What Will 2017 Hold?
Spark Consulting
DECEMBER 5, 2016
Aptify set out to answer this question, at least for associations, in their recent e-book: Top Association Management Predictions for 2017.
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Spark Consulting
DECEMBER 5, 2016
Aptify set out to answer this question, at least for associations, in their recent e-book: Top Association Management Predictions for 2017.
Higher Logic
MARCH 6, 2018
Community Roundtable’s 2017 State of Community Management Report found the most successful online communities have top-level participation. The best online community software makes it easy for you to sign in as executives or impersonate them so important announcements look like they came directly from senior leadership.
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Forecasting Failures Are Costly: Heres How To Fix Them
The Everyday Donor: Unlocking Prospecting Segments Through Behavior Analysis
Reid All About it
DECEMBER 2, 2016
13 association management experts (including yours truly) make some predictions for 2017 in a new e-book from Aptify. Hear about strategies to improve your membership recruitment efforts and increase your renewals through segmenting your audience, marketing channels, messaging, testing and tracking. Host: Marketing General, Inc.
Reid All About it
NOVEMBER 17, 2017
Ok, so you’re on board with content marketing, but then you run into the silo problem. Marcia Riefer Johnston at Content Marketing Institute writes about tearing down silos to create a culture of content. If you’ve ever attended a chapter leadership conference, you’ve seen transformation in action. I can’t imagine it.
Reid All About it
JUNE 25, 2021
Amanda Milligan, Content Marketing Institute ). Michelle Brien, VP of Marketing and Product Strategy for TopClass LMS by WBT Systems. . – #RealTalk Dialogue Series | State of Crisis: Leveraging Meetings for Transgender Justice. Presenters: Chase Brunson, Marketing and Development Manager, The Rise School of Austin. Quick hits.
Reid All About it
NOVEMBER 25, 2016
Guests: John Graham, CAE, president and CEO, ASAE & The Center for Association Leadership. The Future of Event Technology: 2017 Trend Watch. Explore what’s in store for event technology in 2017. Grazia Mohren, vice president of marketing, BizBash Media. Randy Lieberman, Foundation Marketing Group. 1 CAE credit.
Associations Now
JULY 1, 2019
A new report from Heinz Marketing and PAN Communications notes that even as content marketing programs mature, many organizations find issues like ROI and strategic integration hard to solidify. That’s a point that the 2019 Content Fitness Report [registration], from Heinz Marketing and PAN Communications, hits on.
Event Industry News
DECEMBER 20, 2022
Today, Omnicom Experiential Group announced a transition in leadership at TRO, effective January 1, 2023. Michael Wyrley-Birch, who became Managing Director of the UK office in 2012 and CEO of the group in 2017, will be exploring new opportunities […].
Nonprofit Marketing Guide
DECEMBER 12, 2016
Is your nonprofit resolving to get more coverage in the media in 2017? Media relations expert Peter Panepento will show you how during his BRAND NEW webinar: Get More Media Coverage for Your Nonprofit in 2017. expanding your thought leadership. You can do it! THIS Thursday, December 15th. Eastern (10:00 A.M.
Associations Now
AUGUST 15, 2017
During the closing keynote at ASAE’s 2017 Annual Meeting & Exposition, Chef Jeff Henderson cooked up some leadership lessons, as well as a foie gras dish, for attendees. He built relationships with inmates who had come from Wall Street who recognized his intelligence and taught him how to lead and market himself.
Reid All About it
DECEMBER 2, 2016
13 association management experts (including yours truly) make some predictions for 2017 in a new e-book from Aptify. Hear about strategies to improve your membership recruitment efforts and increase your renewals through segmenting your audience, marketing channels, messaging, testing and tracking. Host: Marketing General, Inc.
WBT Systems
APRIL 25, 2017
million open jobs in this country and only 98,000 were added in March 2017. and international institutions of higher education, corporations serving the higher education information technology market, and other related associations and organizations. What is the “Skills Gap” Problem? According to the U.S. Membership is open to U.S.
Velvet Chainsaw
NOVEMBER 6, 2017
A strategic look at your marketing spend, as well as what you spend on your attendee experience, can be telling. According to Convene ’s most recent Meetings Market Survey , on average 6 percent of a meeting’s direct expenses fall in the marketing/promotion category. More or better marketing can’t fix this.
Higher Logic
AUGUST 15, 2018
2017 : We bought four companies and some great new products, and we’re so happy to count Saratoga Springs, Mesa, Portland, and all our remote teammates as members of the Orange Army. 2016 : We embarked on a big investment with JMI Equity, and they’ve become valued partners.
