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Emailmarketers: Does this sound familiar? According to most reports, email is the No. 1 tool for marketing among associations. But do email campaigns work? A new report by Informz may help marketers decide. According to the report, email volume rose nearly 12 percent from 2014.
Emailmarketers: Does this sound familiar? According to most reports, email is the No. 1 tool for marketing among associations. But do email campaigns work? A new report by Informz may help marketers decide. According to the report, email volume rose nearly 12 percent from 2014.
Recent data shows that: The average email open rate (across all industries) is 16.19%. The average email open rate for the Civic/Social Membership industry (e.g., If your target audience has opted into your communications, the open rate should be on the higher end. Tip #1: Allow for Email Opt-in + Topic Selection.
Join me for some Mixed Links… Please take our 2015 Nonprofit Communications Trends Report Survey ! The more nonprofit professionals who take the survey, the more robust our 2015 Nonprofit Communications Trends Report will be. Looking for ideas to create better emails? Happy Friday! Stay tuned!).
Timberlake Membership Software offered associations an efficient way to organize and track member data, manage member dues, communicate with members and more. Timberlake Membership Software became Timberlake AMS Solutions after Naylor acquired the company in early 2015.
Each year when Association Adviser and Naylor Association Solutions launch the Association Communications Benchmarking Study , we certainly hope to see measurable improvements in the ways associations communicate with members. 1 association communications challenge (cited by nearly 70 percent of respondents, up 16 percent from 2010).
When you know and cater to their habits and preferences, you make it far more likely that your next email will be received, opened, and read. Here are the important takeaways from two new reports on the emailmarketing landscape. Do you suffer from email fatigue? Marketing automation is growing—significantly.
declared 2015 the International Year of Soils, the Soil Science Society of America knew it had a once-in-a-lifetime opportunity to build awareness of the value of one of the Earth’s most important, yet little-understood natural resources. Fisk, director of public and science communications, Soil Science Society of America. Host: ASAE.
Secondly, with the amount of emails we all receive, it’s no surprise that emailmarketing messages can get lost in the general noise. Sources: 1, 2 Ofcom , The CommunicationsMarket, 2015. However, 80% of Britons can remember hard copy advertising mailing sent to them in the last 4 weeks 3.
Secondly, with the amount of emails we all receive, it’s no surprise that emailmarketing messages can get lost in the general noise. Sources: 1, 2 Ofcom , The CommunicationsMarket, 2015. However, 80% of Britons can remember hard copy advertising mailing sent to them in the last 4 weeks 3.
In other news, NTEN, Care2, and hjc have just released the first annual Digital Strategy Outlook Report which includes case studies from nonprofits and seven steps for digital strategy success in 2015. Mixed Links Nonprofit Communications' They will also be hosting a free webinar to discuss the key findings on February 19th.
See what other organizations are doing with their email templates and hear feedback for improvements on yours, including newsletters, membership renewal reminders, event mailings, and more. – Key Findings from the 2016 Association EmailMarketing Benchmark Report. More info/register. Host: Informz. Wed 6/22 at 2 p.m.
We cover registration software, onsite registration hardware, staffing and badging, reporting and insight tools, emailmarketing, data management and lead capture solutions. Our modular product suite provides event organisers with all the tools to deliver an exceptional service for visitors and exhibitors alike.
A couple of recent surveys on emailmarketing reveal some important stats and trends, including the importance of quality email content. Despite the popularity of social media, email is still going strong as a marketing tool. What emailmarketing tips do you have? Please share in the comments.
You just need frequent and effective communication to keep them engaged. Sabuco also recommends keeping board members well informed with regular communications and regularly review your mission statement and core values as you prepare your annual report. Selection of Top 10 Association Communication Challenges 2011-2015.
Why one association communications pro says you should use emailmarketing to drive readers to your blog. Associations send a lot of email to members, potential members, and pretty much everyone else. What if blogs should be the hub of activity, rather than the emails? Also: Reconsider your messaging formula.
Plus: What’s next for nonprofit communications in 2015? — Jim Harris (@JimHarris) January 6, 2015. Communication is key. This can ultimately be seen with the latest infographic from Kivi’s Nonprofit Communications Blog , highlighting the results of the 2015 Nonprofit Communications Trends Report.
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