Association Adviser

NOVEMBER 10, 2011

December 2011 -- Features Association Adviser readers are hungry for answers about technology, member communication, non-dues revenue and peer benchmarking. We present a list of our most popular articles from the past year. By Association Adviser staff.

Revenue 60

Revenue Technology Communications 60

YourMembership

MAY 9, 2012

SCD group featured a couple of interesting posts on this – Reinventing Membership as a Revenue Tool for Associations and Five Issues Impacting the Future of Associations and Nonprofits. ©1998–2011, YourMembership.com Inc. ® | The Complete Online Member Community® | Membership Management Software | Membership Software.

Social Media 150

Social Media Software Price Membership Management 150

Association Adviser

OCTOBER 25, 2017

Two out of five respondents (41 percent) to the 2017 Association Communications Benchmarking Survey feel their inability to generate non-dues revenue from communications is a significant challenge. Sometimes it’s simply a matter of changing old, tired revenue streams no one is excited about anymore.

Revenue 69

Revenue Course Survey Communications 69

Association Adviser

MAY 23, 2018

To my association family: Generating non-dues revenue (NDR) and increasing those figures year over year for associations is a key responsibility of being a Senior Group Publisher (that’s me!) Each association is unique in their goals, needs, communication platforms, members and legislative functions. at Naylor Association Solutions.

Revenue 71

Revenue Survey Communications Content 71

Association Adviser

AUGUST 12, 2011

August 16, 2011 -- Features Cutting your communications costs is not a long-term strategy for revenue growth or member retention. Smart organizations are consulting with readers and advertisers before integrating their member communications. By Charles Popper

Communications 60

Communications Revenue Cost Strategy 60

Association Adviser

OCTOBER 13, 2016

Each year when Association Adviser and Naylor Association Solutions launch the Association Communications Benchmarking Study , we certainly hope to see measurable improvements in the ways associations communicate with members. 1 association communications challenge (cited by nearly 70 percent of respondents, up 16 percent from 2010).

Communications 60

Communications Revenue Social Media Survey 60

Nonprofit Marketing Guide

MAY 16, 2012

in median revenue, similar to 2010’s growth rate. First time online gifts represented 37 % of total median online revenue at $136,625 of a total $366,572. The percentage of online advocates also making an online donation grew from 6.4 % in 2010 to 11.9 % in 2011. Online giving continues to grow fastest for smaller organizations.

Revenue 81

Revenue Email Marketing Social Media Price 81

Association Adviser

AUGUST 20, 2018

The 2018 Association Communications Benchmarking Study results show the needs for a balanced approach to technology and tradition as association communicators strive to keep members’ attention. Communicating member benefits effectively” fell back to the second most frequently cited communication challenge.

Communications 60

Communications Survey Newsletter Report 60

Nonprofit Marketing Guide

JANUARY 21, 2011

The Blackbaud Index reports some good news for small nonprofits: The Index found that three-month overall giving for small organizations (prior year revenue of < $1 million) increased 18.2% Dan released the 2011 edition of Words to Avoid. Wild Apricot has a list of 31 Free Non-Profit Webinars for February 2011. in November.

Marketing 68

Marketing Arlington Revenue Social Media 68

Aaron Wolowiec

SEPTEMBER 2, 2014

The resulting gap represents lost opportunities and revenue. This is according to Forbes Magazine in 2011. Communication breaks down. Tip for execution of strategy from @ aaronwolowiec : SPICE it up (Scan, Plan, Implement, Communicate, Evaluate) #asae14 LO3— Shelly Pfenninger (@shellypf) August 12, 2014.

Nashville 100

Nashville Analysis Review Communications 100

Association Adviser

JULY 5, 2017

Communication breaks down. They include lack of detailed planning and accountability, unclear expectations and prioritization, and poor communication and coordination. The resulting gap represents lost opportunities and revenue. Specifically, SPICE stands for scan, plan, implement, communicate and evaluate. Production.

United States 80

United States Review Revenue Analysis 80

Association Adviser

DECEMBER 12, 2011

December 2011 -- Marketing & Communication Publishers are encouraging writers and editors to build their own personal brand and credibility within the marketplace, which in turn enhances the core brand through increased engagement and revenue. By Dana Plotke

Organization 60

Organization Revenue Communications Marketing 60

Association Subculture

OCTOBER 11, 2011

Tuesday, October 11, 2011. For far too long we have wandered in the wilderness of non-dues revenue, return on investment, sales and marketing. October 15, 2011 3:04 AM. communications. (4). community. (3). ▼ 2011. (27). skip to main | skip to sidebar. Associations Are the 99%. "To Mohamed A.

