Thanks For Playing

JANUARY 16, 2013

KiKi L'Italien encourages us to live dangerously in 2013. Jeff Hurt identifies conference trends to watch for 2013. Marketing schaudenfreude , or even companies that can afford top-notch help make dumb mistakes (and recover from them), so what are you so worried about? Bold" marketing predictions for 2013.

millennials 150

millennials Leadership Tips Marketing 150

Thanks For Playing

JANUARY 30, 2013

Marketing Profs picked up Maddie Grant and Jamie Notter's survey on new leadership skills for the social media age (and wrote a really nice article about it). Want to make real progress in 2013? Content marketing is all the rage, which makes it even more important to do it WELL. Want to innovate in 2013?

Social Media 170

Social Media Review Innovation Leadership 170

Eric Lanke

DECEMBER 30, 2013

image source As we end another year, here''s a look back at the five posts on this blog that received the most page views in 2013. Stop Calling It Strategic Planning This was #3 on last year''s list, and was originally posted in January 2012.

Innovation 100

Innovation Guidelines Member Engagement Process 100

Spark Consulting

MAY 29, 2013

The 2013 Social Media Marketing Report is out. People still think Facebook is the most important social media marketing platform, even though the overwhelming majority have no idea if it’s working. Is SEO giving way to inbound marketing ? (Of Is Big Data the end of market research ? Among the top 10 findings?

Social Media 150

Social Media Review Innovation Leadership 150

Spark Consulting

JUNE 7, 2013

You knew it was coming: my top five takeaways from #MMCCon , 2013 edition: How do you deal with an overly enthusiastic volunteer who has too many great ideas and can be hard to work with (I may occasionally resemble that – just ask Mike Skiados )? Create a Director of Ideation position (via Lowell Aplebaum ).

Survey 150

Survey Conference Leadership Products 150

Association Adviser

NOVEMBER 14, 2013

SmartBlog on Leadership. Membership Marketing Blog. Bill Rosenthal. Developing a Successful Student Membership Strategy. Tony Rossell. How to Keep Your Non-Dues Revenue Going. Associations Now. Visit Us at These Important Industry Events. New England Society of Association Executives Technology Conference. TNSAE 50 th Annual Tradeshow.

Directory 60

Directory California Social Media Revenue 60

Association Adviser

MARCH 19, 2013

Association Publishing Market Puts Digital in Focus. 12 Most Out of This World Leadership Lessons from Star Wars. R2D2, Princess Leia and Han Solo can teach us a thing or two about leadership. May 29-31, 2013. ASAE 2012 Marketing Membership & Communications Conference. June 4-5, 2013. June 9-11, 2013.

Georgia 60

Georgia Directory New York Leadership 60

Optimist Consulting

MAY 22, 2014

per year during 2000 – 2013. By sheer volume, China can often be seen as a key market for overseas growth. It is well publicised how un-diverse the leadership of big business is. I thought I’d share three interesting facts from the report: 1) Chartership is on the rise. per year during 1950 – 1999, to 2.43

Review 145

Review Case Study Report Survey 145

Principled Innovation

APRIL 2, 2013

This post originally appeared on the Associations Now Leadership Blog on March 28, 2013. Even so-called non-dues revenue streams are not the answer, as they too rely almost entirely on buyers from within “the member market.” The problem for associations is that the member market does not really exist.

Association Value 150

Association Value Innovation Leadership Revenue 150

Association Navigator

AUGUST 19, 2013

I’m sad about the end of newspapers, but these are powerful market forces that can’t be stopped. For a thoughtful discussion of the weaknesses of most business models in today’s environment read Geoff Colvin’s “Your Business Model Doesn’t Work Anymore” in the February 25, 2013 Fortune.

Washington 157

Washington Virginia New York Innovation 157

Thanks For Playing

DECEMBER 12, 2012

The year end lists are already starting, and this is a good kick off: epic marketing failures. Freelancing and the "learning economy" (article also has a link to a great piece about " the new middle class poverty ," which you should also check out) Want to be a success in social marketing? Conflict is healthy. Ideal presentation time?

Social Media 150

Social Media Class Price Tips 150

Blue Sky eLearn

JULY 31, 2018

Since 2013, enrollment has decreased by 3% every year in higher education institutions across the board. labor force and those on the upper end of this generational spectrum are beginning to take on leadership roles within their respective organizations. From College Decline. To Millennial Leaders. And Your Association.

millennials 174

millennials Education Certificate Technology 174

Jamie Notter

JANUARY 2, 2014

There is an article in the December 2013 issue of the Atlantic titled, “ They’re Watching You at Work.” ” It’s not so much about privacy or spying, as it is about big data, and how that can be applied, not to sales and marketing, but to the work of leadership and management. So his conclusion?

