YourMembership

MAY 9, 2012

SCD group featured a couple of interesting posts on this – Reinventing Membership as a Revenue Tool for Associations and Five Issues Impacting the Future of Associations and Nonprofits. Smith is the Director, Inbound Marketing at YourMembership.com. ©1998–2011, YourMembership.com Inc. Where is the appropriate line?

Social Media 150

Social Media Software Price Membership Management 150

Association Adviser

OCTOBER 25, 2017

Two out of five respondents (41 percent) to the 2017 Association Communications Benchmarking Survey feel their inability to generate non-dues revenue from communications is a significant challenge. Sometimes it’s simply a matter of changing old, tired revenue streams no one is excited about anymore. Association Adviser Webinar Series.

Revenue 69

Revenue Course Survey Communications 69

GlowGlobally

FEBRUARY 9, 2012

Market & Biz Plan. « Global Content Dissemination – Opening New Markets for Existing Education Products. Revenue Streams Building Profitable Enterprises – AAO. Over the past four years, this AAO program has delivered new forms of revenue by leveraging and repurposing existing program content. Membership.

Revenue 60

Revenue Products Content Education 60

GrowthZone

APRIL 20, 2021

Consider the difference between your marketing plan and the “game” played by mass media. When you get the right mix of these value drivers and pair it with either a good salesperson or a great sales process, you can drive even more revenue for sponsorship than advertising alone. . Advertising is mass.

United States 148

United States Revenue Maine Examples 148

Membership Marketing

FEBRUARY 16, 2011

Membership Marketing Blog. Membership marketing – acquiring, engaging, upgrading, and renewing members – is the cornerstone for associations and relationship driven organizations. Wednesday, February 16, 2011. Participate in the 2011 Membership Marketing Benchmarking Survey. Speaking Engagements.

Survey 40

Survey Marketing Price Analysis 40

Nonprofit Marketing Guide

MAY 16, 2012

Last month, I highlighted some benchmarks in both social media and email marketing that were released in recent reports so that you could see how your nonprofit stacked up. Here are the key findings from each report: 2012 Online Marketing Nonprofit Benchmark Index Study (Convio, which includes orgs of all sizes in the study).

Revenue 81

Revenue Email Marketing Social Media Price 81

Association Adviser

MAY 23, 2018

To my association family: Generating non-dues revenue (NDR) and increasing those figures year over year for associations is a key responsibility of being a Senior Group Publisher (that’s me!) Often, they aren’t—which is where we run into trouble with membership growth, retention and revenue. at Naylor Association Solutions.

Revenue 71

Revenue Survey Communications Content 71

YourMembership

JANUARY 12, 2012

For instance, a marketing association can survey its membership to find out what vice presidents of marketing in New York City earn; how much their departmental budget is; and the components of their marketing mix. Provides a non-dues based form of revenue. Smith is the Director, Inbound Marketing at YourMembership.com.

Organization 150

Organization New York City Membership Management Software 150

YourMembership

JULY 20, 2012

” It’s either powered by youthful arrogance or a brilliant marketing/PR move, if you believe that all publicity is good publicity. But if you’ve tied your social media goals into revenue or membership goals, maybe you need a more seasoned strategist. Smith is the Director, Inbound Marketing at YourMembership.com.

Social Media 150

Social Media Software Price Membership Management 150

YourMembership

JANUARY 25, 2012

We don’t have that kind of revenue! Smith is the Director, Inbound Marketing at YourMembership.com. ©1998–2011, YourMembership.com Inc. Five Things Associations Can Learn From Amazon. January 25th, 2012 | Posted in Membership Management , Social Media and Business Trends. Christina ( 209 Posts ) Christina G. Associations.

Membership Management 150

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Thanks For Playing

APRIL 5, 2012

Many of our organizations, in an attempt to be all things to all people (or due to the temptation of all that tasty, tasty non-dues revenue), have larded up our membership "benefits" with so much tangential crap that our members cant focus on the stuff that will actually help them fix their problems. ► 2011. But our AMS."

Social Media 150

Social Media Revenue United States Directory 150

Association Adviser

DECEMBER 15, 2017

That’s a lot of meetings – and a lot of revenue potential. Capturing your industry’s slice of this pie requires, among other tactics, results-driven event marketing. This type of marketing occurs in three distinct phases: pre-planning, implementation and post-activity. Phase 1: Pre-planning. How will the content be communicated?

