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Can Disruptive Advocacy Strategies unlock industry growth and cost saving opportunities for your members in a slow growth economy? As increasing regulatory oversight dominates the federal and global landscape, building an agency focused strategy on behalf of your members can pay dividends for the industry and for your association.
Pair his post with this one from Northstar Meetings Group: 17 ideas for incorporating revenue-generating opportunities into your online meetings, conferences and webcasts. Presenters: Graham Harvey, Chief Strategy Officer, Matchbox Virtual Media. Monetizing Virtual Events: Building Sponsorship Strategies. More info/register.
Boards and their CEOs aren’t interested in hemorrhaging balance sheets that come from dues losses and shrinking Trade Show revenues. From 2009 forward, leading Associations find ways to maintain their relevance and are perceived as the Industry or the Profession. Donna Orem. Instead they hire them to make progress.”
Following the company purchase, new owners use concrete strategies that improve operations, products, revenues, and market position. Utilizing proactive and innovative strategies will determine whether or not Private Equity Hires Associations, Private Equity Fires Associations. Private Equity Investment is Exploding.
Strategy as currently practiced rarely emphasizes the importance of community.” You may know her as the host of Association Chat , which started as a weekly Twitter chat back in 2009, and is now a webcast. Many associations struggle to identify additional sources of revenue and content for their members. Tue 9/10 at 2 p.m.
Be assured that the current slow growth environment or an economic downturn will inflict significant pain on your revenues and membership at some point. Organizational Association balance sheets took significant hits in 2008 and 2009, and there little reason to think otherwise in the current environment. Traditional .
global association strategy, regional planning and local infrastructure to grow your business. International Meeting Strategy and Cost Saving Tips – MeetingsNet Webinar. Learn how to: * Tap into new markets to increase your organization’s meetings revenues. GrowGlobally.org. Market & Biz Plan. Membership.
What’s Your Association’s “O” Strategy? Making it Rain: How to Drive Non-Dues Revenue with Michele Klecha, Club Managers Association of America and Scott Oser, Scott Oser Associates. . ► 2009. with Adele Cehrs, Epic PR Group. So long, and thanks for all the fish (thats with me!). ► August. (23).
global association strategy, regional planning and local infrastructure to grow your business. Profiting from Green Meeting Strategy – Beyond the Feel Good » Jan. Profiting from Green Meeting Strategy – Beyond the Feel Good » Jan. Good Meeting Strategy Reduces Risk Abroad. GrowGlobally.org.
They’ll reveal their top marketing technology takeaways from the 2017 ASAE Technology Conference & Expo, which inspired resolutions that support revenue growth, from leveraging artificial intelligence to improving collaboration between marketing and IT. Five-Steps to a CME Digital Content Strategy. 1 CAE credit. Host: ASAE.
This strategy allows sponsors to meet their marketing goals while contributing valuable information and education to your members and market. I did the assessment back in 2009, but I’m curious to see if I’d take the test differently (more honestly) and if my strengths change as a result. Presenter: Cheri Hulse, Head of Strategy, ON24.
Monday, December 7, 2009. We cant simply eliminate what may be our largest source of revenue and still do business the same way we always have. What do you do about revenue streams being shared in a national/state/regional association structure? December 8, 2009 8:33 AM. December 8, 2009 8:52 AM.
The product starts valuing the great salesmen, because they’re the ones who can move the needle on revenues, not the product engineers and designers. The phrase that jumps out at me is “they’re the ones who can move the needle on revenues.” There’s nothing wrong with moving the needle on revenues of course.
Chasing shiny new objects is never going to be a successful strategy in a downturn. As it happens, I entered the association world 10 years ago, and 2009 was the year associations began truly feeling the pain of the recession that formally started in 2007. Don’t look for a silver bullet.
They’re going to stick with their online encyclopedia and a set of educational curricula (which actually accounts for 85% of their revenue anyway…who knew?). December 2009 (8). November 2009 (7). October 2009 (8). September 2009 (8). August 2009 (9). July 2009 (7). June 2009 (10).
