YourMembership

JULY 20, 2012

” It’s either powered by youthful arrogance or a brilliant marketing/PR move, if you believe that all publicity is good publicity. Smith is the Director, Inbound Marketing at YourMembership.com. ©1998–2011, YourMembership.com Inc. There’s quite a firestorm brewing on the social webs. What say you? Advantages.

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Social Media Software Price Membership Management 150

Nonprofit Marketing Guide

JUNE 10, 2011

Nancy and I will be together in Seattle on Thursday next week for the Total Focus Nonprofit Marketing Plan Workshop. I will be live blogging The Millennial Donors Summit on June 22, and Achieve is giving away tickets! MDS11 is focused on helping nonprofits engage the Millennial Generation. Want to join us?

Marketing 71

Marketing Social Media Seattle FAQ 71

YourMembership

APRIL 24, 2012

But it’s not just the millennials who are struggling with reasons to join their parents’ (or grandparents’) organizations. Not all organizations are wringing their hands in worry; some are tackling the education piece with a marketing campaign usually seen by Fortune 500 companies. ©1998–2011, YourMembership.com Inc.

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Recruiting Recruitment Tampa Membership Management 150

Nonprofit Marketing Guide

FEBRUARY 4, 2011

The Agitator sums up a new donor survey on Millennial Donors. Tuesday: The New and Improved Nonprofit Annual Report — Webinar at Nonprofit Marketing Guide. Wednesday: I’ll be in Atlanta giving a workshop for the Georgia Center for Nonprofits on nonprofit marketing in 2011. Love the daily blogging?

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San Francisco Marketing Social Media Georgia 71

Association Adviser

MAY 25, 2017

There were many great education sessions at ASAE’s 2017 Membership, Marketing & Communications (MM&C) Conference, held earlier this month in Washington, D.C. This year’s event focused on the challenges faced by association marketing professionals and provided tips, trends and programs to help move marketers forward.

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Marketing Guidelines millennials Washington 69

The Hourglass Blog

AUGUST 15, 2011

Monday, August 15, 2011. Daring to Lead 2011. I blogged a bit about their 2006 study , so thought I would give the 2011 update a read as well. Daring to Lead 2011 seems to indicate that this is no longer the worry. August 20, 2011 7:44 PM. August 21, 2011 3:25 PM. Developing Millennial Leaders.

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St. Louis millennials Survey Leadership 40

The Hourglass Blog

SEPTEMBER 19, 2011

Monday, September 19, 2011. Millennials Are the New Slackers. In this case, the blogger is Andrew McAfee and his target is the "entitlement mentality" of many Millennials. In this case, the blogger is Andrew McAfee and his target is the "entitlement mentality" of many Millennials. skip to main | skip to sidebar.

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millennials Innovation Leadership Committee 40

Eric Lanke

SEPTEMBER 26, 2011

Monday, September 26, 2011. The Marketing Committee. If your association is an association of widget manufacturers, then you might want widget manufacturers on your Marketing Committee to help you decide how best to market your association to other widget manufacturers. Eric Lanke. Association executive and author.

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Committee Report Innovation Project 100

Nonprofit Marketing Guide

JUNE 22, 2011

Today I’m live blogging parts of the 2011 Millennial Donor Summit , a virtual conference. Nonprofits often have a hard time taking advantage of skills like marketing, or languages, in the offline volunteer model. There’s great skilled help out there — writers, translators, designers, marketers, IT, etc.

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millennials Social Media Sample Proposal 74

Nonprofit Marketing Guide

JANUARY 20, 2012

nonprofits in 2011 rose 7.5% The 2012 Millennial Donor Survey needs your help! Achieve and Johnson, Grossnickle and Associates are conducting a nationwide study to assess the current perceptions, attitudes and preferences of Millennial donors age 20-35. Feb 16: Helping Your Staff and Board Become Great Nonprofit Marketers.

Communications 70

Communications millennials Survey Social Media 70

Associations Now

NOVEMBER 18, 2014

With the beef industry struggling to break through to a younger audience, marketing groups in the space are working extra hard to make the pitch—even in Texas, home of the cattle ranch. Millennials and beef aren’t a match made in heaven. million budget for marketing efforts in the state.

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Texas millennials Austin Strategy 40

The Hourglass Blog

JANUARY 1, 2011

Saturday, January 1, 2011. Are You Looking Forward to 2011? And to that end, I have a challenge for you in 2011. Developing Millennial Leaders. Millennials. Daring to Lead 2011. ▼ 2011. (61). Are You Looking Forward to 2011? skip to main | skip to sidebar. Communication. Encore Careers.

