2011 Innovation Marketing 
Reid All About it
SEPTEMBER 13, 2011
Need marketing inspiration? Kivi Leroux Miller collected dozens of examples of quirky, kooky and off-beat approaches to nonprofit marketing and fundraising. Lots of people know just enough about marketing to be dangerous. Are you sick of hearing about innovation? I hope not. photo by Fergus Ray Murray (Flickr).
YourMembership
MAY 3, 2012
Are Innovation and Production at Odds? HBR posted a good article recently about Why Managers Don’t Really Want to Innovate. The article pointed out that most companies are not willing to devote time to innovation because innovative time steals from production time. The same can be said of innovation.
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YourMembership
MAY 31, 2012
How Do You Innovate With Millennials? Innovating with millennials sounds like a no-brainer. While they have the enthusiasm, they may need the goals of your innovation to be laid out for them. Another way to capitalize on their exuberance and get them innovating is by placing them in charge of the “little things.”
Reid All About it
FEBRUARY 10, 2011
Innovation starts with self-critique (which is why it’s so rare) , says Peter Linett. His litmus test for innovation: “I ask myself whether it feels like it was designed by that kind of institution, within its traditions, values, and personality — its comfort zone. Image by Nick Bygon.
Reid All About it
JANUARY 18, 2011
Yes, it would be great if staff had the right mindset for innovation. Tagged: Association , Conference , Innovation , Marketing , Social Networking , Web and Social Media , Writing. Creating the organizational culture that will bring about these changes? That’s the challenge. Take for instance #2, Mindset.
Jamie Notter
JULY 16, 2012
The Results of Management Innovation. In a recent post I challenged everyone to consider innovating management , rather than just our products, services, or business models. That implies, of course, that if we actually do management innovation, we will be solving a problem. We can’t move when the market moves.
Membership Marketing
NOVEMBER 8, 2019
In addition to looking at the tactics and strategies that typically correlated to success, we also asked respondents to rate how innovative their association is and what level of value that they are delivering to members. So if innovation and value are so important, how are associations innovating and providing additional value to members?
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