YourMembership

JANUARY 12, 2012

January 12th, 2012 | Posted in Member Engagement + Retention , Membership Management , Social Media and Business Trends , YourMembership.com News. Now the marketing association can produce a report detailing the average wage earned, dollars spent and where for their members. Provides a non-dues based form of revenue.

Organization 150

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Nonprofit Marketing Guide

NOVEMBER 9, 2011

Last week, I shared a sneak peek at what’s exciting about 2012 for nonprofit communicators , according to the early results of our second annual nonprofit communications trends survey. Now let’s take a quick look at what nonprofits find scary about 2012. ” The Slow Economy and Lack of Investment in Marketing.

Social Media 61

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YourMembership

JULY 20, 2012

July 20th, 2012 | Posted in Social Media and Business Trends. ” It’s either powered by youthful arrogance or a brilliant marketing/PR move, if you believe that all publicity is good publicity. But if you’ve tied your social media goals into revenue or membership goals, maybe you need a more seasoned strategist.

Social Media 150

Social Media Software Price Membership Management 150

Thanks For Playing

JULY 19, 2012

19 July 2012. I just finished Andy Sernovitzs Word of Mouth Marketing: How Smart Companies Get People Talking. Some of the key points that particularly struck me include: In an era of social networking and nearly ubiquitous connectivity, customer service may be your MOST important marketing tactic. Marketing is what you DO.

Review 150

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Associations Now

FEBRUARY 23, 2017

The American Association of Cardiovascular and Pulmonary Rehabilitation finds that a focus on purpose yielded new memberships and increased revenue. From 2012 to 2016, these efforts have resulted in a 21 percent uptick in membership, along with the accompanying membership dues. Here’s some tips on how you can do the same.

Revenue 73

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Thanks For Playing

MARCH 6, 2012

06 March 2012. Free & Cheap Tech Tools – What Will You Be Using in 2012? Making it Rain: How to Drive Non-Dues Revenue with Michele Klecha, Club Managers Association of America and Scott Oser, Scott Oser Associates. Evolving Membership Models, with Barbara Armentrout, Marketing General Inc. ▼ 2012.

Social Media 150

Social Media United States America Association Management 150

GlowGlobally

FEBRUARY 9, 2012

Market & Biz Plan. « Global Content Dissemination – Opening New Markets for Existing Education Products. Revenue Streams Building Profitable Enterprises – AAO. Over the past four years, this AAO program has delivered new forms of revenue by leveraging and repurposing existing program content. Membership.

Revenue 60

Revenue Products Content Education 60

YourMembership

MAY 9, 2012

May 9th, 2012 | Posted in Member Engagement + Retention , Social Media and Business Trends. SCD group featured a couple of interesting posts on this – Reinventing Membership as a Revenue Tool for Associations and Five Issues Impacting the Future of Associations and Nonprofits. Corporate Responsibility. YourMembership.com Blog.

Social Media 150

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Membership Marketing

JANUARY 26, 2012

Membership Marketing Blog. Membership marketing – acquiring, engaging, upgrading, and renewing members – is the cornerstone for associations and relationship driven organizations. Thursday, January 26, 2012. Participation Grows for the 2012 Membership Marketing Benchmarking Report. Speaking Engagements.

Marketing 40

Marketing Price Report Survey 40

Membership Marketing

MAY 25, 2012

Membership Marketing Blog. Membership marketing – acquiring, engaging, upgrading, and renewing members – is the cornerstone for associations and relationship driven organizations. Friday, May 25, 2012. Just Released: The 2012 Membership Marketing Benchmarking Report. at Friday, May 25, 2012.

Marketing 40

Marketing Report Price Survey 40

Association Adviser

MAY 11, 2012

May 2012 -- Revenue As most association membership and marketing teams know, the simplest way to structure an online marketing plan is to look at the product mix you want to sell. Smart segmentation, patience and relationship building will yield big dividends down the road. By Dan Seligson, guest contributor

Products 60

Products Marketing Revenue Team 60

Membership Marketing

APRIL 4, 2012

Membership Marketing Blog. Membership marketing – acquiring, engaging, upgrading, and renewing members – is the cornerstone for associations and relationship driven organizations. Wednesday, April 4, 2012. Fast Facts from the 2012 Membership Marketing Benchmarking Report. at Wednesday, April 04, 2012.

Report 40

Report Marketing Price Survey 40

Nonprofit Marketing Guide

MAY 16, 2012

Last month, I highlighted some benchmarks in both social media and email marketing that were released in recent reports so that you could see how your nonprofit stacked up. Here are the key findings from each report: 2012 Online Marketing Nonprofit Benchmark Index Study (Convio, which includes orgs of all sizes in the study).