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millennials Leadership Innovation Social Media 40

Eric Lanke

MAY 22, 2017

Research demonstrates that millennials think about and define diversity in significantly different ways than members of previous generations. Millennials are more focused on "cognitive diversity, or diversity of thoughts, ideas, and philosophies." For me, there were several key concepts. Here's one.

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Class Wisconsin millennials Leadership 100

SCD Group

OCTOBER 3, 2012

Millennials, Multitasking and Associations: What Can We Do at Work. When I’m giving presentations and/or leading discussions about millennials in the work force, I always (I mean every time) get asked about what do we do about millennials who work while texting, talking, Tweeting and/or listening to their iPods?

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millennials Recruitment Recruiting Products 40

Association Subculture

AUGUST 2, 2011

Tuesday, August 2, 2011. But for me, WIFM belongs squarely in the member benefits and marketing department, not in our volunteer leadership structures or the board room. I refuse to sell Millennials short and insist that they can’t be attracted to a profession, issue or cause through any other method than WIFM. Newer Post.

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Leadership Social Media United States Association Management 100

Associations Now

JUNE 25, 2014

Speaking of Millennials … If you’re trying to hit the boomers and the millennials, make sure you aren’t forgetting your online presence. And if you are marketing to older age groups, be careful not to get stuck in traditional mindsets. In the U.S. They represented nearly one quarter of the total U.S.

Marketing 40

Marketing millennials Florida Survey 40

Nonprofit Marketing Guide

JANUARY 27, 2012

This post by Kari Saratovsky not only sheds some light on the recent rise in Pinterest, but also shares some great infographics on Millennials. Check out The Millennial Story, Told By Infographic(s). We’ve got some great social media and communications posts today. Think Facebook was confusing before?

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Communications millennials Newsletter Social Media 72

Association Adviser

DECEMBER 10, 2013

As social media consumes more marketing time, money and members’ attention, associations need to measure its impact and ROI more efficiently. The 2011 ASAE Tech show featured a simpler app that contained just the schedule and a list of exhibitors.) Your pricing and member benefits need to reflect that.

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millennials Social Media Price Review 60

Membership Marketing

NOVEMBER 8, 2019

Ideally changing the membership packaging is designed to respond to new market conditions, give members more options, and competitively price membership. In the 2011 version of the Membership Marketing Benchmarking Report, only 13 percent of respondents identified their association as having a Combination membership structure.

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Report Marketing Innovation millennials 40

The Hourglass Blog

FEBRUARY 20, 2011

Sunday, February 20, 2011. A couple of posts ago I mention a post from HBRs Andrew McAfee about how the connected habits of Millennials are benefting organizations. Well, a week after that one, McAfee posted another , this one about what goes wrong when Millennials take their connected habits too far. February 22, 2011 8:49 AM.

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millennials Case Study Leadership System 40

SCD Group

FEBRUARY 8, 2016

And, from a marketing/ROI standpoint, that concerns me. According to today’s XYZ University blog pos t, “out of 63 product ads we viewed during Super Bowl 50, only two were tailored towards Baby Boomers, six were focused on Generation X, and all the remaining were focused on Gen Y/Millennials.” But, perhaps I was not the target?

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millennials Recruiting Recruitment Products 40

The Hourglass Blog

NOVEMBER 2, 2010

This is another one of those posts challenging the assumption that as Millennials storm their way into the workforce theyre going to radically change the landscape and force organizations to adapt to their idiosyncratic ideals in order to harness their power and survive. Millennials arent any different. Millennial: Yes we are!

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millennials Innovation Leadership Social Media 40

Associations Now

JUNE 8, 2016

The Diamond Producers Association announced a new “Real Is Rare” campaign in hopes of earning the affection of millennial consumers who crave authentic connections, according to DPA research. Why aren’t millennials in love with diamonds? In fact, in 2011, Forbes reported a 300 percent increase in sapphire sales.

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Las Vegas millennials Industry Press Release 40

Associations Now

JULY 24, 2015

A recent report on the city’s real-estate market could offer a good starting point for your search. million square feet during the first six months of the year—the highest level since 2011. If you’re sick of hearing about millennials, join the club. Looking for a new office in DC? No, really.

Marketing 40

Marketing Certificate DC Virginia 40

The Hourglass Blog

JANUARY 2, 2012

2011 has drawn to a close, and that means its time to close up shop here at The Hourglass Blog. Despite my September 2011 announcement that I was moving to a new blog, traffic here at Hourglass has remained strong, allowing 2011 to post some of the best numbers in the blogs history. Developing Millennial Leaders.

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millennials Leadership Social Media Maine 40

The Hourglass Blog

OCTOBER 31, 2011

Monday, October 31, 2011. Developing Millennial Leaders. Millennials. Daring to Lead 2011. ▼ 2011. (61). skip to main | skip to sidebar. Race for Relevance is a Negotiating Position. At the end of this year I will no longer be posting here at The Hourglass Blog. To see my reasons why click here. at 7:00 AM.

