Association Analytics

JANUARY 30, 2023

Key ways to segment your audience may be by demographic, length of membership or by behaviors such as engagement, certification activities and event attendance. While a decade ago 1,500 members said they wanted the banquet, in 2022 only 300 members were interested.

Member Experience 321

Member Experience Analysis Course Survey 321

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DECEMBER 9, 2022

Blue Sky eLearn’s step-by-step guide to instructional design helps you decide what educational programs your market needs, develop learning objectives and assessments, map the content, and design the program. Market needs. Six ways to get your organization’s subject matter experts to start thinking like content marketers. (

Colorado 39

Colorado Recruiting Recruitment Survey 39

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FEBRUARY 11, 2022

Marketing, membership and communications awards. Gold Circle Awards recognize excellence in marketing, membership and communications efforts across 15 different categories , and highlight the important role these campaigns have in propelling associations forward. ? .* – Mindful Networking. Tue 2/15 at 11 a.m. – More info/register.

Content 39

Content Strategy Technology Tips 39

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DECEMBER 17, 2021

I’ll see you again on Friday, January 7, 2022. This strategy allows sponsors to meet their marketing goals while contributing valuable information and education to your members and market. How to improve your content marketing SEO. Jim Yu, Content Marketing Institute ). AMS/CRM software selection survey.

Proposal 195

Proposal Education Certificate Project 195

.orgSource

DECEMBER 26, 2022

But, before we welcome a new year, let’s toast 2022! Once associations had an automatic corner on their markets. She explained how to use Blue Ocean Strategy to give your organization the edge in crowded digital markets. Just what we missed in 2022! Our Year in Review. Sometimes a wake-up call isn’t a bad thing.

Technology 88

Technology Review Innovation Education 88

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JANUARY 28, 2022

Work in 2022. Here he shares his predictions for 2022, in short, everything is about to change. Join this engaging conversation as Vince Caldwell leads us through the latest and best new business books on the market and shares his advice for young professionals along the way. 2022 STR Industry Trends. Fascinating stuff.

Newsletter 195

Newsletter Survey Software Process 195

Leading Learning

JANUARY 7, 2022

Our wish is that the points below provide fodder for your own reflection—that powerful engine of learning—and equip you to make educated guesses and craft hypotheses about what the learning business landscape of 2022 may look like and how that landscape might shape your own organization’s offerings. Here are those the top seven. (To

Price 91

Price Blended Learning Course Education 91

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FEBRUARY 25, 2022

If you want to know what’s going on with chapters at other associations and how your chapter network compares, check out the 2022 Chapter Performance & Benchmarking Report from Billhighway and Mariner Management. 2022 Update for Meeting Planners ( Chatting with Agnes & Cecilia). State of chapters. Non-dues revenue.

Revenue 40

Revenue Analysis Strategy Technology 40

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DECEMBER 2, 2022

The 2022 New Member Engagement Study from Amanda Kaiser at Kaiser Insights and Dynamic Benchmarking includes survey data on how associations of different sizes handle new member engagement. Word-of-mouth marketing. But 62,000 people completed the course and earned a certificate. Host: American Marketing Association.

Tips 41

Tips Education Member Engagement Video 41

Nimble AMS

JULY 22, 2022

According to the Community Brands 2022 Association Trends Study , there’s currently a disconnect between how members and association professionals perceive content is being personalized. Why your association needs to develop a content marketing model. Learn more.

Content 117

Content Marketing How To LMS 117

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FEBRUARY 18, 2022

Marketing maturity assessment. Mighty Citizen launched The Mighty GPS , a 10-minute self-assessment to measure your association’s marketing maturity. SAM is an agile design and development model for courses, perfect for associations that want to respond quickly to market demands. What’s next in event catering for 2022?

Content 39

Content Tips Strategy Marketing 39

Associations Now

NOVEMBER 5, 2024

“When we look at the results as a whole, there’s one really consistent message, and that is association professionals continue to not believe career advancement benefits are as important as they are,” said Tirrah Switzer, Senior Director of Product Marketing at Momentive. In the new survey, that percentage has spiked to 81 percent.