Reid All About it
AUGUST 25, 2017
Look out associations, colleges and universities are discovering that there’s money to be made in the lifelong learning market. Explore how an orchestrated strategy that concentrates on how informed leadership, streamlined processes, future facing technology, and concierge service can accelerate your movement along the innovation spectrum.
Reid All About it
NOVEMBER 25, 2016
Guests: John Graham, CAE, president and CEO, ASAE & The Center for Association Leadership. The Future of Event Technology: 2017 Trend Watch. Explore what’s in store for event technology in 2017. Grazia Mohren, vice president of marketing, BizBash Media. Randy Lieberman, Foundation Marketing Group. 1 CAE credit.
Associations Now
JUNE 21, 2016
With 10 months to go before its 2017 conference, the American Counseling Association has selected San Francisco as its host city. Following the decision to relocate its meeting from Nashville because of the passage of discriminatory legislation, the American Counseling Association has moved its 2017 Conference & Expo to San Francisco.
Reid All About it
NOVEMBER 10, 2017
I took some time off on Tuesday to attend a few sessions of SURGE 2017, a virtual summit for the association community. Mon 11/13 at 2 p.m.* – What You Need to Know to Attract & Engage Young Members (Membership Growth Online Summit 2017). As 2017 draws to a close, let’s share what went right this year. 10 CAE credits.
Associations Now
MAY 11, 2017
Also: Webinar marketing tips to help grow your membership. Making a few tweaks to leadership style and structure can have a big effect on staff morale and inspire people to be more productive. Making a few tweaks to leadership style and structure can have a big effect on staff morale and inspire people to be more productive.
Associations Now
MARCH 15, 2017
General Mills’ Cheerios brand is taking a cue from the advocacy world by launching a buzzy campaign to raise awareness and combat the declining bee population, reports Marketing Dive. ” Head over to Marketing Dive for more insight into General Mills’ marketing strategy. — MemberClicks (@MemberClicks) March 15, 2017.
Associations Now
MARCH 6, 2017
— Association Success (@assn_success) March 2, 2017. Marketing Zen shares a few great examples of experiential marketing and how you might be able to apply them to your organization. The post Monday Buzz: Boost Leadership Confidence appeared first on Associations Now. Make your story come to life.
Potomac Core
AUGUST 2, 2018
Following the company purchase, new owners use concrete strategies that improve operations, products, revenues, and market position. In 2017 there were 3,283 transactions in the United States, totaling $511.66 Private Equity Investment is Exploding. Private Equity Background and Their Objectives.
Beekeeper Group
JULY 11, 2017
Washington – July 11, 2017 – Beekeeper Group, a D.C. based communications agency announces the promotion of Hannah Levy and Alexandra Dickinson to leadership roles. Hannah Levy was promoted to vice president and will be responsible for operations, human resources, finance, and marketing of the company.
Associations Now
DECEMBER 14, 2016
Other Projections IBTM World’s report is not the only one of its kind highlighting forthcoming trends for 2017. On the geopolitical front, 2016 has been quite a year, and those shifts in leadership and policy have had an effect on the economy as well. Overall, though, the North American and Asian markets are holding strong.
Reid All About it
MAY 5, 2017
Leveling up the Senior Leadership Team (Association Chat). The ability for a CEO and their senior leadership team to work together, to set each other up for success, and to collectively create results can make or break any organization. Guest: Seth Kahan, founder, Visionary Leadership. Tue 5/9 at 2 p.m. Tue 5/9 at 2 p.m. –
.orgSource
AUGUST 21, 2023
leadership is how we christened the skill set we identified for success in digital markets. When we began that project in 2017, we knew business was changing quickly. The leadership qualities we identified hold. Give your leadership skills a twist. Association 4.0 We don’t have to rename our playbook Association 5.0
Reid All About it
JANUARY 6, 2017
The New Jersey Society of CPAs (NJCPA) is using demographic and behavioral data to provide targeted, relevant content – newsletters, website content, and event marketing emails – to their members and community. Email Marketing in 2017: Trends, Data and Best Practices. Hosts: Return Path and American Marketing Association.
Reid All About it
JANUARY 6, 2017
The New Jersey Society of CPAs (NJCPA) is using demographic and behavioral data to provide targeted, relevant content – newsletters, website content, and event marketing emails – to their members and community. Email Marketing in 2017: Trends, Data and Best Practices. Hosts: Return Path and American Marketing Association.
Reid All About it
MAY 12, 2017
Hear about the future of learning technologies and how to support learning needs in 2017 and beyond, including: key insights into the future of eLearning; the importance of having the right technology to keep up with your learners’ needs; LMS features and capabilities to support next-level trends, including social, mobile, AI, etc.