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millennials Leadership Social Media Innovation 40

The Hourglass Blog

NOVEMBER 7, 2011

Monday, November 7, 2011. Developing Millennial Leaders. Millennials. Daring to Lead 2011. ▼ 2011. (61). skip to main | skip to sidebar. Secrets of Innovation. At the end of this year I will no longer be posting here at The Hourglass Blog. To see my reasons why click here. Posted by Eric Lanke. at 7:00 AM.

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Innovation millennials Committee Social Media 40

The Hourglass Blog

NOVEMBER 14, 2011

Monday, November 14, 2011. Developing Millennial Leaders. Millennials. Daring to Lead 2011. ▼ 2011. (61). skip to main | skip to sidebar. Which Committee Are You On? At the end of this year I will no longer be posting here at The Hourglass Blog. To see my reasons why click here. has just gone up there.

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Committee millennials Innovation Leadership 40

The Hourglass Blog

NOVEMBER 21, 2011

Monday, November 21, 2011. Developing Millennial Leaders. Millennials. Daring to Lead 2011. ▼ 2011. (61). skip to main | skip to sidebar. Things Ive Learned from Being a Board Member. At the end of this year I will no longer be posting here at The Hourglass Blog. To see my reasons why click here. at 7:00 AM.

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millennials Innovation Leadership Committee 40

The Hourglass Blog

NOVEMBER 28, 2011

Monday, November 28, 2011. Developing Millennial Leaders. Millennials. Daring to Lead 2011. ▼ 2011. (61). skip to main | skip to sidebar. Film Directing Lessons in Innovation and Leadership. At the end of this year I will no longer be posting here at The Hourglass Blog. To see my reasons why click here.

Innovation 40

Innovation millennials Leadership Committee 40

The Hourglass Blog

DECEMBER 5, 2011

Monday, December 5, 2011. Developing Millennial Leaders. Millennials. Daring to Lead 2011. ▼ 2011. (61). skip to main | skip to sidebar. Calling Everyone (Not Just Boomers): Which Battle Are You Fighting? At the end of this year I will no longer be posting here at The Hourglass Blog. Communication.

millennials 40

millennials Innovation Leadership Social Media 40

The Hourglass Blog

DECEMBER 12, 2011

Monday, December 12, 2011. Developing Millennial Leaders. Millennials. Daring to Lead 2011. ▼ 2011. (61). skip to main | skip to sidebar. What Race for Relevance Inadvertently Taught Me About Committees. At the end of this year I will no longer be posting here at The Hourglass Blog. Communication. Governance.

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millennials Committee Innovation Leadership 40

The Hourglass Blog

DECEMBER 19, 2011

Monday, December 19, 2011. Developing Millennial Leaders. Millennials. Daring to Lead 2011. ▼ 2011. (61). skip to main | skip to sidebar. Innovation Does Not Happen Online. At the end of this year I will no longer be posting here at The Hourglass Blog. To see my reasons why click here. Posted by Eric Lanke.

Innovation 40

Innovation millennials Social Media Maine 40

The Hourglass Blog

DECEMBER 26, 2011

Monday, December 26, 2011. Developing Millennial Leaders. Millennials. Daring to Lead 2011. ▼ 2011. (61). skip to main | skip to sidebar. Its Not Innovation If It Only Serves You. At the end of this year I will no longer be posting here at The Hourglass Blog. To see my reasons why click here. at 7:00 AM.

Innovation 40

Innovation millennials Social Media Maine 40

The Hourglass Blog

SEPTEMBER 26, 2011

Monday, September 26, 2011. The Marketing Committee. If your association is an association of widget manufacturers, then you might want widget manufacturers on your Marketing Committee to help you decide how best to market your association to other widget manufacturers. Developing Millennial Leaders. Millennials.

Committee 40

Committee Report millennials Education 40

The Hourglass Blog

AUGUST 29, 2011

Monday, August 29, 2011. Business “Loyalty Programs” are nothing more than rewards-based marketing. Think about that the next time youre writing marketing copy for your membership brochure. August 30, 2011 11:37 AM. August 30, 2011 8:31 PM. December 14, 2011 12:59 PM. Millennials.

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millennials Innovation Products Leadership 40

The Hourglass Blog

MAY 11, 2011

Wednesday, May 11, 2011. These examples are less about innovation and more about marketing--the kind of brand marketing thats becoming more and more popular, especially in the retail space. Labels: Innovation , Marketing. Developing Millennial Leaders. Millennials. Daring to Lead 2011. ▼ 2011.

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Innovation Strategy Minneapolis millennials 40