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This week Eric Kuhn, opening keynoter at ASAE’s 2017 Marketing, Membership & Communications Conference advised attendees to “ adopt social media next practices , not just best practices “, when describing social media as one of the most powerful marketing tools for associations. Value of Digital Badges for Association Members.
WBT Systems is proud to sponsor iNNOVATIONS 2017 , hosted by Advanced Solutions International (ASI) in Orlando, Florida on March 8-9. TopClass LMS is seamlessly integrated with iMIS engagement management system, to provide a flexible, comprehensive solution for education and certification programs for enhanced member engagement.
WBT Systems is delighted to be an official partner of the 2017 NiUG New Orleans Conference , hosted by NiUG International , May 22-24. WBT Systems has been has been helping Associations to build and improve their education and certification programs since 1995. ” We are very excited to sponsor NiUG New Orleans!
WBT Systems is proud to sponsor PersoniFest 2017, hosted by Personify, April 2-5, in San Diego, California. WBT Systems has been has been helping Associations to build and improve their education and certification programs since 1995. The post WBT Systems Sponsors PersoniFest 2017 appeared first on WBT Systems.
Predictions for the next big trends in eLearning solutions started appearing before 2017 had even begun. Many of these trends for eLearning solutions will enable associations to take advantage of opportunities prompted by a changing economic, political and social climate in 2017. You don’t have to! So what do you need to know?
We are all making personal and professional new year’s resolutions for 2017, setting goals and making promises to ourselves to keep them this year. We want to help you to stay ahead of the technology curve, and share some of our knowledge and experience, to help make your education and certification programs as successful as possible.
According to a November 2016 report , revenues from membership dues were down to 45% of total revenue for trade associations and a meager 30% for professional associations. Advances in technology have opened new doors of opportunity to drive non-dues revenue. This combines publicity for your association with non-dues revenue.
Which association learning trends will still be important as we move forward into 2017? As the year has unfolded, it has been interesting to watch which of these association learning trends have manifested themselves and become important to associations that are looking to enhance and extend their education and certification programs.
The ASI survey respondents are optimistic about the future of their associations—but less so than in 2017. Gain or maintain professional certification (12 percent). One MGI participant said their membership growth was due to “stronger digital presence and online offerings” and “growth in certification customers.”
This year is just getting started, but there are already a lot of reasons to get busy in these early days of 2017. In a new white paper outlining its 2017 predictions for the association sector, the technology firm Abila says associations need to adapt their strategies to new, faster environments and changing member expectations.
Generate revenue. In 2017, the chamber-focused Weblink Connect became a smaller subsidiary of MemberClicks. It was designed to generate non-dues revenue and streamline work processes. E-business tools support multiple revenue streams. Education subscriptions and certifications. Certification. Dashboards.
Started in late 2017, the Daily Carnage Facebook group arose from a marketing agency’s (Carney) daily marking newsletter. The CFP Board’s mission is to grant a certified financial planning certification. Example 8: The Daily Carnage Community. Example 10: CFP Board Community. Sephora consumers want the latest beauty tips.
When a learner accumulates a sufficient balance of CE credits over a certain span of time, she achieves maintenance of certification. From a five-mile-high perspective, however, lower prices for education shouldn’t bother us (if you’re currently looking at shrinking CE revenues in your annual report, just try to bear with me for a second).
Need a fresh approach to association growth in 2017? Top Trends in Experiential Marketing for 2017. How Non-Dues Revenue Keeps Your Association Afloat and the 5 Best Ways to Maximize It. Learn how to maximize your non-dues revenue earning potential. Host: KiKi L’Italien, founder, Amplified Growth. Tue 2/21 at 2 p.m.
Need a fresh approach to association growth in 2017? Top Trends in Experiential Marketing for 2017. How Non-Dues Revenue Keeps Your Association Afloat and the 5 Best Ways to Maximize It. Learn how to maximize your non-dues revenue earning potential. Host: KiKi L’Italien, founder, Amplified Growth. Tue 2/21 at 2 p.m.
As a CAE whose studying and exam experience is still imprinted in my brain, I can relate to this post from WBT Systems about motivating certification candidates. I’m excited about the ways machine learning can improve the customer (member) experience and, along the way, help organizations achieve their goals and increase revenue.
Preliminary findings were released this week from the 2017 Membership Marketing Benchmarking Report , which will be released later this summer at ASAE’s Annual Meeting & Exposition in Toronto. Do you know if they offer a certification? Today, Aplebaum oversees the commission for the Certified Association Executive certificate.
Presenters: Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Learn how you can leverage similar strategies to grow your association’s revenue. Check for new episodes on Mondays around 1 p.m., or subscribe for updates. Host: Rogue Tulips LLC. Tue 7/23 at 1 p.m. 1 CAE credit.
