Association Adviser

MAY 18, 2018

Last year’s survey results revealed that associations are communicating with members more frequently and via more channels than at any time since we began this survey in 2011. Other outsourced communication functions include magazines, directories and social media. Why segment your member communications? Student status.

Communications 68

Communications Dallas Directory Social Media 68

Wild Apricot

NOVEMBER 22, 2010

Tags: E-mail marketing mobile nonprofit non-profit Non-profit Communications Non-profit technology nptech research surveys website websites.

Technology 150

Technology Survey Social Media Communications 150

Association Adviser

AUGUST 20, 2018

The 2018 Association Communications Benchmarking Study results show the needs for a balanced approach to technology and tradition as association communicators strive to keep members’ attention. Communicating member benefits effectively” fell back to the second most frequently cited communication challenge.

Communications 60

Communications Newsletter Survey Report 60

Association Adviser

DECEMBER 15, 2017

Capturing your industry’s slice of this pie requires, among other tactics, results-driven event marketing. This type of marketing occurs in three distinct phases: pre-planning, implementation and post-activity. To whom does the content need to be communicated? When and how often will the content be communicated?

Marketing 79

Marketing Social Media Revenue United States 79

Association Adviser

OCTOBER 13, 2016

Each year when Association Adviser and Naylor Association Solutions launch the Association Communications Benchmarking Study , we certainly hope to see measurable improvements in the ways associations communicate with members. 1 association communications challenge (cited by nearly 70 percent of respondents, up 16 percent from 2010).

Communications 60

Communications Revenue Social Media Survey 60

Association Adviser

MAY 25, 2017

There were many great education sessions at ASAE’s 2017 Membership, Marketing & Communications (MM&C) Conference, held earlier this month in Washington, D.C. This year’s event focused on the challenges faced by association marketing professionals and provided tips, trends and programs to help move marketers forward.

Marketing 87

Marketing Guidelines millennials Washington 87

Reid All About it

FEBRUARY 10, 2011

Before communicating with that audience, do all you can to put yourself in their shoes – research, listen and seek advice of those who are like that audience. Tagged: Art , Association , Content Marketing , Innovation , Marketing , Web and Social Media , Writing & Blogging. Image by Nick Bygon.

Social Media 150

Social Media Content Innovation Revenue 150

Association Adviser

DECEMBER 15, 2017

Capturing your industry’s slice of this pie requires, among other tactics, results-driven event marketing. This type of marketing occurs in three distinct phases: pre-planning, implementation and post-activity. To whom does the content need to be communicated? When and how often will the content be communicated?

Marketing 60

Marketing Social Media Revenue United States 60

Reid All About it

AUGUST 23, 2011

Thorsen shares Ten Time Management Tips for Nonprofit Communicators. Tagged: Marketing , Productivity , Twitter , Writing & Blogging. If you absolutely must send a press release, I wrote earlier this year about ways to improve a press release’s chances of piquing interest. Don’t pass her by because of the word “nonprofit.”

Press Release 150

Press Release Social Media Tips Content 150

Reid All About it

JANUARY 18, 2011

Tagged: Association , Conference , Innovation , Marketing , Social Networking , Web and Social Media , Writing. He prefers an “environmental” approach using social media as “long-term tools that can strengthen civil society and the public sphere,” a role that media has played throughout history — providing access to conversation.

Social Media 150

Social Media millennials Innovation Tools 150

.orgSource

OCTOBER 1, 2023

Customize is the marketing mantra of the hour. Post-pandemic, we’re seeing more businesses realize the value of conversational marketing, or actually talking with their customers and letting them respond. and in 2011 won a $1 million prize! These statistics highlight the value and impact of conversational marketing.

Las Vegas 100

Las Vegas Marketing Software Tools 100

Association Adviser

FEBRUARY 27, 2018

You might not expect an association that focuses on underwater operations to be groundbreaking when it comes to their social media and content marketing, but that’s part of what makes ADCI so interesting. This evolution was the focus of an Association Spotlight article covered by Association Adviser back in 2011.

Content 74

Content Marketing Social Media Maine 74

Association Subculture

AUGUST 11, 2011

Thursday, August 11, 2011. Association Subculture Reflects on ASAE 2011 in St. August 11, 2011 2:07 PM. August 11, 2011 2:11 PM. August 12, 2011 7:43 AM. August 12, 2011 9:17 AM. communications. (4). community. (3). marketing. (2). ▼ 2011. (27). The chills that you spill.