Leadership 70

Leadership Innovation System Examples 70

Spark Consulting

MAY 5, 2014

Prior to November 2013, NICSA asked its 170 member companies to join into one of 18 different member categories. Copyright ASAE: The Center for Association Leadership, Washington, DC, April 2014. Are you using that data to shape your benefits packages? Where are your association’s sneckdowns? Please share in the comments.

Philadelphia 218

Philadelphia Discount Analysis United States 218

Eric Lanke

MAY 27, 2013

Suppressing overhead suffocates organizations and leads to higher turnover, poorer leadership, and worse service." Are you attending the 2013 ASAE Marketing, Membership and Communications Conference? Walking the Walk of Deep Member Engagement" will be held from 10:15 to 11:30 AM on Wednesday, June 5, 2013.

Leadership 100

Leadership Recruiting Recruitment Price 100

Eric Lanke

JUNE 10, 2013

image source Thanks to my co-presenters, Elizabeth Engel and Peggy Hoffman , and all the folks who joined us at our "Walking the Walk of Deep Member Engagement" learning lab at last week''s ASAE Marketing, Membership and Communications Conference. They don''t want to assume a traditional committee leadership role. Thank you!

Member Engagement 169

Member Engagement Wisconsin Committee Project 169

YourMembership

MARCH 8, 2013

The same result occurs when individuals or organization take even the slightest interest we show them as an invitation to unleash their full marketing cavalcade. 3) Are you Walking a Tightrope When it Comes to Your Association’s Membership Marketing? by Megan Rockett. Socially engaged online, that is.

Social Media 186

Social Media millennials Recruiting Recruitment 186

WBT Systems

FEBRUARY 13, 2018

Patreon, founded in 2013, is already valued at $450 million. 46 percent more likely to be first to market. Get leadership buy-in. However, staff leadership must do more than just support a learning culture, they must model the behavior they wish to see. Good things happen when an organization adopts a culture of learning.

How To 155

How To LMS Learning Management System Course 155

Associations Now

APRIL 24, 2014

Any way you sliced it in 2013, nonprofits would likely have been better off sticking with a 60/40 mix of traditional stocks and bonds,” according to an executive summary of the results. Anything you can do to remove emotion and market-timing tendencies from the process is likely to add value,” he said. percent to 13.5

Marketing 40

Marketing Survey Process Examples 40

SCD Group

JANUARY 5, 2014

Based on a review of reader numbers, here are my top 13 association blogs of 2013. As I reviewed the SCDdaily for 2012 and 2013, I noted some of your comments about how much you like and value my writing. So, starting in 2013, my intention is to post only three times a week. the top association blogs from 2013.

Hawaii 40

Hawaii Review millennials Leadership 40

Associations Now

FEBRUARY 4, 2014

It also indicates some of the strategies associations are planning to implement this year in areas from marketing to technology to leadership succession. Forty-four percent reported they will evaluate and assess program results, while 42 percent plan to focus on marketing strategies, and 36 percent will upgrade technology systems.

Survey 84

Survey DC Revenue Report 84

Principled Innovation

MARCH 25, 2013

This post originally appeared on the Associations Now Leadership Blog on March 7, 2013. Unfortunately, this effort can only go so far, as securing increasingly limited and targeted third-party marketing dollars becomes a more competitive endeavor.

Association Value 100

Association Value Revenue Survey Cost 100

Eric Lanke

MAY 20, 2013

Are you attending the 2013 ASAE Marketing, Membership and Communications Conference? Walking the Walk of Deep Member Engagement" will be held from 10:15 to 11:30 AM on Wednesday, June 5, 2013. Hope to see you there! + + + IMPORTANT NOTE: Google Reader is shutting down on July 1, 2013. Associations Leadership'

Committee 100

Committee Leadership Member Engagement Conference 100

Reid All About it

FEBRUARY 9, 2024

The weekly list of free educational events and resources for the association community… Employers’ job market. TopClass LMS suggests putting a new spin on your membership and education marketing. In this employers’ job market, it’s tougher for members, customers and prospects to find a better position. More info/register.

Certificate 276

Certificate Denver Case Study Newsletter 276

Velvet Chainsaw

NOVEMBER 14, 2013

Two-thirds of recent responders to the 2013 Speaker Report: The Use Of Professional And Industry Speakers In The Meetings Market say that a big name does not attract registrants to their event. Their leadership realized that bums in seats goes against how the brain operates. Nor is it the opening, marquee speaker.

