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2020's report, The State of Community Management: Changing the Way the World Works , highlights three big themes: Advanced communities create generative value. It exposes people to new ideas, prompts product and service use, and rapidly surfaces shifting needs.” – The State of Community Management Report 2020. Innovation (42%).
For example, in their 2020 report (available below), The CR highlights return on investment (ROI) for communities with an approved operational, measurable strategy, identifying a positive dollar value for both members and organizations. And what does the data show? Change is happening because of communities.
Whether you are an association executive, business professional, or the parent of a student, there are valuable insights to gain from these leaders about the future of education and work, innovation, crisis management, and community-building. Top 5 Ad Campaign Ideas for Retaining Members in 2020. More info/register. Tue 8/4 at 11 a.m.
Although the first quarter of 2021 may not look too different than the last quarter of 2020, association leaders are doing their best to complete their full calendar of programs and carry out their strategic objectives. 8: Innovate. 8: Innovate. I’ll be happy to feature it as long as it’s not too product-centric. Communicate.
Pawlucy at MultiBriefs shares ten things associations should start and stop doing in 2020. Learn about innovative technology and use this information to develop a point of view on which trends will be the most applicable to enhancing your events. – Strategic Revenue Growth: Thinking Beyond Members and Sponsors. Host: PCMA.
Many members are struggling financially because they’ve been laid off, had their budget cut, or suffered revenue losses. They’re proof that innovation and improvement is possible—and replicable—even in tough times. EDT – 5 Keys to Association Website Success in 2020 (and Beyond). From Virtual Events to Real Revenue.
We’re taking the hard-learned lessons from 2020 and establishing a new normal for association pros. Through this interactive networking, you will build real relationships with like-minded and innovative association professionals. We’re taking the hard-learned lessons from 2020 and establishing a new normal for association pros.
If you do, please participate in the 2020 New Member Engagement Survey from Amanda Kaiser (Kaiser Insights) and Dynamic Benchmarking. Billhighway explains how virtual events can help sponsors and exhibitors achieve their marketing goals —while helping chapters achieve their revenue goals. The State of Virtual Conferences 2020.
Chapters can continue to generate non-dues revenue by partnering with their sponsors in new ways. Billhighway explains how to help chapters leverage their event and content assets to deliver desperately needed revenue to their bottom line and value to sponsors. onward – Untethered 2020: Events Reimagined, a Virtual Summit.
They also describe how credentialing programs can help your association increase member engagement and revenue. s (MGI) annual membership benchmarking report, so I’ve put this new book by Tony Rossell, MGI’s senior vice president, on my list: How to Grow Recurring Revenue, Reach New Markets, and Achieve Your Mission. Quick hits.
Teri Carden is cooking up a phenomenal-sounding digital experience for anyone interested in increasing their non-dues revenue. Explore the trends and technologies your association can better monetize and/or innovate with so you can more effectively educate and communicate with your members, constituents, and the public. 1 CMP credit.
Although Elizabeth Merritt wrote this article for the museum community in 2019, it’s applicable to the association community in 2020. Boost Membership & Non-dues Revenue in a Virtual World with Open Communities. Going Virtual: The VMAE Summit 2020 Success Story. Virtual board meetings. Tue 7/28 at 3 p.m. 1 CAE credit.
Recovery in earned revenue and individual giving lag behind inflation When nonprofit arts organizations reopened their doors after the pandemic, they faced a new hurdle: high inflation. When adjusted for inflation, earned revenue dropped 12% over the five-year period. months’ worth of expenses, far greater than the 3.9 months in 2019.
Lewis Flax of Flax Associates says, “Innovative sponsorship options exist way beyond pasting logos anywhere and everywhere.” Top Trends to Increase Non-Dues Revenue and Membership Dues in 2021. 2020 has spawned both new demands and solutions for most associations. Driving Revenue with Contextual Engagement and Marketing.
WBT Systems shares 11 issues that should be on every association’s radar in 2020 and beyond , especially those offering online learning programs, including learner self-reliance, market expansion, competition, learning pathways and more. Take a closer look at some of the community trends identified for 2020. More info/register.
