WBT Systems

JANUARY 24, 2017

You can scroll through the entire collection on their website , but we have picked out some examples from the collection to inspire you as you consider how to sell and market your association education and certification programs to members. Best Benefit Ever = Association Education and Certification Programs.

Certificate 150

Certificate Education millennials Innovation 150

Association Adviser

MAY 25, 2017

There were many great education sessions at ASAE’s 2017 Membership, Marketing & Communications (MM&C) Conference, held earlier this month in Washington, D.C. This year’s event focused on the challenges faced by association marketing professionals and provided tips, trends and programs to help move marketers forward.

Marketing 87

Marketing Guidelines millennials Washington 87

Potomac Core

FEBRUARY 9, 2016

According to PWC’s 2016 Annual Global CEO Survey, “ Redefining Business Success in a Changing World ,” there is a difficult road ahead for global companies including “over regulation, higher tax burden, governments’ response to fiscal deficits, and geopolitical uncertainty.” CEO’s Expect in 2016? Business Success Redefined.

Innovation 100

Innovation millennials eBook Member Engagement 100

Reid All About it

JUNE 17, 2016

– How to Leverage Webinars to Fuel Your Marketing & Sales Engine. Presenter: Kristi Casey Sanders, director of digital marketing strategy of Plan Your Meetings @ Meeting Professionals International. Presenter: Michael Chidzey, Marketing Director, event agency Chillisauce. Harness the Power of Content Marketing.

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LMS Raleigh Content millennials 150

Potomac Core

MARCH 22, 2016

According to the 2016 PWC U.S. Identified and verified sources of differentiation that advances market power and influence as well as reinforce CMAA’s competitive strength. The Dual Millennial Challenge. On the other side of the coin, CMAA also wants to draw millennials into clubs. The 2016 PWC U.S.

millennials 100

millennials America eBook Member Engagement 100

Socious

JANUARY 4, 2017

With exploding phones, a divisive election, and major international news, 2016 certainly kept up on our toes. That’s why we’ve put together our 12 top articles from 2016. Article #3) Why Building Community Online is Important When Attracting and Engaging Millennials. Because millennials are the first true digital natives.

millennials 100

millennials Member Engagement Video Software 100

Achieve

OCTOBER 25, 2016

New research from Achieve investigates millennials’ ongoing cause engagement behaviors during a presidential election year. Today Achieve, in partnership with the Case Foundation, released the second wave of research from the 2016 Millennial Impact Report.

millennials 52

millennials Report Education Sample 52

WBT Systems

MAY 15, 2018

The global corporate online training market is expected to grow by nearly 10% annually over the next five years. that we’re hosting with our friends at Talented Learning: How to Scale Online Learning: B2B Market Strategies for Associations. Who will the companies in your industry choose to educate their employees?

Education 155

Education Mooc Course Revenue 155

Higher Logic

MAY 29, 2020

Many associations are looking to technology to help them achieve various goals like millennial recruitment and maximizing staff resources. According to Marketing General Inc, these are the top four challenges to associations’ member retention: Members’ lack of engagement with the organization (41%). Learn more below.

Social Media 254

Social Media Tools Member Engagement Revenue 254

Reid All About it

JUNE 10, 2016

– Chapter of the Future: A Look at the 2016 Benchmarking Study & Where We Go from Here (ASAE Virtual Roundtable). Learn what other associations are doing to address the opportunities and challenges that new technologies and the rise of Millennials have brought to chapters. More information/registration. Host: YourMembership.

System 150

System millennials Member Insights Recruitment 150

Achieve

MARCH 10, 2021

Transparency is the leading value millennial donors look for when seeking a nonprofit to support. Millennial donors. To better understand how your donation payment processor can continue building trust between millennials and your brand, this article will walk through the following topics: The importance of transparency .

Process 98

Process millennials Social Media Communications 98

Association Adviser

JULY 27, 2016

Our colleague Eryn Underwood’s recent article Why Millennials Join Associations and What Associations Can Do to Keep Them has been republished by a number of state society publications, so it appears we struck a nerve. Association Adviser: How is your organization connecting with millennials? It’s been a good shift.

millennials 60

millennials Georgia Atlanta Chicago 60

Associations Now

OCTOBER 6, 2016

New reports show that podcasting is steadily growing in popularity, especially among millennial consumers. In 2016, 21 percent of Americans ages 12 and older listened to a podcast in the past month—this is up from 12 percent in 2013. Affiliate marketing is another way to bring in some revenue on association podcasting.