Revenue 81

Revenue Email Marketing Social Media Price 81

Association Adviser

DECEMBER 17, 2013

The same can be said for creating and implementing an integrated, cross-channel marketing plan. While promoting your association’s products or services through one channel can create awareness and drives conversions, marketing your brand and products through multiple channels increases awareness and conversions exponentially.

Marketing 60

Marketing Video Email Marketing Social Media 60

Association Adviser

DECEMBER 15, 2017

Report, commissioned by the Convention Industry Council (now the Events Industry Council) and researched by PwC, participant volume at meetings and events increased by 10 percent between the years of 2009 and 2012. Likewise, during the 2012 calendar year, 1.83 That’s a lot of meetings – and a lot of revenue potential.

Marketing 65

Marketing Social Media Revenue United States 65

Nonprofit Marketing Guide

FEBRUARY 21, 2012

And I won’t, because I think their marketing department is full of idiots who can’t quite grasp the BASICS of householding. I share this anecdote because it is but one microcosm of the effect that poorly integrated marketing has. How much higher could the US GDP be if all these organizations captured 1% more revenue?

Marketing 71

Marketing Newsletter Communications Revenue 71

YourMembership

JANUARY 25, 2012

January 25th, 2012 | Posted in Membership Management , Social Media and Business Trends. We don’t have that kind of revenue! Smith is the Director, Inbound Marketing at YourMembership.com. Ideas to help you engage, empower and retain members. Five Things Associations Can Learn From Amazon.

Membership Management 150

Membership Management Price Software Social Media 150

Aaron Wolowiec

MARCH 9, 2015

“In an effort to find out more, Center for Public Integrity reporters examined the tax returns for trade associations that spent more than $1 million on lobbying in 2012. The report found that from 2008 to 2012, 144 trade groups spent $1.2 billion – 37 percent of the total amount spent on contracts – on PR and marketing.

America 100

America Social Media Directory Washington 100

Association Adviser

DECEMBER 15, 2017

Report, commissioned by the Convention Industry Council (now the Events Industry Council) and researched by PwC, participant volume at meetings and events increased by 10 percent between the years of 2009 and 2012. Likewise, during the 2012 calendar year, 1.83 That’s a lot of meetings – and a lot of revenue potential.

Marketing 60

Marketing Social Media Revenue United States 60

GlowGlobally

FEBRUARY 3, 2012

Market & Biz Plan. Revenue Streams Building Profitable Enterprises – AAO » Feb. Global Content Dissemination – Opening New Markets for Existing Education Products. 56% of associations planned to find new pricing models or revenue streams from their meetings. Market & Bus Planning (44).

Content 60

Content Marketing United States Revenue 60

Nonprofit Marketing Guide

AUGUST 23, 2012

According to our 2012 Nonprofit Communications Trends Report, where we asked how often nonprofits planned to communicate in 2012 with supporters, 77% said they would email at least monthly (16% weekly or more often, 19% every other week, 43% monthly). Check out this post for more Nonprofit Email Marketing Stats.

Newsletter 82

Newsletter Case Study Communications Revenue 82

Associations Now

APRIL 10, 2013

Adjusting business models and finding new sources of income helped the newspaper industry slow its revenue decline to just 2 percent in 2012. The newspaper industry’s revenue peaked in 2005, and it’s been downhill ever since. Lang offered two keys for organizations trying to create new and valuable revenue streams of their own.

Revenue 40

Revenue Industry New York America 40

Membership Marketing

DECEMBER 22, 2011

Membership Marketing Blog. Membership marketing – acquiring, engaging, upgrading, and renewing members – is the cornerstone for associations and relationship driven organizations. Non Dues Revenue and Affinity Programs for Members. Labels: new products , Non-Dues Revenue. Marketing services like SEO/SEM 9.

Revenue 40

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Membership Marketing

MARCH 9, 2012

Membership Marketing Blog. Membership marketing – acquiring, engaging, upgrading, and renewing members – is the cornerstone for associations and relationship driven organizations. Friday, March 9, 2012. ASAE Marketing, Membership & Communications Conference. at Friday, March 09, 2012. Publications.

Marketing 40

Marketing Analysis Price Survey 40

Optimist Consulting

DECEMBER 4, 2012

When they entered the market with The Network there were already lots of organisations offering voluntary sector information. Their CEO has talked widely about their desire to increase their digital presence and to increase their online advertising revenue to replace dwindling print sales. Collaborating.