Report 62

Report Survey Software Certificate 62

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MARCH 11, 2022

Amy Showalter, ASAE Government Relations and Advocacy Professionals Advisory Council member and author of ASAE’s Creating and Managing an Association Government Relations Program , is asking associations to contribute to the 2022 Grassroots Influence Pulse study. In 2022, we are trying something new! Sat 3/12 at 10 a.m.

LMS 195

LMS Revenue Certificate Los Angeles 195

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MARCH 25, 2022

Professional development market potential. Thorben Grosser, VP of Product Marketing & Events, EventMobi. Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. What to Expect from Event Contracts in 2022. Host: EventMobi. Fri 3/25 at 12 p.m. – EventTech Chat.

Revenue 195

Revenue Virginia Content Technology 195

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FEBRUARY 4, 2022

Alona Shalieieva, Content Marketing Institute ). Fri 2/4 at 9:30 a.m.* – State of the Association Job Market (NYSAE Engagement Lounge). Whether you are looking to hire new staff or are in the market for a new position, it’s important to know what to expect in 2022. Hear about the state of the association job market.

Content 39

Content Education Recruiting Recruitment 39

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OCTOBER 6, 2023

Although associations can offer opportunities for shared purpose and connections, they need to better understand this market segment and design a fresh value proposition for young professionals who want to engage in new ways. Content marketing. Host: Council for Certification in Volunteer Administration Wed 10/11 at 2 p.m. –

Revenue 264

Revenue Certificate Education Tools 264

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DECEMBER 10, 2021

Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Poor data collection can keep your organization from gaining valuable marketing insights, building better customer relationships, and even increasing revenue. 2022 Event Trends Summit. Guest: Paul Miller. Tue 12/14 at 11 a.m.

Chicago 195

Chicago Social Media Education Recruiting 195

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JANUARY 21, 2022

Please participate in MGI’s 14 th annual Membership Marketing Benchmarking Survey , our industry’s most comprehensive and valuable study on membership marketing. Marketing, membership and communications awards. Gold Circle Awards recognize excellence in marketing, membership, and communications in 15 categories.

Survey 195

Survey Price Newsletter Technology 195

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OCTOBER 29, 2021

Marketing education. They explain why senior execs are ruining your marketing plans and what you can do about it. Learn how modern data analytics augments member engagement scoring and offers insights across the membership spectrum, and get a look at three newly-developed engagement examples for 2022. He describes his S.C.O.R.E

Revenue 195

Revenue Survey Leadership Education 195

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SEPTEMBER 29, 2023

Marketing to younger generations. If you’re trying to figure out how to market to Gen Z and millennials, Mercury Creative Group explains how to build an association brand that attracts and retains younger members. Why travel to a conference if most of the experience feels like an online meeting? More info/register. 1 CAE credit.

Revenue 281

Revenue Education Innovation Tools 281

YourMembership

JULY 17, 2014

When the Great Recession hit in 2007, the impact on the job market was felt immediately and unemployment peaked at 10 percent only a couple years later in 2009. According to a Bureau of Labor Statistics report , only 19 of the 30 occupations projected to grow fastest from 2012 to 2022 require some form of postsecondary education for entry.

Education 150

Education Certificate Project Price 150

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APRIL 22, 2022

New education markets. Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. AMS experts will be showcasing platforms and sharing their knowledge with the association market. 2022 Tech Trends Report Briefing: Web 3.0, Host: ASAE Marketing Professionals Community.

Proposal 39

Proposal Recruiting Recruitment Price 39

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MARCH 18, 2022

Certification wave. During this Great Resignation/Reshuffle, certifications are more in demand than ever. MemberSuite explains how associations can take advantage of the opportunities in the booming credentials market by adopting agile processes, partnering with member companies, tuning up marketing campaigns, and more.

Revenue 39

Revenue Technology Video LMS 39

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OCTOBER 1, 2021

Five game changers for association success in 2022. ” Contrarian marketing common sense. Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Key Insights From The 13th Annual Membership Marketing Benchmark Report. Event Garde ). 360LiveMedia ). Mark Schaefer ).

LMS 195

LMS Conference Technology Content 195

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DECEMBER 3, 2021

Kat Sullivan, Marketing Solved ). Fri 12/3 at 12 p.m.* – Building Your Meeting in 2022+. Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Donna Sanford (moderator), Vice President, Sales & Marketing, Ascend Media. Quick hits. 70 content ideas for social media posts.