Revenue 87

Revenue How To Metro millennials 87

Socious

OCTOBER 13, 2016

New graduates, including millennials and the up-and-coming gen z, also happen to be one of the markets associations are targeting. Bridge the gap and you clearly communicate your value to millennials as well as other young workers, helping convince them to join your association.

Education 100

Education millennials Software Communications 100

Associations Now

MARCH 15, 2016

Those crazy millennials have been keeping the auto industry on edge—partly because they’re buying cars a lot later, and that caught dealers off guard. According to an Associated Press report , millennials finally came into their own as car buyers, with people ages 21 to 38 buying 4 million vehicles last year. Research from J.D.

millennials 40

millennials Price Project Industry 40

Membership Marketing

JULY 20, 2017

The 2017 Membership Marketing Benchmarking Report is now available as a downloadable PDF. In addition the increases reported in total membership counts, the 2017 Membership Marketing Benchmarking Report also highlights continuing strong data on other key membership statistics. Here are some of the highlights of this year’s research.

Report 49

Report Marketing millennials Directory 49

Associations Now

AUGUST 4, 2016

A recent study finds that more than 90 percent of educational institutions are offering credentials and digital badges, in part, to serve their millennial students, who favor badging and certificates to traditional degrees. What about millennials? As an aside: Did you know that millennials are now the largest population in the U.S.?

millennials 40

millennials Press Release Certificate Survey 40

Association Freak

MARCH 26, 2021

We often reduce the mission to believing that “what’s in it for me” is the only key to nonprofit marketing success in membership messaging. Guided by research, many organizations have sought to imitate for-profit marketers. Millennials are skeptical, with a very high bar for trusting a brand. Market your mission, then act on it.

millennials 72

millennials Louisiana Proposal Marketing 72

Reid All About it

JULY 15, 2016

Presenter: Kristi Casey Sanders, director of digital marketing strategy of Plan Your Meetings @ Meeting Professionals International. Your Favorite Association Bloggers and Podcasters of 2016 (Association Chat on Blab). From Millennials to Boomers: Connecting with Members at Every Age. Host/Location: Marketing General, Inc.,

North Carolina 150

North Carolina Austin Innovation Washington 150

Associations Now

AUGUST 2, 2016

Millennial member engagement isn’t easy, but letting go of a little control could make things easier. millennials, those famous unicorns of new membership—is not the easiest thing to pull off. Welcome to 2016. Check out Notter’s full post for some more tips on millennial member engagement. Snapstagram?

millennials 40

millennials Member Engagement Video Tips 40

GrowthZone

JUNE 14, 2017

According to the 2016 McQuaig Global Talent Recruitment Survey , nearly two-thirds of respondents say it’s hard to find a cultural fit when hiring. A guest blog by Maddie Grant, CAE. And when there isn’t a good fit, we often end up losing people fairly quickly, and that’s expensive and inefficient. But here’s the rub.

Recruiting 112

Recruiting Recruitment millennials Cost 112

Reid All About it

MARCH 13, 2020

Meanwhile, many Gen Z and Millennials are still trying to get a handle on the whole adulting thing. Presenters: CEO Joanna Pineda, CTO Maki Kato, and two full-time remote staff: Leah Monica, Director of Marketing, and Maria Lima, Director of Special Projects. Presenter: Augie Ray, VP analyst, Gartner for Marketers.

DC 44

DC Washington Revenue Communications 44

Associations Now

MARCH 10, 2017

PNP Staffing Group’s “2017 Association Salaries, Staffing & Trends Report” reveals some common threads among associations, including organizational priorities and the effects of more millennials in the workplace. At the same time, millennials are changing the workplace landscape.

Survey 60

Survey millennials Recruiting Recruitment 60

Associations Now

DECEMBER 21, 2015

The struggle is real for millennials looking to buy a home. The Housing Opportunities and Market Experience survey , which compiled responses from more than 9,000 households, is a first for NAR, which plans to release HOME reports quarterly. The next one slated for March 2016.

millennials 40

millennials Survey Marketing Report 40

Reid All About it

MAY 5, 2017

Learn about win-back strategies and how you can employ marketing automation to reactivate lapsed members. Learn why some apps fail, how to create an informative and engaging app experience, and how to effectively market your app. 1 CAE credit. More info/register. Host: ASAE. Wed 5/10 at 3 p.m. Location: Bethesda MD. More info/register.

