Associations Now

JUNE 14, 2017

How to use the latest Facebook and Instagram features to reach and engage with millennials online. Keeping up with the latest product developments and figuring out how best to deploy them can be tricky—especially when you have to figure in how a diverse audience of millennials uses these platforms. Rallying Cry.

Social Media 67

Social Media millennials Email Marketing Recruiting 67

Reid All About it

NOVEMBER 10, 2017

I took some time off on Tuesday to attend a few sessions of SURGE 2017, a virtual summit for the association community. Although I highly enjoyed the future of learning and AI conversations, I loved loved loved Lisa Campo’s video: 5 Ways to Repel Millennials from Your Association. 10 CAE credits. More info/register. Host: ReviewMyAMS.

DC 150

DC Washington Tools Education 150

Reid All About it

FEBRUARY 22, 2019

But then I read about hackers stealing nearly $2 billion in cryptocurrency since the start of 2017. Many of yesterday’s young members, the Millennials, have grown in their careers and in their understanding of the value association membership provides. I suppose nothing’s truly secure these days. Wed 2/27 at 12:30 p.m.

Social Media 170

Social Media DC Washington System 170

WBT Systems

JULY 24, 2018

The ASI survey respondents are optimistic about the future of their associations—but less so than in 2017. MGI noted the benefits of recruiting younger members: associations with increases in their one-year membership and five-year membership numbers are significantly more likely to have a higher percentage of millennial members.

Survey 150

Survey Marketing Certificate Education 150

Associations Now

DECEMBER 5, 2016

The consumer trends that respondents believed will have the greatest impact on their industry in the next 10 years were mobile, the emergence of millennials, advanced marketing analytics, demand for personalization, and increased focus on convenience. In addition, respondents were asked where they’ll spend their money moving into 2017.

Survey 40

Survey Marketing New York millennials 40

Reid All About it

JULY 28, 2017

Find out how to engage students and millennials and lead them to the membership funnel. With marketing being more metric-driven than ever before, the importance of understanding how your organization measures up has escalated. Find out how your email processes stack up to your peers. Lunch provided. Duration: 2 hours.

Chicago 150

Chicago Washington DC Education 150

Reid All About it

MAY 11, 2018

Winning Email Strategy for your Events: It’s a Marathon, Not a Sprint. Learn proven email marketing strategies for your live and digital events: generating awareness and registration, nurturing for attendance, and helpful follow-up communications that leave attendees wanting more. Tue 5/15 at 1 p.m. Wed 5/16 at 2 p.m.

DC 30

DC Washington Project Member Engagement 30