. And it’s not just strategy–we lack agility at the tactical level too. Strategy Means Change. Previous post: Strategy Means Change. December 2005 (5). November 2005 (7). October 2005 (4). September 2005 (4). August 2005 (7).

Innovation 70

Innovation Social Media Strategy Products 70

Jamie Notter

DECEMBER 9, 2011

He’s on a whole host of top 10 blog lists in the marketing and PR space, and is author of his own book, titled The Parables of Business. December 2005 (5). November 2005 (7). October 2005 (4). September 2005 (4). August 2005 (7). July 2005 (4). June 2005 (4). May 2005 (4).

Review 70

Review Social Media Leadership Innovation 70

Jamie Notter

MARCH 9, 2012

I was kind of embarrassed to face the fact that my understanding of the Great Depression boiled down to random ideas and phrases like “stock market crash,” “dust bowl,” and “new deal.” Strategy Means Change. { December 2005 (5). November 2005 (7). October 2005 (4). July 2005 (4).

Innovation 70

Innovation Maine Technology Analysis 70

Jamie Notter

AUGUST 24, 2011

As a researcher, Craig has expertise on identifying and telling the story of culture in organizations and markets, and Maddie and I talk a lot about organizational culture in Humanize. December 2005 (5). November 2005 (7). October 2005 (4). September 2005 (4). August 2005 (7). July 2005 (4).

Review 70

Review Organization Leadership Social Media 70

Jamie Notter

JULY 23, 2012

If you haven’t seen it, the movie is about Billy Beane , General Manager of the Oakland A’s baseball team, who about 10 years ago started evaluating his players and fielding a team in a completely different way (and getting great results, at about one-fourth the payroll of the big market teams). Strategy Means Change.

Innovation 70

Innovation Oakland Social Media Boston 70

Jamie Notter

OCTOBER 13, 2011

Nonprofit Technology and Marketing | Benjamin Phillips. December 2005 (5). November 2005 (7). October 2005 (4). September 2005 (4). August 2005 (7). July 2005 (4). June 2005 (4). May 2005 (4). Comments on this entry are closed. { 3 trackbacks }. Next post: Social Media is the Wave.

Social Media 70

Social Media System Leadership Innovation 70

Idea Architects

JUNE 13, 2012

How would you adjust your recruitment and involvement strategies to capitalize on this potential shift? community that people value and that our organizations market. Nov 2005 (1). Oct 2005 (1). Sep 2005 (2). Aug 2005 (1). Jul 2005 (2). Jun 2005 (1). May 2005 (2). Apr 2005 (4).

Columbus 60

Columbus DC Louisville Houston 60

Jamie Notter

AUGUST 12, 2011

in Change , Leadership , Strategy - 10 comments. What strategies could we employe to get those external voices more in line with what we were saying. Strategy Means Change. December 2005 (5). November 2005 (7). October 2005 (4). September 2005 (4). August 2005 (7). July 2005 (4).

Social Media 70

Social Media System Innovation Leadership 70

Event Industry News

JANUARY 26, 2021

Managing Director Sharon O’Sullivan established Mabrouka Events in 2001 following a successful career in hotel sales and marketing. Sharon’s daughter Joanna Cartwright joined in 2005 and brought with her a wealth of knowledge from her advertising and event management background.

Class 78

Class Team Project Conference 78

Jamie Notter

MAY 10, 2012

If markets are conve­rsations, then the people who are doing the talking and the listening and the sharing are the most important asset we have. Markets are conve­rsations and organ­izations can harness conve­rsations in order to create value. December 2005 (5). November 2005 (7). October 2005 (4). August 2005 (7).

Omaha 70

Omaha System Nebraska Social Media 70

SCD Group

JUNE 24, 2013

Newsletters are stuck in 2005. It used to be called PR and word-of-mouth marketing. Faber The Project on Forward Engagement offers a three-part strategy for enabling policy makers to cope with accelerating change and complex challenges. For the most part, they’re still a one-way street. Negative-PR management. Brand advocacy.

Marketing 40

Marketing Newsletter Guidelines Review 40

Idea Architects

JULY 23, 2012

need members and customers to pay a greater percentage of the real costs of a product or program so we can more accurately assess the market’s. Sue: Love the powerful way you framed this: becoming an agency for the sponsor and helping develop a strategy for them to realize their relationship goals. Nov 2005 (1).

Columbus 60

Columbus DC Louisville Cost 60

GlowGlobally

NOVEMBER 13, 2008

global association strategy, regional planning and local infrastructure to grow your business. Market & Biz Plan. Emerging Market Cities Open Their Doors to Associations » Nov. Marketing and Communications Platform. The New York Conference of 2005 was successful. GrowGlobally.org. Membership.

New York 60

New York Class Video Project 60

.orgSource

NOVEMBER 7, 2023

In 2005, when Highroad was one of the few virtual businesses, the concept raised some eyebrows. And, most importantly, we discovered new strategies for adaptation and problem solving. Understanding your co-workers’ preferred styles for interaction is another strategy that turns bumpy communications into superhighways.

Wisconsin 100

Wisconsin Communications Team Products 100

.orgSource

APRIL 17, 2023

According to a study from Goldman Sachs, “Generative AI tools could impact 300 million full-time jobs worldwide, which could lead to a significant disruption in the job market.” The 4Cs or critical thinking, creativity, collaboration, and communication complement technology and will serve any organization well in competitive markets.

Communications 88

Communications Team Proposal Process 88

Associations Now

MARCH 23, 2023

Tom Herron Senior Director, Market Transformation, National Fenestration Rating Council I admire Deb Callahan, CEO of the National Fenestration Rating Council, because she always thinks big and inspires the entire staff to do the same. And I am truly lucky to have her as a role model and guiding light in my life.

