Remove 2012 Remove Revenue Remove Strategy
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Revenue Numbers Aren't Strategy

YourMembership

Numbers aren’t Strategy. April 17th, 2012 | Posted in Membership Management. But knowing what you want to sell from a dollar/revenue standpoint is not the same thing as developing the strategy behind it. To reach your revenue goals you must also have a strategy. . Is strategy just an afterthought?

Revenue 150
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Associations Improve Bottom-line with Non-Dues Based Revenue

YourMembership

Improving the Bottom Line with Non-Dues Revenue. March 20th, 2012 | Posted in Membership Management. While I’m not going to weigh in on either side (that is a decision best made by individual associations on a per case basis), what does become even more important is alternate forms of non-dues revenue. Corporate Responsibility.

Revenue 150
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Association Subculture: Times Like These - My 5 Terms for 2012

Association Subculture

Monday, January 2, 2012. Times Like These - My 5 Terms for 2012. Even though today is still technically a holiday, I feel like 2012 is officially underway and now its time to reveal the 5 Terms for 2012 that will be front and center at Alcorn Associates Management Consulting this year. January 3, 2012 7:06 AM.

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The Meetings Report: Five game-changing tactics redefining education strategy and success

Aaron Wolowiec

In December 2012, I was pleased to finally release Event Garde’s first research project. In fact, when applied to any association’s annual education strategy, these simple but effective tactics can substantively redefine how success is measured. And the report is equally valuable to suppliers. Register here. 12 – 1:30 p.m. Atlanta, GA.

Michigan 100
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Age Doesn't Matter. Goal Does. - Friday Fix

YourMembership

July 20th, 2012 | Posted in Social Media and Business Trends. But if you’ve tied your social media goals into revenue or membership goals, maybe you need a more seasoned strategist. 2 Comments to “Your Goal for Social Media – Friday Fix” Frank says: July 22, 2012 at 8:41 pm. Corporate Responsibility.

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Thanks For Playing: Get Your Ideas Here!

Thanks For Playing

06 March 2012. What’s Your Association’s “O” Strategy? Free & Cheap Tech Tools – What Will You Be Using in 2012? Making it Rain: How to Drive Non-Dues Revenue with Michele Klecha, Club Managers Association of America and Scott Oser, Scott Oser Associates. ▼ 2012. 2 days ago.

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What’s Scary about 2012: A Sneak Peek

Nonprofit Marketing Guide

Last week, I shared a sneak peek at what’s exciting about 2012 for nonprofit communicators , according to the early results of our second annual nonprofit communications trends survey. Now let’s take a quick look at what nonprofits find scary about 2012. Please add your perspective now! ). Take the Survey Now.