Marketing 65

Marketing Social Media Revenue United States 65

Blue Sky eLearn

JULY 24, 2019

Plus, events are one of the ways that your association can raise non-dues revenue. . Focus on your social media marketing strategies. John founded Snowball in 2011. There’s a lot riding on your association’s next event, so how can you get the most out of it? . Every event-planning team struggles with this question.

Tips 201

Tips Software Recruiting Recruitment 201

Thanks For Playing

JULY 19, 2012

I just finished Andy Sernovitzs Word of Mouth Marketing: How Smart Companies Get People Talking. Some of the key points that particularly struck me include: In an era of social networking and nearly ubiquitous connectivity, customer service may be your MOST important marketing tactic. Marketing is what you DO. ► 2011.

Review 150

Review Social Media United States America 150

Principled Innovation

MARCH 25, 2013

In a recent post , Associations Now blogger Joe Rominiecki shared what both he and I regard as a startling fact: 53 percent of associations surveyed in 2011 had raised their dues in the previous three years. No other single revenue category comes close to reaching that number.

Association Value 100

Association Value Revenue Survey Cost 100

Association Adviser

DECEMBER 15, 2017

That’s a lot of meetings – and a lot of revenue potential. Capturing your industry’s slice of this pie requires, among other tactics, results-driven event marketing. This type of marketing occurs in three distinct phases: pre-planning, implementation and post-activity. Phase 1: Pre-planning. How will the content be communicated?

Marketing 60

Marketing Social Media Revenue United States 60

Thanks For Playing

MARCH 6, 2012

Making it Rain: How to Drive Non-Dues Revenue with Michele Klecha, Club Managers Association of America and Scott Oser, Scott Oser Associates. Evolving Membership Models, with Barbara Armentrout, Marketing General Inc. ► 2011. with Rhea Steele, Council of Chief State School Officers. Share on FriendFeed. Friday Top 5.

Social Media 150

Social Media United States America Association Management 150

Membership Marketing

DECEMBER 22, 2011

Membership Marketing Blog. Membership marketing – acquiring, engaging, upgrading, and renewing members – is the cornerstone for associations and relationship driven organizations. Thursday, December 22, 2011. Non Dues Revenue and Affinity Programs for Members. at Thursday, December 22, 2011. Technology.

Revenue 40

Revenue Discount Directory Price 40

Association Success

JUNE 7, 2018

Beware of political risks when exploring new global markets. The turkey problem was what caught most Middle East observers off-guard during the 2011 Arab Spring. We spent a year researching the economies, politics, legal frameworks and markets of the countries. But these are not enough for entering a market.

Georgia 101

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Membership Marketing

DECEMBER 30, 2011

Membership Marketing Blog. Membership marketing – acquiring, engaging, upgrading, and renewing members – is the cornerstone for associations and relationship driven organizations. Friday, December 30, 2011. Must-Have Membership Marketing Tools. at Friday, December 30, 2011. December 30, 2011 5:55 PM.

Tools 40

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Membership Marketing

DECEMBER 12, 2011

Membership Marketing Blog. Membership marketing – acquiring, engaging, upgrading, and renewing members – is the cornerstone for associations and relationship driven organizations. Monday, December 12, 2011. Membership Marketing News You can Use. • Account Managers at leading direct marketing agency.

Marketing 40

Marketing Class Price Miami 40

Membership Marketing

JULY 26, 2011

Membership Marketing Blog. Membership marketing – acquiring, engaging, upgrading, and renewing members – is the cornerstone for associations and relationship driven organizations. Tuesday, July 26, 2011. Yes Marketing Works. at Tuesday, July 26, 2011. Labels: Marketing Planning. Publications.

Marketing 40

Marketing Price Project Survey 40

Association Adviser

DECEMBER 12, 2011

December 2011 -- Marketing & Communication Publishers are encouraging writers and editors to build their own personal brand and credibility within the marketplace, which in turn enhances the core brand through increased engagement and revenue. By Dana Plotke

Organization 60

Organization Revenue Communications Marketing 60

Membership Marketing

JULY 20, 2011

Membership Marketing Blog. Membership marketing – acquiring, engaging, upgrading, and renewing members – is the cornerstone for associations and relationship driven organizations. Wednesday, July 20, 2011. Using Market Segmentation in Membership Marketing. Speaking Engagements. Publications.

Marketing 40

Marketing Price Survey Tools 40

Membership Marketing

MARCH 9, 2012

Membership Marketing Blog. Membership marketing – acquiring, engaging, upgrading, and renewing members – is the cornerstone for associations and relationship driven organizations. ASAE Marketing, Membership & Communications Conference. Membership Marketing Benchmarking Report. Speaking Engagements.