Reid All About it
JUNE 23, 2023
Marketing benchmarks. Mighty Citizen assessed the marketing maturity of 450 mission-driven organizations. Host: Fonteva Speakers: Michelle Brien, Vice President, Marketing, Matchbox Virtual Media Arianna Rehak, CEO, Matchbox Virtual Media Wed 6/28 at 1 p.m. – Event apps. 1 CAE credit. More info/register. More info/register.
Potomac Core
OCTOBER 30, 2018
Offerings that reflect the Industry approach includes advocacy, Industry promotion, consumer boat shows, market research, and a trade show. In October of 2017, the Board of Directors, the Executive Committee, a Board Task Force, and members of the Staff Leadership team launched their Strategic Industry Business Planning process.
Reid All About it
NOVEMBER 30, 2018
The 2017 Tax Act added a new incentive for investors to fund projects and activities in low-income communities. Seth Godin is the author of 18 international bestsellers focusing on the post-industrial revolution, the way ideas spread, marketing, quitting, leadership, and making an impact. Nikki Minard, VP of Digital Marketing.
Reid All About it
JUNE 16, 2017
Get the lowdown on the voice-enabled speaker market in this post from eMarketer. Explore an orchestrated strategy concentrating on informed leadership, streamlined processes, future facing technology and concierge service can accelerate your movement along the innovation spectrum. Kevin Yanushefski, product marketing manager, Cvent.
Event Industry News
SEPTEMBER 7, 2017
Leaders in the business events sector will come together to discuss future market opportunities and challenges at a conference, supported by the Business Visits & Events Partnership (BVEP) and VisitBritain. The post Senior leaders to gather at the inaugural Business of Events Leadership Forum appeared first on Event Industry News.
Event Industry News
JANUARY 25, 2022
Global experience agency WRG, a division of The Creative Engagement Group, has evolved its leadership team following significant growth, new client wins and product innovation. Collett, who joined WRG in 2017, was previously global head of live events. I’m really excited about the future.”.
Reid All About it
OCTOBER 20, 2017
Hear how an association’s in-district activities program successfully organized almost 650 congressional activities, and how the 2017 political environment has affected one association’s GR program. Master Event Marketing: the Prequel, the Sequel, and the Show. Host: American Marketing Association. 1 CAE credit.
Higher Logic
AUGUST 9, 2018
In the past, SNMMI was sending generic “we miss you” messages to members hoping they would renew, but there was minimal strategy behind their marketing actions. SNMMI invested in strategic services for marketing automation with Higher Logic in 2017 to develop a lapsed member campaign to support their goals.
.orgSource
MARCH 20, 2023
Digital transformation involves adopting a vision that continues to expand along with business and market possibilities. It’s a journey that begins with leadership and strategy. Those statistics were not surprising in 2017. Integrate Leadership, Strategy, and Planning How do you break entrenched business habits and move forward?
Reid All About it
FEBRUARY 17, 2017
Need a fresh approach to association growth in 2017? Top Trends in Experiential Marketing for 2017. Find out how to identify and select easy-to-use tools that can help with event planning, content management, analytics, website management, marketing, scheduling and more. Host: KiKi L’Italien, founder, Amplified Growth.
Reid All About it
FEBRUARY 17, 2017
Need a fresh approach to association growth in 2017? Top Trends in Experiential Marketing for 2017. Find out how to identify and select easy-to-use tools that can help with event planning, content management, analytics, website management, marketing, scheduling and more. Host: KiKi L’Italien, founder, Amplified Growth.
SilkStart
APRIL 12, 2017
April 12th, 2017 (Victoria, BC) – SilkStart, a leading Software-as-a-Service (SaaS) Membership Management Platform, is excited to announce our selection as a finalist for the 16th Annual VIATEC Technology Awards in the category of Technology Company of the Year (1-10 employees). ABOUT VIATEC.
Reid All About it
JANUARY 21, 2022
Please participate in MGI’s 14 th annual Membership Marketing Benchmarking Survey , our industry’s most comprehensive and valuable study on membership marketing. Marketing, membership and communications awards. Gold Circle Awards recognize excellence in marketing, membership, and communications in 15 categories.
Reid All About it
FEBRUARY 24, 2017
If you’re an association leader, please participate in the Association Leadership 2020 governance model survey. – The Future of Event Technology: 2017 Trend Watch. The 15 Coolest Things I’ve Learned about Digital Marketing in the Past Year (Association Chat). Plowman, global product marketing operations, QuickMobile.
Reid All About it
FEBRUARY 24, 2017
If you’re an association leader, please participate in the Association Leadership 2020 governance model survey. – The Future of Event Technology: 2017 Trend Watch. The 15 Coolest Things I’ve Learned about Digital Marketing in the Past Year (Association Chat). Plowman, global product marketing operations, QuickMobile.
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