Membership Marketing

DECEMBER 22, 2011

Non Dues Revenue and Affinity Programs for Members. So here is a quick list of possible non-dues revenue and affinity products that I have put together to get your thinking going. Labels: new products , Non-Dues Revenue. How to Recognize a Good Strategy? Non Dues Revenue and Affinity Programs for Members.

Revenue 40

Revenue Discount Directory Price 40

GlowGlobally

NOVEMBER 17, 2009

global association strategy, regional planning and local infrastructure to grow your business. International Meeting Strategy and Cost Saving Tips – MeetingsNet Webinar. Learn how to: * Tap into new markets to increase your organization’s meetings revenues. GrowGlobally.org. Market & Biz Plan. Membership.

Cost 60

Cost Strategy Tips Revenue 60

Associations Now

MAY 21, 2016

Looking into new markets or revenue opportunities can give associations a cushion in a downturn, but boards can stop short of investing in new ideas if the economic picture isn’t sunny. But Younger says there’s a potential missed opportunity for association to begin considering what strategies might or might not work in the next few years.

How To 66

How To Revenue Report Education 66

Association Briefings

OCTOBER 22, 2020

Heck, in 2009 – 38 years after the first email was sent – the Wall Street Journal put its epitaph in print: “Email has had a good run as king of communications. Now, I would definitely agree that the email of 2009 is certainly dead. Utilizing such strategies will increase your member engagement and produce better email campaigns.

How To 52

How To Newsletter Content Communications 52

Membership Marketing

DECEMBER 28, 2011

How to Recognize a Good Strategy? We are told that the organization is going to launch a bold new strategy. In sports, we see the impact of strategy played out in game situatons right before our eyes. ” All of these items have their place, but they should not be mistaken for a strategy. .” “1.

Strategy 40

Strategy How To Marketing Price 40

Jamie Notter

OCTOBER 25, 2011

The product starts valuing the great salesmen, because they’re the ones who can move the needle on revenues, not the product engineers and designers. The phrase that jumps out at me is “they’re the ones who can move the needle on revenues.” There’s nothing wrong with moving the needle on revenues of course.

Revenue 70

Revenue Leadership System Products 70

GlowGlobally

JANUARY 30, 2009

global association strategy, regional planning and local infrastructure to grow your business. Profiting from Green Meeting Strategy – Beyond the Feel Good » Jan. Profiting from Green Meeting Strategy – Beyond the Feel Good » Jan. Good Meeting Strategy Reduces Risk Abroad. GrowGlobally.org.

Strategy 60

Strategy United States Cost Revenue 60

Association Briefings

MARCH 30, 2021

Digital elitists have tried to “kill” email since 2009. Most are seeking to own the direct relationship with customers that email newsletters can provide, while improving first-party data strategies and growing revenue. For associations, the most effective email marketing strategy centers around an enewsletter.

Communications 52

Communications Phoenix Email Marketing Newsletter 52

Association Adviser

DECEMBER 15, 2017

Report, commissioned by the Convention Industry Council (now the Events Industry Council) and researched by PwC, participant volume at meetings and events increased by 10 percent between the years of 2009 and 2012. That’s a lot of meetings – and a lot of revenue potential. Likewise, during the 2012 calendar year, 1.83

Marketing 79

Marketing Social Media Revenue United States 79

Membership Marketing

MAY 4, 2010

What Strategy Leads to Membership Growth? In our Membership Marketing Benchmarking Study this year, we asked participants to tell us their membership growth strategy. Labels: 2010 Benchmarking Survey , Growing Membership , Growth Strategy. What Strategy Leads to Membership Growth? ► 2009. (69). Publications.

Strategy 40

Strategy Marketing Price Survey 40

Jamie Notter

MARCH 14, 2012

They’re going to stick with their online encyclopedia and a set of educational curricula (which actually accounts for 85% of their revenue anyway…who knew?). December 2009 (8). November 2009 (7). October 2009 (8). September 2009 (8). August 2009 (9). July 2009 (7). June 2009 (10).

Library 70

Library New York Social Media Maine 70

Reid All About it

JANUARY 26, 2018

They’ll reveal their top marketing technology takeaways from the 2017 ASAE Technology Conference & Expo, which inspired resolutions that support revenue growth, from leveraging artificial intelligence to improving collaboration between marketing and IT. Five-Steps to a CME Digital Content Strategy. 1 CAE credit. Host: ASAE.

