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We are all making personal and professional new year’s resolutions for 2017, setting goals and making promises to ourselves to keep them this year. We want to help you to stay ahead of the technology curve, and share some of our knowledge and experience, to help make your education and certification programs as successful as possible.
Associations want to know how their membership recruitment, retention, and marketing tactics compare to others so they can improve member growth and engagement. The ASI survey respondents are optimistic about the future of their associations—but less so than in 2017. Gain or maintain professional certification (12 percent).
Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. 2021 has seen a 250% increase in anti-transgender discriminatory bills introduced at the state level since 2017, when many people first remember hearing about “bathroom bills.” Guest: Sanjay Deo. Tue 6/29 at 11 a.m. More info/register.
I imagine your members (and others in your community) would keep coming back for more education if they were progressing along a learning pathway with a digital badge or certification as the prize at the end. Membership Recruitment Tips from the Best Sales People. Using Content to Communicate Your Association’s Value. 1 CAE credit.
While women comprise 43 percent of the global workforce, they only fill 11 percent of cybersecurity positions, according to the new 2017 Women in Cybersecurity Report from the Executive Women’s Forum on Information Security, Risk Management and Privacy (EWF) and the Center for Cyber Safety and Education.
That’s according to the preliminary findings from Marketing General Incorporated’s 2017 Membership Marketing Benchmarking Report, which will be released later this summer at ASAE’s Annual Meeting & Exposition in Toronto. How are you performing in 2017? That’s not to say that members want an online-only experience.
Need a fresh approach to association growth in 2017? Top Trends in Experiential Marketing for 2017. For a majority of your members, dedicating time to focus on continuing education is difficult, yet often required for their professional certification maintenance. Host: KiKi L’Italien, founder, Amplified Growth.
Need a fresh approach to association growth in 2017? Top Trends in Experiential Marketing for 2017. For a majority of your members, dedicating time to focus on continuing education is difficult, yet often required for their professional certification maintenance. Host: KiKi L’Italien, founder, Amplified Growth.
The theme of this year’s edition highlights the evolution in how associations go to market as they seek to recruit and retain members and how remarkably associations have adapted to changes to remain strong and vibrant. New member recruitment continues to be the driver for growth in membership counts.
For example, many associations convene monthly or quarterly roundtables for professionals who have achieved a certain certification and want to continue sharpening their skills with an equally knowledgeable cohort.
Recruiting top notch employees. As people become increasingly tech savvy, the association technology you have in place will affect your ability to recruit talented employees today and for years to come. percent from 2017. You can’t deliver a great member experience without great staff. And mobile use is only growing.
Recruiting top notch employees. As people become increasingly tech savvy, the association technology you have in place will affect your ability to recruit talented employees today and for years to come. percent from 2017. You can’t deliver a great member experience without great staff. And mobile use is only growing.
Just about every association we know of is struggling to recruit younger members. A certification? According to the 2017 edition of the Marketing General Membership Marketing Benchmarking Report , nearly three-quarters of participating associations are either holding steady or increasing membership. A certain degree?
I regret not buying Bitcoin back in 2017 when it was only $1300 (argh), so I’m determined to stay on top of what’s emerging now, starting with this introduction to Web3 by Mike Troiano at G20 Ventures. Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Email chains. Tue 1/25 from 9 a.m.
Just about every association we know of is struggling to recruit younger members. A certification? According to the 2017 edition of the Marketing General Membership Marketing Benchmarking Report , nearly three-quarters of participating associations are either holding steady or increasing membership. A certain degree?
“Alan has studied hard over the years and he has achieved a 1 st Class Honours Degree in crowd & safety management and has also been successful in gaining his NEBOSH National General Certificate. Alan Tungate (left) and Chris Woodford (right). Alan Tungate (left) and Chris Woodford (right).
While most associations are plotting out recruitment strategies for millennials, membership professionals need to be thinking about a younger generation entering the workforce this year. They’ll likely want leadership roles and certifications,” Walker says. “If Turning Point: 2017.
A new member company could buy a package in April 2016 that includes two annual meeting registrations and attend PSAI’s Annual Meeting in March 2017, having paid a rate built in to its membership nearly two years earlier. It might make sense to think about a higher level next year.'”
Not only will this report help you benchmark your association’s membership marketing efforts against nearly 1,000 other associations, but you’ll pick up ideas for improving recruitment and retention tactics. The council manages leadership recruitment, candidate evaluation, and nominations. Watch/participate live or view the recording.
Not only will this report help you benchmark your association’s membership marketing efforts against nearly 1,000 other associations, but you’ll pick up ideas for improving recruitment and retention tactics. The council manages leadership recruitment, candidate evaluation, and nominations. Watch/participate live or view the recording.
Aptify shares five under-utilized member recruitment tactics. They want to be able to complete full courses, prep for board exams, and earn their certificate – all on their mobile devices. She also shares insightful observations about the other end of the age spectrum too. A must-read. Mobile Learning: A Practical Strategy.
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