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If you know an association professional or board member who needs a wake-up call, this MemberSuite post should do the trick. They urge associations to stop living in limbo and start planning virtual events for 2021. The Future of the Event Industry: 2021 Outlook. Break Down Barriers to Early Engagement. Tue 2/16 at 2 p.m.
Microsoft’s 2021 Work Trend Index focuses on the move to hybrid work. Learn how to identify good information, develop practices to gather great information moving forward, and leverage information for better memberengagement and retention. In February, our two guests founded the 2021 Virtual Networking Incubator.
McKinley Advisors describes how environmental factors have impacted the performance and priorities of associations in their survey report, Association Viewpoint: Renewal, Reinvention and Responsibility , conducted in February 2021. How to Ask the Right Questions to Improve Your Content and Drive MemberEngagement. CAE credits.
5 Secrets of EmailMarketing Geniuses. Learn the secrets of emailmarketing geniuses, including: the 5 types of nonprofit emails, the anatomy of an emailmarketing campaign, and 6 emailmarketing mistakes to avoid. Sze Pak Ng, Community Engagement Specialist, Matchbox Virtual Media.
However, as time goes on, the same old engagement tactics won’t hold out. Whether more engaging alternatives are popping up or you’ve simply run out of fresh ideas, it’s worth it to explore how you can strengthen your association memberengagement strategy. Emailmarketing and communication.
First, she asks you to review 2021 and then think about your life in 2022 and beyond. Emailmarketing automation software. explains the costs associated with emailmarketing automation software and the factors affecting those costs. How to Craft User Journeys to Keep Your MembersEngaged. Quick hits.
– How to Personalize 5 Must-Have Email Templates. Since emailmarketing is a HUGE topic, this webinar focuses on 5 must-have email templates. We’ll dive into how to add personality, simplicity, and consistency to these marketingemails. Genevieve Borello, CAE, Senior Manager, MemberEngagement, ACTFL.
Memberengagement. Anne McCarthy at Sidecar recaps a panel discussion at SURGE Forward about the new approaches to memberengagement taken by associations during the pandemic. She describes the different tactics developed and practiced by Amanda Kaiser and Arianna Rehak during the 2021 Virtual Networking Incubator.
WBT Systems shares the story of the Texas Restaurant Association (TRA) whose compliance training programs delivered a 465% increase in revenue in the last six months of 2021. WBT shares the strategies and tactics resulting in a 693% increase in certificates for TRA in a competitive compliance training market. Compliance training.
For instance, according to 2022 Membership Marketing Benchmarking Report , associations saw a drastic decline in membership in 2021 due to the pandemic and recession. In fact, 38% of associations reported an increase in membership during 2021 which is up from 26% in 2020 according to the report.
Chamber of Commerce boasts 3 million business members , and the U.S. has more than 12,000 professional organizations as of 2021. When you’re trying to connect with a friend or family member on social media, you just need to type in their name, scroll through any matching profiles, and voila! What is a Membership Directory?
We hope you will learn from these user stories and how you can grow member value, increase productivity, and boost revenue while using GrowthZone’s software solutions. The first blog post in the series featured competition entries sharing how using the GrowthZone solution increases memberengagement. But what is it?
Battle for the Inbox: How to Boost EmailEngagement, Outplay Competitors, and Earn More Revenue in Q4. Emailmarketing has never been more difficult than it is today. As inboxes grow more crowded (especially during the holiday sales season), only the best emails will win subscribers’ attention. Tue 9/13 at 1 p.m.
While email has been around for decades, it’s still one of the most effective communication channels, even compared to new technologies (we’re looking at you, social media). As of 2019, emailmarketing boasted a 4,200% return on investment —or $42 in returns for every $1 spent. It also offered a 15.22% conversion rate in 2021.
While email has been around for decades, it’s still one of the most effective communication channels, even compared to new technologies (we’re looking at you, social media). As of 2019, emailmarketing boasted a 4,200% return on investment —or $42 in returns for every $1 spent. It also offered a 15.22% conversion rate in 2021.
Tue 4/27 at 12 p.m. – “New Normal” for Association Learning CoP: Members Say – “2021 Step Up On-Line Learning”. Come and listen to members (both volunteer leaders and those not on committees, boards, etc.) Looking Ahead: Top Legal Risks and Management Solutions for Associations in 2021. Tue 4/27 at 12 p.m.
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