Charlotte 159

Charlotte Raleigh Chicago Leadership 159

Associations Now

MARCH 27, 2017

coffee market, according to the National Coffee Association. But while the overall coffee market declined during that period, there were signs that suggested the market was simply recalibrating in favor of fancier drinks. The post Report: Coffee Market Surges as Consumers Grab Fancier Drinks appeared first on Associations Now.

Report 40

Report Marketing millennials Examples 40

Association Adviser

JULY 28, 2016

Carl Good , vice president of membership, marketing and business development at the National Roofing Contractors Association (NRCA), said face-to-face interaction with an association is still highly valuable for members. “In Source: Association Adviser and Naylor Association Solutions 2016. Edge Research 2016. . Socializing.

millennials 60

millennials Arizona Atlanta Communications 60

Association Freak

MARCH 2, 2024

REBOUND IN MEMBER GROWTH After a decline in 2021 and 2022, associations are witnessing a significant rebound, with member growth rates reaching their highest since 2016. The MGI 2023 Membership Marketing Benchmark Report found that 49% of associations report growth, contrasting to 26% in 2021.

Association Management 72

Association Management FAQ Revenue Innovation 72

Associations Now

OCTOBER 11, 2016

millennials) read text online. Considering all that, the rise of native advertising or influencer marketing makes sense. Sebastian Tomich, the newspaper’s senior vice president of advertising, noted that publishers haven’t leveraged their market power in a way that maximizes the advertising. Here’s the scoop.

New York 40

New York Sample Class millennials 40

Association Freak

MARCH 2, 2024

REBOUND IN MEMBER GROWTH After a decline in 2021 and 2022, associations are witnessing a significant rebound, with member growth rates reaching their highest since 2016. The MGI 2023 Membership Marketing Survey found that 49% of associations report growth, contrasting to 26% in 2021.

FAQ 72

FAQ Revenue Innovation Member Experience 72

Association Freak

MARCH 1, 2024

Rebound in Member Growth After a decline in 2021 and 2022, associations are witnessing a significant rebound, with member growth rates reaching their highest since 2016. The MGI 2023 Membership Marketing Survey found that 49% of associations report growth, contrasting to 26% in 2021.

Revenue 72

Revenue FAQ Innovation Member Experience 72

Association Adviser

AUGUST 25, 2016

Adapted from a session given at the 2016 ASAE Annual Meeting & Expo by: Mary Lynn Fayoumi, President & CEO, Management Association – The HR Source for Employers. Marilyn Jansen, Executive Director, Corporate Marketing and Business Development, Association Management Center. Norris Orms, Vice President, Vetted Solutions.

millennials 60

millennials Cost Leadership Strategy 60

Associations Now

APRIL 17, 2019

A bot-based calendar search tool was discussed in 2016, but Social Media Today notes that the automated function “never seems to have seen the light of day.”. Nonprofit Marketing Guide offers simple ways to write a social media post that resonates. It isn’t the first time LinkedIn has tried to integrate scheduling capacity.

Social Media 54

Social Media millennials Tools Survey 54

Associations Now

MAY 2, 2016

Check out these three tips to keep your membership thriving as more and more millennials enter the workforce. New blood also means new engagement strategies, as countless studies have shown how millennials are approaching work and membership benefits differently from those of earlier generations. Tweet of the Day. Other Good Reads.

millennials 40

millennials Email Marketing Social Media Recruiting 40

Associations Now

DECEMBER 23, 2016

For instance, from 2016 to 2017, U.S. From 2015 to 2016, the projected number of international visitors dropped by 700,000. Millennials— many of whom have held off on buying homes —are one of the factors projected to drive the market in the next few years, said NAR VP of Research Paul Bishop. million in 2016 to 25.3

Industry 40

Industry millennials Price Press Release 40

Associations Now

JULY 31, 2017

Gen Xers and millennials are get held back for fear of disruption, a new survey suggests. A 2016 report from the Workforce Institute , for instance, emphasized the importance of investing more in middle management to help them develop skills in other employees. “If But what’s wrong with some disruption?

Leadership 52

Leadership How To millennials Survey 52

Associations Now

JUNE 28, 2017

Preliminary findings from this year’s Marketing General Membership Benchmarking Report indicate that membership growth is holding its own amid a whirl of challenging external forces. And membership acquisition continues to show strength—45 percent of associations reported an increase in new members, down only slightly from 2016.

Certificate 59

Certificate Survey Recruiting Recruitment 59