Association compensation had been rising at all levels, fueled by a robust recruiting marketplace and strong economy, but that came to a halt in March 2020. Quickly, organizations froze salaries and eliminated bonuses and benefits as they hedged against rapidly changing revenue forecasts. Taking the CAE Exam in December 2020?
He said: “The innovation over the next decade will undoubtedly reshape the way the industry manages, markets, and delivers meetings and events, offering event organisers a unique opportunity to take on a more strategic role within their organisations and, crucially, capitalise on revenue-boosting opportunities.”.
While there are risks to embracing new fundraising innovations, the rewards are often well worth taking the chance. This year, we’re seeing those innovations most clearly in the digital realm—from embracing a digital-first approach with exciting new virtual fundraising ideas to scaling up communications sustainably with automation.
How Your Association Can Drive Revenue & Growth with AI-Based Personalization. Organizations are not only seeing deeper engagement, but also increased sales and more diverse revenue streams. In 2020, meeting planners were resilient and flexible. Responsible Revenue: How to Host a Profitable and Safe Hybrid Event.
Resist the temptation to demand instant innovation, and instead motivate your team with conversation about the future. As 2020 kicks into gear, the thing that seems to be keeping leaders up at night most is the talent that works for them. New ideas for nondues revenue on my desk by Monday! Everybody must innovate!
Collaborative innovation. Greg Satell says great innovators cultivate long-standing relationships with trusted thought partners. Because innovation is a highly social activity, collaboration is increasingly becoming a competitive advantage. Event Tech Innovation Summit. More info/register. Host: Wild Apricot.
Their post describes four ways your association can leverage event and learning data to increase attendance, select content, improve programs and grow revenue. Fri 12/4 at 10 a.m.* – Generating Revenue in a COVID World. How to Rock Your Next Virtual Trade Show: Raise the Roof with Revenue. Virtual conference design. Host: ASAE.
Quick hits before we get to the list of this week’s free education: Lots of useful advice here: 20 of the best SEO tips for keyword rankings and Google in 2020. 2020 eLearning Formats. Explore 2020 trends (not just out-of-reach AI) that impact learner expectations of your online programs. Elise Dopson, Databox ). 1 CAE credit.
Meetings Today talked to event planners about revenue diversification, in-person vs. virtual attendee engagement, and managing your mindset. Dues revenue is the lifeblood of most associations and in a blink-of-an-eye the other major revenue centers (like meetings and events) vanished into thin air. The future for event planners.
Marketing Your Association While Building Your Personal Brand in 2020 (Association Chat). 2020 has provided challenges no one ever expected, let alone budgeted for. and international cybersecurity trends for 2020 and recap developments in the cybersecurity field that are relevant to the nonprofit sector. More info/register.
The 2020 predictions and trends articles are starting to appear. 3 tips for women who want to improve their mindsets in 2020. – Strategic Revenue Growth: Thinking Beyond Members and Sponsors. The pressure to grow non-dues revenue is greater than ever for associations of all types and sizes. You’re not alone.
– Learn How AI Based Personalization Has Become a Crucial Driver of Revenue and Growth (I.C.E. 8: Innovate. Explore the trends and technologies your association can better monetize and/or innovate with so you can more effectively educate and communicate with your members, constituents, and the public. 8: Innovate.
Innovation and membership growth. MGI’s 2020 Membership Marketing Benchmarking Report found a correlation between innovative associations and membership growth. MemberSuite digs into that finding and explains how to create a culture of innovation that delivers real membership value. RE:VISION 2020. RE:VISION 2020.
The Online News Association is turning their conference into a virtual “ global journalism innovation festival.” Hear how two associations responded to 2020 challenges by looking at member data in fresh new ways. See how agile analytics can help guide your 2020 decisions. Virtual conference of the week. Fri 5/29 at 1 p.m.
It’s a new year and a new decade—don’t create a new excuse to put off your big innovation plans. Never mind about innovation.” Innovation, transformation, and a willingness to be bold are necessary—not only to make progress but also, in some instances, to survive. Zero in on ideas that generate nondues revenue.
