Association Success

JULY 9, 2018

With a strong collegiate base and more millennials joining up than ever before, we had to be current with our messaging and how we were presenting it visually. Conversations started in early 2013 among our leadership. When we had a change of leadership, branding became a hot topic so we jumped on the opportunity to make changes.

millennials 116

millennials Process Leadership Revenue 116

MemberClicks

MARCH 23, 2023

You hear a lot about Baby Boomers, Millennials, and as of late, Generation Z. And if they don’t, then you’re missing out on a LARGE number of potential members Tips for engaging Generation X for your association Here’s the top tips for engaging with Gen X and securing them as new members.

millennials 52

millennials Leadership Member Engagement Survey 52

GrowthZone

NOVEMBER 8, 2018

Snapchat was onto something big in 2013 when they introduced the “My Story” feature into their app. Reach younger Millennials (age 25-29) by partnering with micro-influencers to grow your following. An authentic story from your association can improve trust, which can have a great impact on your membership numbers and the bottom line.

Social Media 87

Social Media Video Content millennials 87

Associations Now

JULY 30, 2014

The annual Small Membership Survey Report [PDF], by Toronto-based software company Wild Apricot, identified the same top three priorities reported in last year’s survey: Small-membership organizations are most concerned about increasing membership, increasing member engagement, and demonstrating member value. percent versus 11.5

Survey 40

Survey Recruiting Recruitment millennials 40

Associations Now

DECEMBER 6, 2013

— Tammi Tatro (@TammiTatro) December 6, 2013. You’re told to engage members genuinely, welcome cultural and generational differences, and embrace the customer’s journey long before they invest in your organization. What strategies apply to both your employee and member engagement? (ht Friday Mojo.

Social Media 40

Social Media millennials Recruiting Recruitment 40

Association Adviser

DECEMBER 17, 2013

Many associations lack member communication plans that are fully integrated. What surprised us most in 2013? Tracy Tompkins , group publisher for Naylor LLC , said she’s surprised by the number of associations that make decisions about member communications from the “confines of their staff or board room.”

Social Media 60

Social Media New York City Sample Revenue 60

Association Adviser

JUNE 27, 2018

Since becoming Director, Membership for the American Speech-Language-Hearing Association (ASHA) in 2013, Mike Skiados, CAE has enjoyed a 98 percent member retention rate. Skiados credits ASHA’s successful member engagement and retention levels with a focused strategy of engaging members from day one of their membership.

Certificate 64

Certificate Class millennials Resources 64