DC 225

DC Washington millennials Chicago 225

Association Adviser

DECEMBER 15, 2017

Report, commissioned by the Convention Industry Council (now the Events Industry Council) and researched by PwC, participant volume at meetings and events increased by 10 percent between the years of 2009 and 2012. That’s a lot of meetings – and a lot of revenue potential. Likewise, during the 2012 calendar year, 1.83

Marketing 60

Marketing Social Media Revenue United States 60

Jamie Notter

FEBRUARY 16, 2012

They do $700 million in revenue a year, so this is not a small company. December 2009 (8). November 2009 (7). October 2009 (8). September 2009 (8). August 2009 (9). July 2009 (7). June 2009 (10). May 2009 (9). April 2009 (15). March 2009 (12). February 2009 (6).

Review 70

Review Leadership Tips Social Media 70

Thanks For Playing

MARCH 6, 2012

What’s Your Association’s “O” Strategy? Making it Rain: How to Drive Non-Dues Revenue with Michele Klecha, Club Managers Association of America and Scott Oser, Scott Oser Associates. . ► 2009. with Adele Cehrs, Epic PR Group. So long, and thanks for all the fish (thats with me!). ► August. (23).

Social Media 150

Social Media United States America Innovation 150

Association Adviser

MARCH 19, 2013

The approach for generating revenue outside of membership dues is no exception. Very few organizations escaped the economic downturn of 2008-2009 and the slow-growth mindset that still follow us today. Like a lot of things in the association world, a great deal has changed since Association Adviser ’s debut in March of 2010.

Revenue 60

Revenue Newsletter America Cost 60

Membership Marketing

JULY 11, 2024

Additionally, 31% of associations indicate no change in their membership counts, the highest percentage reported since 2009. Associations are using various strategies to reach and engage younger generations effectively. Together, these two findings paint a picture of steadiness in the aftermath of the pandemic.

Report 52

Report Marketing Member Research Innovation 52

Associations Now

AUGUST 9, 2013

How the Associated General Contractors of America’s annual expo went from the chopping block to exceeding revenue goals in a few years. In fact, the word “disaster” was used by staff, exhibitors, and attendees to describe AGC’s 2009 expo—and there were a number of reasons for it. So just how did they get there? Create an expo brand.

Revenue 40

Revenue America Committee Maine 40

AMR Management Services

OCTOBER 2, 2012

This trend strips traditional media and associations of subscription / membership revenue, depresses ad revenues and results in little left over for investment in good journalism, or educational programs and new ventures in the case of associations. HBR’s print advertising revenues dropped 24 percent in 2009.

Case Study 64

Case Study Library Content Kentucky 64

Association Subculture

DECEMBER 7, 2009

Monday, December 7, 2009. We cant simply eliminate what may be our largest source of revenue and still do business the same way we always have. What do you do about revenue streams being shared in a national/state/regional association structure? December 8, 2009 8:33 AM. December 8, 2009 8:52 AM.

United States 100

United States Price America System 100

Associations Now

SEPTEMBER 25, 2013

His analysis [PDF] showed that charities in the national sample that adhered to the 20 BBB WGA standards raised roughly 8 percent more in fundraising revenue; in the Metro New York sample, charities that met all the guidelines reported a 13.5 recommended as a consideration for charities that seek to increase revenue from donative sources.”

Metro 40

Metro Sample Guidelines New York 40

Elipsis Partners

MARCH 16, 2009

Monday, March 16, 2009. The course started with accounting and finance, and moved on through topics such as strategy and leadership. At the same time, I was responsible for bringing in millions of dollars in revenue for an association. I can see how revenue drives the activies of even non-profit organizations. at 8:32 AM.

DC 40

DC United States Course Washington 40

Associations Now

OCTOBER 30, 2013

As the graphic above shows, annual sponsorship spending has grown steadily since 2009.) Associations and professional membership organizations are boosting nondues revenue by overhauling their go-to-market strategies from top to bottom,” Chipps said in a press release. percent average for industry sponsorship overall.

Press Release 40

Press Release Report Revenue Project 40

GlowGlobally

OCTOBER 22, 2009

global association strategy, regional planning and local infrastructure to grow your business. International Meeting Strategy and Cost Saving Tips – MeetingsNet Webinar » Oct. Revenue exceeded budget goals based on the positive interest and support of attendees, sponsors and exhibitors, as well as local government support.

America 60

America United States Content Video 60

Idea Architects

JULY 23, 2012

in order to generate extra revenues. Sue: Love the powerful way you framed this: becoming an agency for the sponsor and helping develop a strategy for them to realize their relationship goals. Dec 2009 (12). Oct 2009 (2). Sep 2009 (10). Aug 2009 (6). Jul 2009 (5). Jun 2009 (8). May 2009 (4).