Learn best practices and expert advice on virtual events, non-dues revenue, and associations; how to drive engagement and attendance to your digital event; the importance of building a virtual community; and increasing digital turn out and participation while gaining more sponsors. . More info/register. Host: ASAE. Tue 6/30 at 12 p.m.
Take a look at Naylor’s 2020 Association Communications Benchmarking Report , an in-depth look at the communication challenges associations currently face, including issues related to the impact of the Covid-19 pandemic. Budget and Appropriations Outlook – Rounding Out 2020. Revenue and Pricing Strategies for Virtual Events.
Just because 2020 has us stuck at home, it doesn’t mean we can’t still meet up as a community! From strategic plans to budgets to events, nearly every aspect of an association was affected by events in 2020. The 2020 Year in Review: How Higher Ed, Associations, and Training Providers Pivoted in Light of Immense Change.
They describe how to cultivate an organizational growth mindset so you can prepare your team and association to innovate and thrive. Your organization’s strategy must offer “an inspirational, robust, and innovative pathway to a better future.”. If you’re curious, WBT Systems explains the difference between a fixed and growth mindset.
Research shows that those who embrace gender and ethnic diversity, equity and inclusion perform 25% better financially and are more innovative. We’ll offer some tips based on 2020 and use Zoom rooms to collaborate on options. INBOUND 2020: New Breed’s Recap and Reaction. 1 CAE credit. More info/register.
This investment can produce great returns to retention and revenue.”. Innovation method. WBT Systems introduces a new brainstorming and innovation tool: jootsing. In this panel discussion featuring four innovative association leaders, we’ll examine everything that 2020 brought with it: The good, the bad and the ugly.
Hear tips to understanding which AMS capabilities are right for your organization, advice on the vendor selection process—key themes and questions to ask, an overview of pricing in the AMS marketplace in 2020, and pros and cons of off-the-shelf solutions vs. flexible, configurable platforms. More info/register. Host: Aptify. 1 CAE credit.
Fíonta suggests looking at your cancelled events as opportunities to design new experiences for attendees, sponsors and exhibitors—now you can have virtual events that generate both revenue and engagement. Revenue Retention with Virtual Events. Discover how associations can provide value and earn revenue through online models.
Tech Trends to Watch in 2020. In this discussion on the tech trends your organization should know about in 2020, our panelists will tackle these topics and answer audience questions while focusing on what’s worth our attention and what practical steps we can take to prepare for the future. . – Tue 2/18 at 1 p.m. More info/register.
Pair his post with this one from Northstar Meetings Group: 17 ideas for incorporating revenue-generating opportunities into your online meetings, conferences and webcasts. Explore strategies for generating revenue through sponsorships, partnership and other sales opportunities through virtual events. 1 CMP credit. Wed 5/6 at 12 p.m.
They explain how to deliver value to virtual event sponsors—value that will generate more revenue for your association. 5 Tips to Engage Gen Z and Millennial eLearners in 2020 and Beyond. It’s common to hear that member experts lack respect for staff’s attempts to apply innovative new formats and instructional-design best practices.
What percentage of your education revenue comes from selling professional development to nonmembers? 5 Trends Shaping the Future of Fundraising in 2020. Learn about five trends that will impact the nonprofit fundraising space the most in 2020. Presenter: Moshe Hecht, Chief Innovation Officer, Charidy. More info/register.
Instead of shrinking in 2020, some associations expanded membership. Presenters: David Schlum, Co-Founder and Software Architect at Added Innovation LLC. Your association shifted from live to online events last year and you struggled to secure sponsorship revenue. Barbara Scofidio, Prevue Meetings. Tue 3/9 at 2 p.m. CAE credits.
Anthony Gad, National Director of Research, State Innovation Exchange. The Design Thinking approach to tasks or problems explores understanding your users, challenging traditional assumptions, and finding innovative strategies that are less apparent under initial review in a computational way. 2020 Engagement Trends Report.
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