I imagine your members (and others in your community) would keep coming back for more education if they were progressing along a learning pathway with a digital badge or certification as the prize at the end. Presenters: Christina Wurster, Chief Revenue Officer, Heart Rhythm Society. 1 CMP credit. More info/register. Host: PCMA.
In 2017 Zoë completed a Master’s Degree in Event Management at the University of Greenwich, simultaneously holding down her job at Trinity House. If requirements happen to coincide, it’s a ‘win-win’ situation with the original and secondary bookers receiving reduced invoices and the florist able to secure a second revenue for the same outlay.
The new program will feature two- to four-hour boot camps hosted in person and online; revamped webinar series covering a variety of topics; and certificate programs for sports commissions, lodging professionals, rights holders, allied partners, and destinations.
Back in 2017, we could see that business was changing. Panelists: Jennifer Pitts, Vice President, Products, Programs and Certification, National Association for Healthcare Quality. Sponsored by Impexium Find Illusive Non-Dues Revenue, featuring Christine Diedrich, Director, Multimedia and Publishing, Society of Petroleum Engineering.
Rather than staying stagnant, the association is embracing “very deliberate diversification” in its revenue picture, relying less on its tradeshow and more on certification, education, and media. Since Q1 2017, the top 20,000 brands on Facebook are posting 24% more, but engagement has dropped by a staggering 50%.
During our session at the 2017 Great Ideas Conference, we presented three ways your association can leverage grants funded by industry or vendor partners to strengthen your membership: Use them to draw in new members, to encourage professional development, and to support the sponsors who fund them. Lonnie Parizek, MHCA. The answer?
Generate revenue. In 2017, the chamber-focused Weblink Connect became a smaller subsidiary of MemberClicks. E-business tools support multiple revenue streams. Education subscriptions and certifications. Website Certifications and training. Social media capabilities Certifications. Streamline operations.
I regret not buying Bitcoin back in 2017 when it was only $1300 (argh), so I’m determined to stay on top of what’s emerging now, starting with this introduction to Web3 by Mike Troiano at G20 Ventures. Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Email chains. Tue 1/25 from 9 a.m.
All the factors above have led to the emergence of what has become known as the “ creator economy ,” basically a technology-enabled business environment in which individual creators are able to generate revenue from their content.
A certification? According to the 2017 edition of the Marketing General Membership Marketing Benchmarking Report , nearly three-quarters of participating associations are either holding steady or increasing membership. Part of the reason for that is that associations have erected barriers to entry rather than removing them.
Associations have to realize that revenue is required to support the mission of the organization—and selling drives that revenue.”. advocacy, working to advance the profession, research) is possible due to the revenue they bring in from dues, conferences, and other products, programs, and services. Create a sales process.
A certification? According to the 2017 edition of the Marketing General Membership Marketing Benchmarking Report , nearly three-quarters of participating associations are either holding steady or increasing membership. Part of the reason for that is that associations have erected barriers to entry rather than removing them.
A multilevel membership structure that varies by benefits chosen, not by company size, could eliminate the headache of verifying member revenue or staff numbers. The concept is simple: For the same set of benefits, big companies (whether measured by staff size, revenue, or unit sales, for instance) pay more, while small companies pay less.
In 2017, The Economist declared lifelong learning an “economic imperative,” and it has hardly been the only publication in mainstream and business presses to insist on the importance of learning in a world where the scale, scope, and speed of change seem much higher than ever before.
After completing the survey, you’ll have the chance to win one of five registrations to Learning • Technology • Design 2017 – and, if you win, I’ll be very envious. 5 Keys to Association Website Success in 2017 (Columbia MD Idea Swap). Presenters: Sara Sturtevant, Continuing Education and Certification Coordinator, EMDRIA.
Additional modules are available based on package subscription: Sponsors/Ads, API Access, Sales Funnel, Certifications, Events Expo, Project Management, Fundraising, Form Builder, Chapter Management, Online Store, and more. The parent company, MemberClicks, announced their acquisition of WebLink in November of 2017.
Find out what meeting planners can expect from the industry in 2017. The panel will share experiences and best practices designed to: create event value (not limited to a specific time or place); be where members are (always on, globally connected); leverage data; personalize; and identify and drive new revenue opportunities.
Find out what meeting planners can expect from the industry in 2017. The panel will share experiences and best practices designed to: create event value (not limited to a specific time or place); be where members are (always on, globally connected); leverage data; personalize; and identify and drive new revenue opportunities.
They want to be able to complete full courses, prep for board exams, and earn their certificate – all on their mobile devices. – SEO and Content: The Perfect Match to Generate New Revenue. . – Mobile Learning: A Practical Strategy. Learners expect to take their learning on-the-go. Location: Raleigh, NC. More info/register.
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