Non Dues Revenue and Affinity Programs for Members. So here is a quick list of possible non-dues revenue and affinity products that I have put together to get your thinking going. Labels: new products , Non-Dues Revenue. How to Recognize a Good Strategy? Non Dues Revenue and Affinity Programs for Members.
They do $700 million in revenue a year, so this is not a small company. December 2009 (8). November 2009 (7). October 2009 (8). September 2009 (8). August 2009 (9). July 2009 (7). June 2009 (10). May 2009 (9). April 2009 (15). March 2009 (12). February 2009 (6).
What Strategy Leads to Membership Growth? In our Membership Marketing Benchmarking Study this year, we asked participants to tell us their membership growth strategy. Labels: 2010 Benchmarking Survey , Growing Membership , Growth Strategy. What Strategy Leads to Membership Growth? ► 2009. (69). Publications.
Looking into new markets or revenue opportunities can give associations a cushion in a downturn, but boards can stop short of investing in new ideas if the economic picture isn’t sunny. But Younger says there’s a potential missed opportunity for association to begin considering what strategies might or might not work in the next few years.
How to Recognize a Good Strategy? We are told that the organization is going to launch a bold new strategy. In sports, we see the impact of strategy played out in game situatons right before our eyes. ” All of these items have their place, but they should not be mistaken for a strategy. .” “1.
global association strategy, regional planning and local infrastructure to grow your business. International Meeting Strategy and Cost Saving Tips – MeetingsNet Webinar » Oct. Revenue exceeded budget goals based on the positive interest and support of attendees, sponsors and exhibitors, as well as local government support.
For far too long we have wandered in the wilderness of non-dues revenue, return on investment, sales and marketing. Shelly’s favorite words are change, vision, strategy, tactics, learning, teaching and Lord of the Rings. strategy. (5). ► 2009. (14). It is part of a worldwide drive for greater social justice.".Mohamed
This trend strips traditional media and associations of subscription / membership revenue, depresses ad revenues and results in little left over for investment in good journalism, or educational programs and new ventures in the case of associations. HBR’s print advertising revenues dropped 24 percent in 2009.
The approach for generating revenue outside of membership dues is no exception. Very few organizations escaped the economic downturn of 2008-2009 and the slow-growth mindset that still follow us today. Like a lot of things in the association world, a great deal has changed since Association Adviser ’s debut in March of 2010.
Non-dues Program Proliferation – If a little non-dues revenue is good, more is better right? Beware of leaders who become obsessed with non-dues revenue programs as a way to generate additional income. Shelly’s favorite words are change, vision, strategy, tactics, learning, teaching and Lord of the Rings. strategy.
global association strategy, regional planning and local infrastructure to grow your business. ASAE Study Mission 2009 – Lessons from Singapore » Mar. As MCIs Senior Advisor, Global Development Strategy, I help associations build and execute global growth strategies. GrowGlobally.org. Market & Biz Plan.
are excellent strategies and tactics to use - but only when in pursuit of big vision. I believe a strategic plan, linked to nothing but short term revenues, is a ticket to irrelevance. Labels: leadership , members , mission , strategy , vision. strategy. (5). ► 2009. (14). Stay alive. at 9:12 AM. Newer Post.
Monday, March 16, 2009. The course started with accounting and finance, and moved on through topics such as strategy and leadership. At the same time, I was responsible for bringing in millions of dollars in revenue for an association. I can see how revenue drives the activies of even non-profit organizations. at 8:32 AM.
global association strategy, regional planning and local infrastructure to grow your business. It requires running your operation with revenue in and expenses out so as to prove it can stand on its own over a realistic time table. GrowGlobally.org. Market & Biz Plan. Membership. Public Affairs. by Peter Turner.