St. Louis 100

St. Louis Dallas Social Media United States 100

AMR Management Services

JULY 19, 2011

Tuesday, July 19, 2011. Communications Audits and Digital Media Presentations Live from AYP Conference. Building Community in the Digial Marketplace - What's a Y to Do? ▼ 2011. (37). How to Create a Content Marketing Strategy. Communications Audits and Digital Media Presentati. Email This BlogThis!

Communications 64

Communications Kentucky Library Dallas 64

Association Adviser

OCTOBER 11, 2011

October 2011 -- Features Content is only one piece of the puzzle for becoming better association marketers. Can you imagine the positive impact your communications would have if you expanded your thinking outside of content, and looked at integration in a more holistic way? By Dana Plotke

Communications 60

Communications Content Marketing 60

Association Adviser

JUNE 14, 2011

June 2011 -- Association Spotlight This month's spotlight on communications excellence falls on the Incentive Marketing Association (IMA) , whose flagship magazine Return on Performance ™ is not only a member benefit, but a key driver of new memberships and industry best practices. By Association Adviser staff

Marketing 60

Marketing Communications Industry 60

Wild Apricot

JANUARY 21, 2011

It looks like February is going to be as busy month - with 31 (and counting) free non-profit webinars already scheduled. There is a wide range of webinar topics, so have a good look through this round-up, since there's bound to be something of interest to you or other folks in your organization.( read more ).

Organization 150

Organization Social Media Communications Technology 150

AMR Management Services

JUNE 15, 2011

Wednesday, June 15, 2011. Content Marketing: A Practical Approach for your Association. A Practical Approach to Content Marketing for your Association. ▼ 2011. (37). Content Marketing: A Practical Approach for your A. American Academy on Communication in Healthcare. c) AMR Management Services 2011.

Content 64

Content Marketing Kentucky Library 64

Achieve

JUNE 17, 2024

Donors have various preferences when it comes to communication and engagement. 360MatchPro defines multi-channel fundraising as a nonprofit’s efforts to “raise funds through various communication and donation channels.” John founded Snowball in 2011. Let’s explore five proven tips to improve your fundraising asks.

Tips 87

Tips Social Media Strategy Communications 87

The Hourglass Blog

AUGUST 15, 2011

Monday, August 15, 2011. Daring to Lead 2011. I blogged a bit about their 2006 study , so thought I would give the 2011 update a read as well. Daring to Lead 2011 seems to indicate that this is no longer the worry. August 20, 2011 7:44 PM. August 21, 2011 3:25 PM. Communication. Daring to Lead 2011.

St. Louis 40

St. Louis millennials Survey Leadership 40

BlogClump

APRIL 29, 2011

Friday, April 29, 2011. 2011 MMCC. I was proud to present at the 2011 ASAE Marketing, Membership and Communications Conference this week in DC. ▼ 2011. (12). BlogClump - Blogging About Associations From a Gen Xer. A Gen Xer giving his thoughts and opinions on the Association world. A-List Bloggers.

DC 28

DC Baltimore Review Certificate 28

Association Adviser

JULY 12, 2011

July 2011 -- Marketing & Communication As we head into that time of year when vacations, stifling heat and a relentless stream of "Out of Office Replies" give us a few moments to pause and catch our breath, we present a 10-step guide to marketing professional organizations on the Web. By Association Adviser staff

Marketing 60

Marketing Strategy Communications Organization 60

Membership Marketing

MARCH 9, 2012

Membership Marketing Blog. Membership marketing – acquiring, engaging, upgrading, and renewing members – is the cornerstone for associations and relationship driven organizations. ASAE Marketing, Membership & Communications Conference. Membership Marketing Benchmarking Report. Speaking Engagements.

Marketing 40

Marketing Price Analysis Survey 40

AMR Management Services

MAY 18, 2011

Wednesday, May 18, 2011. Cause Marketing Tips - Target Prospects. Chesterfield Arts Make Your Mark Campaign and DrakeCo Marketing Specialist Jill Mahoney are mentioned in an article on securing company donations: [link]. ▼ 2011. (37). Cause Marketing Tips - Target Prospects. c) AMR Management Services 2011.

Tips 64

Tips Marketing Kentucky Library 64

AMR Management Services

JULY 6, 2011

Wednesday, July 6, 2011. Implementing a Successful Cause Marketing Campaign. Drake & Company recently donated 100 hours of staff time to build a cause marketing program for the Chesterfield Arts “Make Your Mark” levee mural project, held June 4. Enter Cause Marketing. ▼ 2011. (37).