Columbus 60

Columbus DC Louisville Houston 60

Membership Marketing

JUNE 20, 2012

The total revenue for the control group came to $24,150 while the total revenue for the test group came to $39,999. So the test group produced both more revenue and more members. ► 2009. (69). 2009 Benchmarking Survey. (12). Cost of Wrong Strategy. (8). growth strategies. (4). Growth Strategy.

Marketing 40

Marketing Price Discount Recruitment 40

Membership Marketing

MARCH 11, 2010

On March 5, 2009 the Dow Jones hit a low of 6,594.44 The only option now for fiscal health is to grow revenue. VanBuskirk goes on to say, “If youre going to make a successful shift back into growth mode, you have to retool the organization for driving revenue vs. saving money. ► 2009. (69). Publications.

Marketing 40

Marketing Price Survey Revenue 40

Associations Now

JUNE 12, 2014

A new study from the ASAE Foundation and MCI takes a look at some of the latest strategies associations are using to grow globally. According to the study, growers adhere to several common strategies: “Grower organizations frequently express a deliberate commitment to global growth,” the report noted. A dedicated commitment.

America 40

America Library Report Products 40

Membership Marketing

APRIL 20, 2010

When you compare the percentage of associations that report growth in overall membership , new member acquisition, and membership renewals from 2009 to 2010, you see a consistent downward trend. In 2009, 31 percent of responding associations reported that renewal rates for their organization had decreased in the previous year.

Marketing 40

Marketing Report Price Analysis 40

Association Subculture

OCTOBER 11, 2011

For far too long we have wandered in the wilderness of non-dues revenue, return on investment, sales and marketing. Shelly’s favorite words are change, vision, strategy, tactics, learning, teaching and Lord of the Rings. strategy. (5). ► 2009. (14). It is part of a worldwide drive for greater social justice.".Mohamed

United States 100

United States Discount Class Leadership 100

Associations Now

JULY 1, 2013

Association executives have plenty of things to be anxious about: Staffing, meetings, dues revenue, nondues revenue, boards, sponsors, and on and on. “Optics,” in itself, isn’t a compensation strategy. “It’s time to rethink charity,” he wrote in Associations Now in 2009.

Class 40

Class Cost Revenue Survey 40

GlowGlobally

MARCH 18, 2009

global association strategy, regional planning and local infrastructure to grow your business. ASAE Study Mission 2009 – Lessons from Singapore » Mar. As MCIs Senior Advisor, Global Development Strategy, I help associations build and execute global growth strategies. GrowGlobally.org. Market & Biz Plan.

Products 60

Products Course Education Marketing 60

Reid All About it

SEPTEMBER 6, 2019

Strategy as currently practiced rarely emphasizes the importance of community.” You may know her as the host of Association Chat , which started as a weekly Twitter chat back in 2009, and is now a webcast. Many associations struggle to identify additional sources of revenue and content for their members. Tue 9/10 at 2 p.m.

Chicago 37

Chicago LMS New York Content 37

Membership Marketing

DECEMBER 30, 2011

How to Recognize a Good Strategy? Non Dues Revenue and Affinity Programs for Members. ► 2009. (69). ► 2009. (69). 2009 Benchmarking Survey. (12). Cost of Wrong Strategy. (8). growth strategies. (4). Growth Strategy. (43). Membership marketing strategy. (17). ▼ 2011. (29).

Tools 40

Tools Marketing Price Report 40

Membership Marketing

DECEMBER 12, 2011

How to Recognize a Good Strategy? Non Dues Revenue and Affinity Programs for Members. ► 2009. (69). ► 2009. (69). 2009 Benchmarking Survey. (12). Cost of Wrong Strategy. (8). growth strategies. (4). Growth Strategy. (43). Membership marketing strategy. (17). ▼ 2011. (29).

Marketing 40

Marketing Class Miami Price 40

Membership Marketing

JUNE 10, 2010

Out of a list of 10 options, association executives are most likely to rank growth in member counts (22%), revenue growth (21%), and net revenue growth (21%) as the primary definition of success for their organization. ► 2009. (69). 2009 Benchmarking Survey. (12). Cost of Wrong Strategy. (8). ► May. (4).

Report 40

Report Marketing Tips Price 40

Association Subculture

NOVEMBER 29, 2011

are excellent strategies and tactics to use - but only when in pursuit of big vision. I believe a strategic plan, linked to nothing but short term revenues, is a ticket to irrelevance. Labels: leadership , members , mission , strategy , vision. strategy. (5). ► 2009. (14). Stay alive. at 9:12 AM. Newer Post.

United States 100

United States Leadership Education Strategy 100