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Which Association Learning Trends Predictions Came True in 2016?

WBT Systems

With just a couple of weeks to the end of the year and a huge variety of association learning solutions being showcased this week at ASAE Technology Conference 2016 , it’s a good time to look back at the association learning trends that were predicted for 2016 and see which of these are still relevant.

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2017 Member Engagement Strategy

Potomac Core

Actionable Data can help organizations surface opportunities that can help members drive their professional and industry outcomes. Moreover, the data can serve as the foundation for a 2017 Member Engagement Strategy that can position your organization as a more relevant and necessary resource for your members.

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The communications struggle continues

Aaron Wolowiec

Fast forward: Naylor recently released the results of its 2016 Communications Benchmarking Study. Although 57 percent believe they could improve member engagement by improving their ability to customize for different subgroups, not many are actually doing it. In fact, only 6 percent reported having a communications strategy.

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Are Chapters Worth The Effort: 2016 Chapter Benchmarking Report

Mariner

According the 2016 Chapter Benchmarking report , associations lean on chapters for member engagement, leadership development, membership. recruitment, marketing/communications and local resources – rating these elements as 'absolutely essential' to 'essential' roles.

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12 Top Association Articles from 2016

Socious

So here goes – your summary of the best association articles on the web for 2016. If you want to guarantee being seen by your audience, you need to get people engaged with your page content, sometimes by paying a little for exposure. Member Engagement and Innovation. That’s why round-up lists are so convenient.

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12 Top Association Articles from 2016

Socious

Remember Cliffs Notes, the popular synopses of required reading and classic literature? For some of us, they were a go-to back in high school. They condense a tome like War and Peace into 25-30 pages, giving you the highlights along with a few symbolic references that high school English teachers eat up.

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3 Surprising Uses for Member Engagement Metrics (that Can Make You Money)

Socious

While we’ve already shown you how you can use member engagement analytics to address member retention and other membership related priorities, you may be leaving money on the table if you stop there. Another, less common, use for member engagement data is to bring more money in to your association.