United States 100

United States Discount Class Leadership 100

Nonprofit Marketing Guide

NOVEMBER 9, 2011

Last week, I shared a sneak peek at what’s exciting about 2012 for nonprofit communicators , according to the early results of our second annual nonprofit communications trends survey. One nonprofit communicator put it this way: “Our communications are nearly 100% volunteer supported.

Social Media 61

Social Media Survey Communications Project 61

AMR Management Services

AUGUST 6, 2011

Saturday, August 6, 2011. 6, 2011) – AMR Management Services (AMR), a full-service association management company (AMC) serving national, regional and local client partners, is pleased to announce the acquisition of Drake & Company (DrakeCo), an accredited AMC based in Chesterfield, Mo. ▼ 2011. (37). AMR Clients.

St. Louis 64

St. Louis Library Kentucky Association Management 64

Association Adviser

DECEMBER 15, 2017

That’s a lot of meetings – and a lot of revenue potential. When intentionally designed, developed and implemented, the right event marketing can cause both attendance and revenue to soar. To whom does the content need to be communicated? When and how often will the content be communicated? Phase 1: Pre-planning.

Marketing 65

Marketing Social Media Revenue United States 65

Association Adviser

MARCH 16, 2017

Whether it’s increased awareness, reputation or revenue, it’s important to articulate your top two goals. Consider and leverage all available communication channels (e.g., Peruse websites they’ve designed within the last two years to quickly narrow the field. Identify your primary and secondary goals. Consider your must-have assets.

United States 67

United States Review Discount Video 67

Nonprofit Marketing Guide

APRIL 19, 2012

2011 fundraising response rates flat at 0.08%, while the advocacy response rate increased 3.8% (up 28% from 2010). (M+R). Total online revenue correlates closely with email list size. A large percentage of respondents (91%) indicated that they have measurable goals in place. The more people you can ask, the more money you will raise.

Email Marketing 78

Email Marketing Marketing Newsletter Social Media 78

Association Subculture

JANUARY 2, 2012

Appreciative Inquiry - This is a holdover from 2011 and really constitutes one of the cornerstones of the consulting I do with associations. DIY - In 2011, I used "Edupunk" but edupunk is really a subset of a bigger trend which is DIY (do it yourself). communications. (4). community. (3). ► 2011. (27).

United States 100

United States Education Leadership Association Management 100

Association Adviser

DECEMBER 15, 2017

That’s a lot of meetings – and a lot of revenue potential. When intentionally designed, developed and implemented, the right event marketing can cause both attendance and revenue to soar. To whom does the content need to be communicated? When and how often will the content be communicated? Phase 1: Pre-planning.

Marketing 60

Marketing Social Media Revenue United States 60

Association Subculture

NOVEMBER 29, 2011

Tuesday, November 29, 2011. I believe a strategic plan, linked to nothing but short term revenues, is a ticket to irrelevance. communications. (4). community. (3). ▼ 2011. (27). skip to main | skip to sidebar. Big Vision in a Big Country. So take that look out of here, it doesnt fit you. advocacy. (1).

United States 100

United States Leadership Education Strategy 100

GlowGlobally

JULY 25, 2012

MCI and Blue Sky have partnered to offer global content dissemination services to help associations create new digital content channels that can add new revenue, expanded marketing and sales capacity, or creating new products from existing conference or education content globally. Special Thanks to Blue Sky. Florence Chua, Beijing.

Louisville 60

Louisville Dallas Case Study Analysis 60

Achieve

JUNE 11, 2021

As your nonprofit further develops your relationships with guests, you can change communication methods to fit supporter preferences. Leveraging his software background, he built most of the tools his charities used, and in 2011 he launched Handbid at his own fundraising event.

Survey 98

Survey Colorado Tools Revenue 98

AMR Management Services

JUNE 4, 2012

Develop a tentative budget and revenue sources Setting dues level is difficult. The remaining revenue comes from meetings and conventions, publications, contributions, suppliers, etc. Develop sound communications tools This can range from a printed or email newsletter to a simple website. ► 2011. (37). AMR Clients.

How To 64

How To Committee Library Kentucky 64

AMR Management Services

MARCH 29, 2011

Tuesday, March 29, 2011. That doesnt host a website, forum or online community? That doesnt communicate regularly with members, trying to keep them up-to-date on the latest industry trends or news? Or, how can we bring in more revenue for the content were already producing? ▼ 2011. (37). CONTRIBUTORS.