Social Media 100

Social Media Revenue Content Communications 100

Membership Marketing

DECEMBER 30, 2011

Membership Marketing Blog. Membership marketing – acquiring, engaging, upgrading, and renewing members – is the cornerstone for associations and relationship driven organizations. Must-Have Membership Marketing Tools. • Free download of the 2011 Membership Marketing Benchmarking Report. Tony Rossell.

Tools 40

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Membership Marketing

DECEMBER 12, 2011

Membership Marketing Blog. Membership marketing – acquiring, engaging, upgrading, and renewing members – is the cornerstone for associations and relationship driven organizations. Membership Marketing News You can Use. • Director of Membership and Marketing at national membership organization.

Marketing 40

Marketing Class Price Miami 40

Event Industry News

MAY 8, 2020

I have worked in the hospitality industry for over 20 years, and have specialised on Green Hospitality and environmental management systems in hospitality since 2012. Back in 2012, I was the Sales & Marketing Manager at Hotel Doolin in the West Coast of Ireland. Best (and worst?) moments working in the events industry?

System 94

System Industry Resources Revenue 94

Membership Marketing

MARCH 27, 2012

Membership Marketing Blog. Membership marketing – acquiring, engaging, upgrading, and renewing members – is the cornerstone for associations and relationship driven organizations. Tuesday, March 27, 2012. Helpful Membership Marketing and Management Resources. at Tuesday, March 27, 2012. Publications.

Marketing 40

Marketing Price Survey Analysis 40

Membership Marketing

JULY 26, 2011

Membership Marketing Blog. Membership marketing – acquiring, engaging, upgrading, and renewing members – is the cornerstone for associations and relationship driven organizations. Yes Marketing Works. For marketers, the challenge comes when you do not have a marketing history on which to build your projections.

Marketing 40

Marketing Price Project Survey 40

Membership Marketing

SEPTEMBER 13, 2011

Membership Marketing Blog. Membership marketing – acquiring, engaging, upgrading, and renewing members – is the cornerstone for associations and relationship driven organizations. The 2011 Membership Marketing Benchmarking Report Now Available as a Free Download. Membership Marketing Benchmarking Report.

Marketing 40

Marketing Report Price Survey 40

Membership Marketing

JANUARY 18, 2012

Membership Marketing Blog. Membership marketing – acquiring, engaging, upgrading, and renewing members – is the cornerstone for associations and relationship driven organizations. Wednesday, January 18, 2012. A “Good” Response Rate in Membership Marketing. at Wednesday, January 18, 2012.

Marketing 40

Marketing Price Analysis Report 40

Membership Marketing

JUNE 1, 2010

Membership Marketing Blog. Membership marketing – acquiring, engaging, upgrading, and renewing members – is the cornerstone for associations and relationship driven organizations. ASAE 2010 Marketing & Membership Conference. My company, Marketing General, Inc. My company, Marketing General, Inc.

Marketing 40

Marketing Price Survey Analysis 40

Membership Marketing

APRIL 12, 2012

Membership Marketing Blog. Membership marketing – acquiring, engaging, upgrading, and renewing members – is the cornerstone for associations and relationship driven organizations. Thursday, April 12, 2012. News on Social Media and Membership Marketing. at Thursday, April 12, 2012. Speaking Engagements.

Social Media 40

Social Media Marketing Price Survey 40

Membership Marketing

MARCH 31, 2010

Membership Marketing Blog. Membership marketing – acquiring, engaging, upgrading, and renewing members – is the cornerstone for associations and relationship driven organizations. Membership Marketing Response Rates by State. Nevertheless, it might be a worthwhile analysis to do for your marketing efforts.

Marketing 40

Marketing Rhode Island South Dakota West Virginia 40

Membership Marketing

APRIL 23, 2012

Membership Marketing Blog. Membership marketing – acquiring, engaging, upgrading, and renewing members – is the cornerstone for associations and relationship driven organizations. Monday, April 23, 2012. at Monday, April 23, 2012. Labels: 2012 Benchmarking Survey. Speaking Engagements. Publications.

Marketing 40

Marketing Price Survey Report 40

GlowGlobally

APRIL 2, 2012

Market & Biz Plan. India and China Market Opportunities Highlighted at ASAE International Conference 2012 » Apr. Categories: Market & Bus Planning , MegaTrends & Research. Nowhere can we see this more clearly than in our recently released 2012 Economic Impact on Associations (EIA) Study.

Revenue 60

Revenue Marketing Products Video 60