Marketing 40

Marketing Analysis Price Survey 40

Association Subculture

OCTOBER 11, 2011

Tuesday, October 11, 2011. For far too long we have wandered in the wilderness of non-dues revenue, return on investment, sales and marketing. October 15, 2011 3:04 AM. marketing. (2). ▼ 2011. (27). skip to main | skip to sidebar. Associations Are the 99%. "To Mohamed A. Customer service. Newer Post.

United States 100

United States Discount Class Leadership 100

Membersuite

FEBRUARY 19, 2021

Older or barebone systems transport you back to 2011, not 2021. Will the software evolve as your organization and market evolve? Does your technology help or hinder your ideas and plans to increase revenue? Instead, you’re stuck on a version that came out six years ago. 3: Limited functionality. Nope, not yours. #4:

Technology 128

Technology Software Project System 128

Membership Marketing

JANUARY 27, 2011

Membership Marketing Blog. Membership marketing – acquiring, engaging, upgrading, and renewing members – is the cornerstone for associations and relationship driven organizations. Thursday, January 27, 2011. Why Hire a Marketing Agency? Speaking Engagements.

Marketing 40

Marketing Price Survey Cost 40

GlowGlobally

SEPTEMBER 18, 2010

Market & Biz Plan. « Penetrating or Expanding Global Markets through Meetings. A Guide to the Association Market in China. Categories: Channel Mgmt: Partners - Sponsors - Sales , Market & Bus Planning. Other marketing considerations may be web-based trainings, webinars, and virtual education.

Marketing 60

Marketing Certificate Newsletter Products 60

Membership Marketing

JULY 26, 2013

million members in 2009, more than 4 million in 2011, and over 1.6 and Costco even had a fee increase of 10% late in 2011 [1]. Market Size – One advantage that Costco has over most membership organizations is the enormous market potential that they enjoy. They added 2.3 Tiered Membership. It now stands at 89.9%

Marketing 40

Marketing Atlanta Price Maine 40

Membership Marketing

MARCH 27, 2012

Membership Marketing Blog. Membership marketing – acquiring, engaging, upgrading, and renewing members – is the cornerstone for associations and relationship driven organizations. Helpful Membership Marketing and Management Resources. Membership Marketing Benchmarking Report. Speaking Engagements.

Marketing 40

Marketing Price Survey Analysis 40

Membership Marketing

JUNE 1, 2010

Membership Marketing Blog. Membership marketing – acquiring, engaging, upgrading, and renewing members – is the cornerstone for associations and relationship driven organizations. ASAE 2010 Marketing & Membership Conference. My company, Marketing General, Inc. My company, Marketing General, Inc.

Marketing 40

Marketing Price Survey Analysis 40

Membership Marketing

FEBRUARY 21, 2011

Membership Marketing Blog. Membership marketing – acquiring, engaging, upgrading, and renewing members – is the cornerstone for associations and relationship driven organizations. Monday, February 21, 2011. Second, the rapidly expanding market of online products is limitless. at Monday, February 21, 2011.

Innovation 40

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Membership Marketing

MARCH 31, 2011

Membership Marketing Blog. Membership marketing – acquiring, engaging, upgrading, and renewing members – is the cornerstone for associations and relationship driven organizations. Thursday, March 31, 2011. at Thursday, March 31, 2011. Labels: 2011 Benchmarking Survey , Dues Increase. Publications.

Marketing 40

Marketing Survey Price Analysis 40

Membership Marketing

MARCH 31, 2010

Membership Marketing Blog. Membership marketing – acquiring, engaging, upgrading, and renewing members – is the cornerstone for associations and relationship driven organizations. Membership Marketing Response Rates by State. Nevertheless, it might be a worthwhile analysis to do for your marketing efforts.

Marketing 40

Marketing Rhode Island South Dakota West Virginia 40

Membership Marketing

DECEMBER 28, 2010

Membership Marketing Blog. Membership marketing – acquiring, engaging, upgrading, and renewing members – is the cornerstone for associations and relationship driven organizations. 3 Membership Marketing New Year’s Resolutions. ” What are your membership marketing resolutions for 2011?

Marketing 40

Marketing Price Survey Recruiting 40

L&M Association Management

FEBRUARY 2, 2011

Yet, what association veterans have observed over the years is that association tend to lag markets by 12 to 18 months. Resist only counting membership dues revenue as the single measure of membership value proposition. On the face of it this makes sense. Association memberships are typically paid a year in advance.

Revenue 40

Revenue Survey Cost Resources 40