Team 64

Team Marketing Association Management Strategy 64

Event Industry News

OCTOBER 22, 2018

The above video powered by Splento features Richard Morey, Managing Director of Media 10 who explains a return to the core values of the show from when it first started in 2005.

Innovation 13

Innovation Products Technology Course 13

Event Industry News

APRIL 4, 2019

Julian joined Jack Morton in 2002 as director of operations in London and became managing director in 2005. His passion for communications strategy, brave ideas and brand experience has seen him play a key leadership, strategic and client partner role across multiple high-profile global projects, brand campaigns and product launches.

Case Study 70

Case Study Leadership Innovation Project 70

Achieve

MAY 24, 2024

The answer is with a strong text messaging strategy. Market your text messaging campaign Before you can start sending your supporters inspiring messages, you need to get your supporters to opt-in to your text messaging campaign. Building up a robust contact list is easy when you have a strong multichannel marketing strategy.

How To 52

How To Software Social Media Newsletter 52

Velvet Chainsaw

MAY 31, 2016

To better resonate with target attendees, most of our clients are embracing new and more agile attendance acquisition and communication strategies. Betsy’s vast expertise in content and digital marketing will improve our ability to help conference organizers engage and amplify their conference stories.

Boston 40

Boston Content Conference Education 40

Mizz Information

FEBRUARY 2, 2011

I recently learned that Forrester Research has launched new online communities aligned by professional role: IT, Technology Industry, and Marketing & Strategy professionals. Curious to see what was going on, I joined the marketing & strategy professionals one. Like what you read? Please subscribe.

Social Media 40

Social Media Strategy Marketing Technology 40

SCD Group

JANUARY 3, 2013

The number of players peaked at 30 million in 2005 and has been sliding since, to 26.1 Their strategy involves creating “Nicklaus Leagues” for youngsters that will build on a two-year NRPA pilot program in 15 cities. The number of annual rounds played in the U.S. 6 or more hours if you count travel time.

Marketing 40

Marketing Boston Case Study Course 40

Nonprofit Marketing Guide

APRIL 27, 2012

Financial Scan is new and evolving—one in a growing toolbox, including Philanthropy In/Sight , The Strategy Landscape , and Policy Map , to name a few. Deshmukh received her BA from Amherst College in 2001 in English and Fine Arts and an MFA from the Rhode Island School of Design in 2005.

Rhode Island 76

Rhode Island Analysis Massachusetts Communications 76

Idea Architects

DECEMBER 14, 2014

Because that was the approach the Indianapolis Museum of Art (and presumably the PR firm that advises it) opted for in announcing the elimination of free general admission, a practice in place from 1941 to 2005 and 2007-present (according to this article in the Indianapolis Business Journal.

Indianapolis 60

Indianapolis FAQ Press Release Process 60

Event Industry News

JUNE 5, 2018

Gareth Coleman, from loudspeaker manufacturer OHM, took to the stage to describe how PLASA’s Professional Development Training workshops helped his brand to go from thousands of online views to tens of thousands simply by changing their marketing strategy.

Proposal 45

Proposal Project Industry Report 45

SCD Group

SEPTEMBER 26, 2012

“By 2005, the iPod had eclipsed the Mac as Apple’s largest source of revenue, but the music player that rescued Apple from the brink now faced a looming threat: The cellphone. Fortunately for Apple, most phones on the market sucked. In their book Blue Ocean Strategy , W. Determine the importance of that function.

Sample 40

Sample Content Products Strategy 40

Associations Now

AUGUST 15, 2016

The iconic crooner, known for his idiosyncratic personality and clever wordplay, has been active with the group for more than 30 years and received a PETA lifetime achievement award in 2005. “You don’t get that from Pokémon Go.” After mastering the game, players can save animals and the earth in real life by going vegan.”.

Video 40

Video Innovation Strategy Marketing 40

Associations Now

NOVEMBER 19, 2013

million homebrewers in the United States began brewing in 2005 or later, according to the American Homebrewers Association’s “Who is the American Homebrewer?” So it’s using that kind of data to perhaps change our programs or change our marketing strategies.”. Brew Newbies Two-thirds of the estimated 1.2

Survey 40

Survey United States Products Project 40

.orgCommunity

JANUARY 15, 2019

Bartuch is director of strategy and research at Sandstorm Design. She is an evidence-based creator, innovator and marketer with 17 years of experience in the public and private sector. dissertation analyzed scientific concepts underlying successful strategies for marketing, growth, sales and innovation.

Social Media 40

Social Media Innovation Chicago millennials 40

Association Adviser

FEBRUARY 26, 2018

and work more closely with him and the board of directors on IEEE’s longer-term strategy. Working with the Chinese government, it took six years to open (1999-2005) and another eight years to build relationships and an office team to make the office effective in the local market.

Boston 66

Boston California Iowa New Jersey 66

Association 141+

JANUARY 30, 2012

For many associations, our websites still struggle to be 2005 much less 2012 - here are 5 quick tips to use when evaluating if your association website is ready for today before moving to tomorrow. Composing Social Media Strategies. Membership Marketing Blog. Leader Tomorrow? Association Management Lessons from Harley Davidson.

Louisville 40

Louisville Social Media millennials Tips 40

The Hourglass Blog

APRIL 21, 2011

The HBR post describes several strategies employed by the very famous and very innovative Mayo Clinic. In fact, the CFI itself owes its existence to some very unofficial activity: LaRusso recalls that the idea first arose in 2005 at a happy hour with colleagues. Generation Basics. Generation Jones. Generational Change in Sports.

Innovation 40

Innovation millennials Case Study Leadership 40