Library 64

Library Kentucky Newsletter Content 64

Old ClayBurn Association Management

SEPTEMBER 29, 2011

Posted on September 29, 2011 by admin. The IRS has implemented new compliance requirements through Internal Revenue Code Section 6050W that will affect all merchants (including government and non-profit entities). Communication. September 2011. March 2011. Association Management Software. Current Affairs.

Report 40

Report Social Media Class Software 40

Nonprofit Marketing Guide

FEBRUARY 7, 2011

At the end of 2011, you would write an annual report for that year alone. The financial section of a nonprofit annual report should clearly explain where revenues come from and how they are spent. In this case, I recommend that you call the document a “progress report” that spans a certain timeframe, e.g., 2008-2010.

Report 75

Report Project Price Newsletter 75

Association Subculture

FEBRUARY 24, 2010

Non-dues Program Proliferation – If a little non-dues revenue is good, more is better right? Beware of leaders who become obsessed with non-dues revenue programs as a way to generate additional income. communications. (4). community. (3). ► 2011. (27). Not necessarily. advocacy. (1). association. (25).

Recruiting 100

Recruiting Recruitment Leadership Revenue 100

Mizz Information

DECEMBER 14, 2011

Wednesday, December 14, 2011. Communication --Weve all heard of "build it and they will come" syndrome when it comes to social media, but a whole member category basically built on pay your dues to join then figure it out from there? Mizz Information. Association Swing and a Miss--CEA Tech Enthusiast Membership. No newsletter.

Social Media 40

Social Media Revenue Discount Products 40

Association Adviser

JUNE 11, 2018

As you may know, I launched Event Garde, a professional development consultancy, in 2011. As a result, they began seriously vying for the attention of their members despite shrinking travel and professional development budgets – each hoping to secure as much coveted non-dues revenue as possible.

Class 63

Class Course United States Chicago 63

AMR Management Services

SEPTEMBER 27, 2012

Most associations rely on membership for revenue, typically 30-50 percent of net profit. Tweets sent on March 11, 2011. Number of new accounts created on March 12, 2011. ► 2011. (37). American Academy on Communication in Healthcare. c) AMR Management Services 2011. 177 million. ► August. (1).

Social Media 64

Social Media Library Kentucky Directory 64

AMR Management Services

OCTOBER 2, 2012

Unfortunately, media and associations have been experiencing a similar pattern disruptive to the status quo, which has been accelerating through the last decade: trends toward digital publishing, online engagement and community-generated content. HBR’s print advertising revenues dropped 24 percent in 2009. ► 2011. (37).

Case Study 64

Case Study Library Content Kentucky 64

Association Adviser

AUGUST 25, 2016

Three years after rolling the dice on dues, ICF’s revenue grew to $6 million from $3.5 But our annual Association Communication Benchmarking study showed that association leaders rate advocacy among the five most important topics to members (60 percent). Source: Association Adviser Communications Benchmarking Survey 2016.

millennials 60

millennials Ohio Proposal California 60

AMR Management Services

JULY 17, 2012

Among Collins’ points is that, although associations do need to be successful in generating revenues to sustain the organization, they should measure success based on whether they are serving members and moving forward on strategies. ► 2011. (37). American Academy on Communication in Healthcare. ► June. (3).

Library 64

Library Kentucky Organization Leadership 64

Association Adviser

MAY 20, 2014

There’s an eye-opening chart you’ll see soon from Association Adviser’s 2014 Association Communications Benchmarking Report. No doubt this gap results because outbound-oriented functions—marketing, communications, or content groups—take 70 percent of the responsibility for social media. That’s a huge missed opportunity. percent agree).”

Social Media 60

Social Media Communications Strategy Content 60

Achieve

JULY 26, 2021

If you’re communicating with a younger audience, texting might be better, or if you’re contacting big givers, a fancy event might be more effective. . Workplace giving is a great option to not only grow your revenue, but is also a creative addition to your campaign. John founded Snowball in 2011. 91% of companies.

Tips 85

Tips Social Media Strategy Process 85

Association Subculture

DECEMBER 7, 2009

If implemented on a wide scale, this will truly revolutionize the association community and eliminating membership dues does not come without a clear, daunting and somewhat frightening mandate to innovate in a thousand other ways to successfully implement the change. Trade shows were the major source of revenue. This issue is complex.

United States 100

United States Price America System 100