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Ace 2019 with 6 Expert Marketing Strategy Tips

Higher Logic

Marketing isn’t quite there yet when it comes to complete adoption of artificial intelligence or machine learning, but these technological advances will continue to influence our decision making. Use Social Media f or Your Brand, Not f or Demand Gen eration. Is social media still part of your B2B demand gen eration channel?

Strategy 184
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Association Brain Food Weekly: 1.4.19

Reid All About it

The first step to developing a 2019 member engagement plan is looking back at 2018’s engagement metrics. Host: National Institute for Social Media. Presenter: Tim Johnson, owner of Positive Light Media. Nonprofit Tech Trends 2019. Jim Lynch, Senior Writer, Nonprofit and Library Technology at TechSoup.

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Association Brain Food Weekly: 1.11.19

Reid All About it

I also like perusing posts on 2019 trends. WBT Systems shares five trends and opportunities they see for association e-learning in 2019. Even though WBT is a learning management system (LMS) provider, not one of the trends and opportunities they highlight is about technology. Webinar Marketing Predictions for 2019.

DC 276
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39 Online Community Stats You Should Know in 2019

Higher Logic

For those who work in social media, engagement rates average between.05-5% Technology changes (8%). ROI tends to follow this trend as communities age: At 2 years: 1,352%. At 4 years: 6,295%. At 7 years: 7,593%. At 10 years: 10,158%. 67% of community programs saw an increase in value. 05-5% of their total followers.

Strategy 195
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2019 Tech Trends: 3 Factors Associations Should Watch

Associations Now

After what feels like a decade of aggressive innovation, things are starting to slow down a bit—which might make tech a little easier for associations to manage in 2019. Considering my record, I figure now’s a good time to make a few more predictions as we go into 2019. 2019 is going to be a good year for private communities.

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The Top Event Technology Trends for 2019 — According to 27 Event Experts

Event Industry News

When you ask more than two dozen top events industry professionals for their insights on technology trends, the answers (no surprise) are fascinating. At the highest level, what comes through from the responses is the unique, at times even uneasy, the relationship of technology to live events, in comparison to other forms of communication.

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ETA People’s Choice 2019 open for submissions

Event Industry News

With democracy subject to all sorts of interpretations, the Event Technology Awards (ETA) People’s Choice poll is refreshingly simple. US-based app specialist Whova took Gold last year, Shocklogic the Silver and three-time winner Bizzabo the Bronze, each sourcing support through its industry, connectivity and social media channels.