The reception represented a continuation of Scotland’s bold new strategy for engaging with associations around the world. Guests had the chance to immerse themselves into the country’s innovation and famous pioneering spirit as well as a chance to sample some traditional Scottish hospitality.
in order to generate extra revenues. Sue: Love the powerful way you framed this: becoming an agency for the sponsor and helping develop a strategy for them to realize their relationship goals. Dec 2009 (12). Oct 2009 (2). Sep 2009 (10). Aug 2009 (6). Jul 2009 (5). Jun 2009 (8). May 2009 (4).
Report, commissioned by the Convention Industry Council (now the Events Industry Council) and researched by PwC, participant volume at meetings and events increased by 10 percent between the years of 2009 and 2012. That’s a lot of meetings – and a lot of revenue potential. Likewise, during the 2012 calendar year, 1.83
On March 5, 2009 the Dow Jones hit a low of 6,594.44 The only option now for fiscal health is to grow revenue. VanBuskirk goes on to say, “If youre going to make a successful shift back into growth mode, you have to retool the organization for driving revenue vs. saving money. ► 2009. (69). Publications.
I continue to believe that in an interconnected world, we no longer have the luxury of sitting back and naval gazing about membership and non-dues revenue. Shelly’s favorite words are change, vision, strategy, tactics, learning, teaching and Lord of the Rings. strategy. (5). ► 2009. (14). generations. (2).
How the Associated General Contractors of America’s annual expo went from the chopping block to exceeding revenue goals in a few years. In fact, the word “disaster” was used by staff, exhibitors, and attendees to describe AGC’s 2009 expo—and there were a number of reasons for it. So just how did they get there? Create an expo brand.
Report, commissioned by the Convention Industry Council (now the Events Industry Council) and researched by PwC, participant volume at meetings and events increased by 10 percent between the years of 2009 and 2012. That’s a lot of meetings – and a lot of revenue potential. Likewise, during the 2012 calendar year, 1.83
When you compare the percentage of associations that report growth in overall membership , new member acquisition, and membership renewals from 2009 to 2010, you see a consistent downward trend. In 2009, 31 percent of responding associations reported that renewal rates for their organization had decreased in the previous year.
Friday, December 11, 2009. If you would like to take another look at the 2009 Report , here is the link to download a copy: [link]. at Friday, December 11, 2009. December 14, 2009 8:25 AM. December 14, 2009 9:24 AM. ▼ 2009. (69). 2009 Benchmarking Survey. (12). Cost of Wrong Strategy. (8).
He has led large-scale, engaging experiential programs and event strategies from concept to execution for household brands and Fortune 100 companies around the globe — including Motorola, Cessna, RIM/BlackBerry and Chrysler (Jeep, Dodge, Fiat and Magnetti). Johnson (GPJ), where he held roles such as senior vice president of client services.
Heck, in 2009 – 38 years after the first email was sent – the Wall Street Journal put its epitaph in print: “Email has had a good run as king of communications. Now, I would definitely agree that the email of 2009 is certainly dead. Utilizing such strategies will increase your member engagement and produce better email campaigns.
Out of a list of 10 options, association executives are most likely to rank growth in member counts (22%), revenue growth (21%), and net revenue growth (21%) as the primary definition of success for their organization. ► 2009. (69). 2009 Benchmarking Survey. (12). Cost of Wrong Strategy. (8). ► May. (4).
It’s difficult for those engaged in an activity to evaluate whether or not it is moving the organization forward in a key strategy area. ► 2009. (53). This is easy to say, but hard to do. It’s even more difficult to say no to an enthusiastically presented new initiative. ► October. (3). ► September. (6).
His analysis [PDF] showed that charities in the national sample that adhered to the 20 BBB WGA standards raised roughly 8 percent more in fundraising revenue; in the Metro New York sample, charities that met all the guidelines reported a 13.5 recommended as a consideration for charities that seek to increase revenue from donative sources.”
2 and became CEO in 2009—how’s that for timing [chuckling]? About half of our members are “mom and pop” family-owned businesses, typically with two to four car washes and less than $10 million in annual revenue. EW: 2009 was a very tough year, but it’s been double-digit growth ever since. I came into ICA as the No.
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