Revenue 195

Revenue Technology Social Media Innovation 195

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NOVEMBER 12, 2021

Marketing fundamentals. Tom Roach at Marketing Week says these seven fundamentals of marketing communication have stayed relevant because they’re based on how our brains work, not on how specific technology works. It’s a good list to compare against your marketing strategies and tactics. Board foresight. Host: MemberBoat.

Recruiting 195

Recruiting Recruitment Education Survey 195

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APRIL 1, 2022

With all the job- and career-hopping going on right now, it’s a good time for associations to extend their marketing and educational efforts to career changers. Presenter: Kevin Whorton, president, Whorton Marketing & Research. Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman.

Revenue 195

Revenue Technology Education Video 195

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OCTOBER 15, 2021

Fíonta consulted the Membership Marketing Benchmarking Report from Marketing General Inc. Spoiler: the most successful organizations take full advantage of their technology and data so they can quickly respond to changing member and market needs. Ann Smarty, Content Marketing Institute ). Membership strategies.

Revenue 195

Revenue Committee Strategy Technology 195

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AUGUST 27, 2021

Historically relied on to provide education and networking opportunities, how are associations competing with the plethora of free virtual content and networking opportunities that are flooding the market place? Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Guest: Kevin Mayeux.

Tampa 201

Tampa Revenue Education Resources 201

Aptify

JANUARY 21, 2022

As an enterprise association, trade or labor union leader, how can you plan for 2022 and beyond when you don’t know what’s in store? . The study’s findings suggest that training and certification are two of the most important benefits to members. Learn more about why Aptify is the best AMS on the market.

Organization 138

Organization Certificate Membership Management LMS 138

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JULY 8, 2022

We saw nearly 2,000 registrants for WEC 2022 in San Francisco in-person and online. Learn how societies and publishers are taking professional education online, whether continuing education, maintenance of certification training, or offerings to help clinicians or practitioners keep current with the latest advances in their field.

San Francisco 39

San Francisco Education Certificate Technology 39

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JANUARY 20, 2023

2023 Global Forecast: Top Issues You Should Monitor Around the World From the volume and velocity of legislative, regulatory, market, and geopolitical change to an energy crisis, governmental instability, and climate change issues, the myriad of possible adverse outcomes an organization needs to keep track of is endless. . 1 CMP credit.

Education 39

Education Revenue Strategy Review 39

Nimble AMS

JUNE 22, 2022

According to the Community Brands 2022 Association Trends Study, members are more likely to be satisfied and invest in their organization if it’s an early adopter of technology—but less than 20% of association professionals feel very technologically prepared for the future. Why does this disconnect occur? Drive more revenue. Learning program.

Member Experience 113

Member Experience Tips LMS Software 113

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SEPTEMBER 23, 2022

Please take 3-5 minutes to participate in the 2022 State of the Workplace Pulse Survey conducted by Achurch Consulting. Thorben Grosser, VP of Product Marketing, EventMobi. Hear about tested tactics for integrating digital badges into marketing efforts to drive association membership and engagement. Workplace trends.

Education 41

Education Arlington Revenue LMS 41

Event Industry News

FEBRUARY 15, 2022

Synonymous with some of the world’s biggest artists and shows for over 60 years, the iconic concert and events venue is expected to welcome around 1million visitors in 2022. The live entertainment industry has endured a challenging couple of years, but ASM Global is now looking forward to a bumper schedule of events across 2022.

Certificate 72

Certificate Class Strategy Social Media 72

Nimble AMS

JUNE 27, 2022

According to the 2022 Community Brands Association Trends Study , Pros prioritize technology used to improve MX. Associations are looking for innovative association management software (AMS) like email marketing, content management systems, e-commerce platforms, job boards, and learning solutions to transform MX. . Code of ethics.

Leadership 110

Leadership FAQ Member Engagement Member Experience 110

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AUGUST 12, 2022

They explain how these factors affect the member experience, how the AMS market is changing and what you should look for in a new AMS. As we go back in person, it’s critical to understand how our attendees shop for events and what’s often missing from your marketing efforts. Future-proofing. Tue 8/16 at 12:30 p.m. Thu 8/18 at 11 a.m.

Software 41

Software System Technology New York 41