YourMembership

OCTOBER 27, 2016

Thinking different about member retention + recruitment. The following original article was first published online on September 13, 2016 by John Wiley & Sons and then appeared on page 6 of the October 2016 edition of The Membership Management Report, a monthly journal published by Wiley for the association industry.

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Recruiting Recruitment Membership Management Report 150

Socious

NOVEMBER 17, 2016

Get Your Free Membership Management Software Buyer's Guide. These experiences carry over to their membership expectations and, as a result, the tools you need to manage membership. The Evolution of Membership Management Software. 4 Major Changes to the Membership Software Landscape.

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Membership Management Software Directory Library 100

Associations Now

JULY 13, 2016

One association turned this simple truth into a marketing success by integrating member data into its recruitment messaging. But the message was more than just “Hey, join our councils,” says Natalie Sherry, MSIMC, CUDE, membership manager for CUNA councils. What do people care about most? Themselves.

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Recruiting Recruitment Newsletter Membership Management 40

MemberClicks

OCTOBER 27, 2023

According to Wyzowl’s State of Video Marketing 2023 , in 2016 only 61% of businesses used video in their marketing strategy. Proportional to their use of video marketing, in 2016 only 76% of businesses saw good ROI on their video investment. Video content has been growing in popularity. That number has now jumped to 91%. Click here.

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Associations Now

DECEMBER 14, 2016

’Tis the season of giving and receiving, and we know that association membership managers have more than sweaters and ties on their wish lists this year. One thing we know about membership professionals is that they’re a rare breed inside associations. What other items are on your membership wish list this year?

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Associations Now

JANUARY 25, 2017

While most associations are plotting out recruitment strategies for millennials, membership professionals need to be thinking about a younger generation entering the workforce this year. In a 2016 blog post, Walker outlines a few “ what you need to know ” tips about Gen Z. Most of what we have is anecdotal evidence. “A

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millennials Ohio Membership Management Strategy 40

Reid All About it

JANUARY 13, 2017

Not only will this report help you benchmark your association’s membership marketing efforts against nearly 1,000 other associations, but you’ll pick up ideas for improving recruitment and retention tactics. I read about NIGP’s “HR arm” in a thread in ASAE Collaborate’s Executive Management Section (see message #13).

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