Marketing 64

Marketing Project Library Kentucky 64

AMR Management Services

JULY 25, 2011

Monday, July 25, 2011. How to Create a Content Marketing Strategy. Joe Pulizzi did an excellent job of breaking down the meaning of content marketing and how to maximize your organizations content during The Drake Forum. Content Marketing for Associations and Non-Profits. CONTRIBUTORS. AMR MANAGEMENT SERVICES. Newer Post.

Content 64

Content Marketing How To Strategy 64

Associations Live

AUGUST 17, 2011

Wednesday, August 17, 2011. Intra-Office Communication Revisited: Could You Be Doing Things Better? A fun, new way to shake up internal communication is through the program Skype. Labels: communications , Social Media , Technology. August 17, 2011 9:51 AM. communication. (13). communications. (29).

Communications 40

Communications Sample Social Media Video 40

Wild Apricot

DECEMBER 21, 2010

Here are a couple of interesting resources that might be helpful for organizations working on Fundraising or member/donor communications plans for 2011: 1. Nonprofit Tagline Database: A new database of 4,800+ taglines and the guide to making them work - the 2011 Nonprofit Tagline Report - is available from [link].

Resources 150

Resources Newsletter Communications Tools 150

Membership Marketing

MARCH 27, 2012

Membership Marketing Blog. Membership marketing – acquiring, engaging, upgrading, and renewing members – is the cornerstone for associations and relationship driven organizations. Helpful Membership Marketing and Management Resources. Membership Marketing Benchmarking Report. Speaking Engagements.

Marketing 40

Marketing Price Survey Analysis 40

Plexus Consulting

FEBRUARY 28, 2011

or international market expansion. Monday, February 28, 2011. Better Communications: Make A Plan, Stan! Have you been caught in the communications trap? At the annual meeting, a respected past president says into the microphone, “This organization does a crappy job of communicating. By Virgil R. What to do?

Communications 40

Communications Education Maine Resources 40

GlowGlobally

OCTOBER 14, 2012

A critical outcome from this effort was capturing how US-based and EU-based associations reflected on the challenges and opportunities to enter and grow a specific regional market. Distribution of marketing, communication, social media and business development tactics that are not adapted to local customs.

Marketing 60

Marketing Strategy Social Media Certificate 60

YourMembership

MARCH 2, 2012

A little while ago I wrote a post about content marketing. (It’s It’s one of those hot marketing terms that writers scoff at. In its simplest terms content marketing is about providing content that your audience wants. But for marketers and communications people everywhere, we’re just learning this.

Software 150

Software Social Media Price Content 150

Thanks For Playing

DECEMBER 13, 2011

Seeking community in associations since 2008. 13 December 2011. Below youll find the slides from my presentation with Andrew Hanelly , Polly Karpowicz , and Maggie McGary at the ASAE Technology Conference last week: What the Tech Is Going on with Your Online Communications. ▼ 2011. What the Tech? Google Analytics.

Social Media 150

Social Media United States Technology Maine 150

The Hourglass Blog

JANUARY 1, 2011

Saturday, January 1, 2011. Are You Looking Forward to 2011? I would like to see Hourglass become a community where GenX leaders share their ideas and refine their practice to better themselves and their organizations. And to that end, I have a challenge for you in 2011. Communication. Daring to Lead 2011.

millennials 40

millennials Leadership Innovation Social Media 40

Associations Live

OCTOBER 31, 2011

Monday, October 31, 2011. Marketing Strategy & Evaluation of Programs. Marketing Ideas Turn features into benefits - take your marketing collateral and highlight all features in blue, benefits with yellow - how much is highlighted in yellow? November 3, 2011 3:54 PM. communication. (13). communications. (29).

Marketing 40

Marketing Strategy Survey Social Media 40

Membership Marketing

MARCH 12, 2012

Membership Marketing Blog. Membership marketing – acquiring, engaging, upgrading, and renewing members – is the cornerstone for associations and relationship driven organizations. Updated Membership Marketing Tracking Dashboard. Labels: Data Analytics , Membership Marketing Formulas. Speaking Engagements.

Marketing 40

Marketing Price Survey Recruiting 40

SCD Group

MAY 24, 2012

5 Tips on Integrated Marketing: Marketing the Association in the Digital Era. Five AMC professionals shared 60 ideas/tips on marketing the association in the digital age at the recent ASAE Great Ideas Conference. The ideas were shared in 5 categories: Integrated Marketing. This week, were focusing on Integrated Marketing.

Marketing 40

Marketing Tips Social Media Dallas 40