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The communications struggle continues

Aaron Wolowiec

even the past year), you know I’m a communications nut. Without communication, both internally and externally, there’s no content, no strategy. But not everyone knows how to communicate, at least not effectively. Last January, I wrote about Naylor’s 2015 Communication Benchmarking Study. you guessed it.

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Most Important Social Media Sites to Nonprofits in 2015

Nonprofit Marketing Guide

More than 800 nonprofits have completed our 2015 Nonprofit Communications Trends Report Survey (please take it now if you are not one of those 800+). We asked you to put eight social networks in “order of importance to your nonprofit’s communications strategy in 2015.”

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Social Media for Associations: Challenges and Opportunities

Association Navigator

Associations and non-profits are very busy trying to figure out social media. How can we use them to enhance our communications and how can we prepare for attacks launched using these new tools? The opportunities for enhanced sharing and collaboration presented by social media are mind-blowing.

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Three Surprises in the 2015 Nonprofit Communications Trends Report

Nonprofit Marketing Guide

Haven’t gotten around to reading our 2015 Nonprofit Communications Trends Report yet? For the first time in five years, donor retention has jumped ahead of donor acquisition as a major communications goal. Facebook and Twitter are still the king and queen of nonprofit social media, followed by YouTube and LinkedIn.

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Cut through communication clutter

Aaron Wolowiec

As a writer and professional communicator, nothing (O.K., well, not very much) is more frustrating than people who can’t communicate. But seriously…communication is a hard gig for most companies, especially with the advent of social media. Communication is everywhere. Or even worse yet, companies.

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The communications struggle continues

Aaron Wolowiec

even the past year), you know I’m a communications nut. Without communication, both internally and externally, there’s no content, no strategy. But not everyone knows how to communicate, at least not effectively. Last January, I wrote about Naylor’s 2015 Communication Benchmarking Study. you guessed it.

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5 must know facts from MemberWise Harnessing the Web 2015 survey

Optimist Consulting

I often find it is useful to include images of positive feedback collected on social media to bring it alive and/or tell a ‘story’ about a member’s experience using the organisation’s digital channels to show how it is impacting members. We Are Social’s Digital, Social and Mobile in 2015.

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