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Agency Spotlight: Jack Morton

Event Industry News

Our current CEO Josh McCall, who is only our third to hold the role in 80 years, joined in 1984 and has served in various capacities of increasing responsibility from an Account Executive to Chief Operating Officer, before becoming CEO in 2003 and Chairman in 2007. Yep, we’re multi-channel, multi-discipline and just plain multi-talented.

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Massachusetts Tech Group: Women, Minorities Left Behind as Industry Grows

Associations Now

New research from the Massachusetts Technology Leadership Council argues that the state’s tech industry is doing better than many others on the diversity front but that it still has a ways to go. In Massachusetts, the technology economy is surging.

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New key hires across 2 UK offices increase MCI UK’s strategic growth

Event Industry News

Barratt Mistry is director of operations with considerable experience in all areas of creative services, including project and production management across all media formats, technology and event management.

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The Un-RFP: A Follow-up

Guilt by Association

We were one of the earliest medical societies to experiment with social media technologies, starting in March 2007. We appreciate about social media technologies can help us accomplish our goals, and we have learned a lot about how our members use social media technologies. NET) and upgrade our social media offerings.

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Membership Marketing Blog: Maximizing your Website as a Tool for.

Membership Marketing

Maximizing your Website as a Tool for Membership Recruitment. He wrote, “Research from Web analytics technology provider Webtrends shows that on average, 95% of website visitors leave a site without indentifying who they are and taking some form of action, such as subscribing to your e-newsletter. ► 2007. (51).

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How to Gain Strategic Insight from Digital Metrics

Association Adviser

Develop a theory about how digital media should help your association achieve its goals, such as member recruitment, retention, engagement or conference attendance. Wiley 2011) and The Online Advertising Playbook (Wiley 2007). Technology digital experts digital metrics measurement results'

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Membership Marketing Blog: Building Your Membership on Solid.

Membership Marketing

This type of foundation may explain why IBM is enjoying its 100th anniversary – an unusual feat in the rapidly changing technology world. “IBM’s secret is that it is built around an idea that transcends any particular product or technology. Its strategy is to package technology for use by businesses.