Conference 108

Conference eBook Leadership Products 108

Eric Lanke

JUNE 3, 2013

image source After my blog post on Transactional vs. Aspirational Membership published on April 29, 2013, I was contacted by the Midwest Society of Association Executives and asked to expand on a few ideas for their newsletter. Your association has some quality products--networking, market intelligence, professional education, etc.--and

Products 100

Products Price Newsletter Resources 100

Association Success

JULY 9, 2018

When we had a change of leadership, branding became a hot topic so we jumped on the opportunity to make changes. Conversations started in early 2013 among our leadership. We discussed market research, the creative aspects, and the branding launch, then we started coming up with key messaging and eventually new logos.

millennials 116

millennials Process Leadership Revenue 116

Eric Lanke

APRIL 15, 2013

The internet and the MP3 player has made music almost universally accessible, and so the market is switching to high fidelity as its primary value proposition. IMPORTANT NOTE: Google Reader is shutting down on July 1, 2013. Associations Leadership' Or, subscribe via email by using the link in the right sidebar.

Leadership 100

Leadership Course Industry Conference 100

Event Industry News

APRIL 20, 2022

Spiro , the brand experiences agency within the GES collective, has appointed Carley Faircloth as Chief Marketing Officer. She will continue to draw upon her broad understanding of the events industry’s evolving direction, to deliver integrated marketing solutions at scale.

Marketing 59

Marketing Team Industry Strategy 59

YourMembership

MAY 22, 2014

Last week we hosted our monthly Thought Leadership Webinar , featuring a whitepaper published by Association Laboratory entitled Looking Forward 2014: An Environmental Scanning Whitepaper for the Association Industry. million openings listed in the final report for 2013. That’s up from 3.8

Florida 150

Florida Metro Recruitment Recruiting 150

GlowGlobally

JANUARY 31, 2014

Is what you consider an exceptional value proposition viewed as relevant and valued by both members and customers in international markets? However, as these same associations reach critical mass in their home market and have limited potential to grow, they look to proactively develop membership and product sales in new markets “overseas.”

Member Engagement 115

Member Engagement Products America Certificate 115

Aaron Wolowiec

JUNE 25, 2013

And thus the exciting firsts of ORGPRO 2013 , which will be held from July 8 to July 10 at the Radisson Plaza Hotel at Kalamazoo Center. And the same goes for attending the 2013 ASAE Annual Meeting and Exposition , which will be held from Aug. 6 at the Georgia World Congress Center in Atlanta.

Georgia 100

Georgia Atlanta Michigan Social Media 100

Associations Now

DECEMBER 12, 2013

Informz answers every email marketer's biggest question. — Votenet Solutions (@votenet) December 12, 2013. link] #leadership #ASTD #smallbusiness #smb #sme #MPI. — John Spence (@AwesomelySimple) December 12, 2013. That, and more, in today’s Social Media Roundup: You’ve Got (Too Much) Mail.

Social Media 80

Social Media Library Resources Email Marketing 80

Associations Now

MARCH 20, 2014

When you think about that number in relation to the cost of marketing for talent, it’s a relatively small number,” said Nonprofit HR Solutions President and CEO Lisa Brown Morton. The broader theme here is that the sector doesn’t generally invest too deeply in human resources infrastructure or resources.”.

Recruiting 106

Recruiting Recruitment Survey Resources 106

Associations Now

MAY 10, 2024

But that’s still above or at the percentage between 2000 and 2013. A recent Forbes article quoted a LinkedIn post by leadership consultant Heather Paterson, pointing out the disconnect. “If That notion of communicating purpose is something that associations can extend to their members as well.

How To 93

How To United States Survey Leadership 93

SCD Group

MAY 2, 2013

I arranged for a non-profit CEO and a marketing agency chairman to meet and share ideas about a common marketing project for the non-profit. The non-profit is trying to decide whether to hire a marketing staffer or to contract with an agency. There’s no right or wrong answer here — both paths can lead to success.”.

Committee 71

Committee Maine Strategy Leadership 71

Velvet Chainsaw

NOVEMBER 22, 2013

If yes, and I’m sure you are, here’s an effective strategy: Integrate a deliberate on-boarding effort for new attendees into your attendance-marketing plan. Chances are most of your leadership team has never seen what you are sending out as registrants’ first impression. Master this and you’ll receive big rewards! Is it personal?

Conference 85

Conference Education Marketing Software 85