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As associations learn to create and curate wonderful memberexperiences, some will find they might need to warm up their tone. For example, members say that some organizations’ super polished and professional tone is a bit stuffy and even off-putting. Prediction 2: Associations will warm-up.
For the past two years, associations have been working harder than ever to adjust to disruptions and reimagine member programs and events. Xperience 2022, a virtual event spanning March 21-23, showcased special guests, key industry trends, inspiring stories, networking opportunities, and the latest in product innovation.
In late October, the Nimble AMS team attended CSAE 2022 in Halifax, Nova Scotia. During our time at the conference, we had the pleasure of celebrating the 60 years the Canadian Society of Association Executives (CSAE) has been a premier organization dedicated to member-based organizations and association professionals.
Work in 2022. Here he shares his predictions for 2022, in short, everything is about to change. Take Your Silent Auction to the Next Level: Raise More Money, Free Up Staff Time and Create an Unforgettable MemberExperience. 2022 STR Industry Trends. Fascinating stuff. Still waiting for the new normal? Bwah ha ha!
Memberexperience. Amanda Kaiser says memberexperience must be the new blueprint for engagement. What stands out in the 33 research studies she’s conducted is how much members not just think but also feel about their membership. Strategy development and facilitation are not the same thing. Quick hits.
The memberexperience. Too much has changed in our world to keep assuming the memberexperience you provided pre-pandemic is the experience your members and prospective members want, need, and expect now. MemberSuite suggests how to reevaluate the memberexperience and apply what you learn.
Global Contracting Trends in 2022: Vaccine Mandates & More. What the Great Resignation Means for Your Certification Program in 2022 and Beyond. Learn about the tailwinds behind the “Great Resignation” and how you can take advantage of this unique opportunity in 2022 and beyond. AI Summit: 2022 and Beyond.
Read on for what to include in your association’s online community strategy. Offering an online community to your members is a powerful way to provide member value. Research from Community Brands consistently shows that members place high value on networking and staying up to date on industry news, trends, and regulations.
Learn strategies for developing assessments that are both valid (they measure the right knowledge, skills, competencies) and reliable (they are consistent in that measurement) to provide stakeholders with actionable, defensible results for informed decision-making. Hear a panel of event professionals discuss their successful events in 2022.
They explain how these factors affect the memberexperience, how the AMS market is changing and what to look for in an AMS. 2022 Tech Trends Report Briefing: Metaverse, AR/VR & Synthetic Media. This is your fast-track to the future of event experience. This is your fast-track to the future of event experience.
Whether you’re running a club, association, or any other kind of membership organization, your long-haul members are one of your greatest assets. That’s why having multiple member retention strategies in place is a must! Acquiring new members comes with upfront costs, especially those tied to marketing.
If you want to know what’s going on with chapters at other associations and how your chapter network compares, check out the 2022 Chapter Performance & Benchmarking Report from Billhighway and Mariner Management. Join us to learn the “one thing” and the strategies for making the ask. State of chapters. Non-dues revenue.
Successful associations prioritize improving the memberexperience. The Community Brands 2022 Association Trends Study reports that 90% of association professionals seek to enhance engagement opportunities for their members. How to improve member engagement scoring at your association.
– WebexOne 2022. Speakers: Amanda Simons, Principal, Sustainability Consultant, Honeycomb Strategies. – WebexOne 2022. Learn how associations can go from surviving to thriving by leveraging insights from the 2022 Association Benchmarking Report. Host: UST Education. Tue 10/25 from 11:30 a.m. Host: PCMA.
Associations Trends Talk: Growth-Focused Pricing Strategy. Association membership models and pricing strategies have shifted with changes to the value of participating in-person, remotely, or both. Presenters: Bill Conforti, SVP of Strategy & Solutions, and Greg Pollack, VP of Sales, Association Analytics. Host: PCMA.
6% have no formal, documented strategy for their virtual conference. Many associations have plans to revisit or implement a Diversity & Inclusion (D&I) strategy. What process should your association take to develop a D&I strategy? Guest: Robb Lee, Chief Strategy Officer, ASAE. Flexible work model.
Sponsorship strategy. Manager of Educational Experiences, MPI. Hear how to plan for a sustainable inbound marketing strategy beyond blue titles and black site descriptions. Hear tips for sourcing in a tight market, strategies for managing changing requirements, and ideas for inspiring attendees today. Tue 9/6 at 1 p.m. –
Member profile data. MemberSuite describes how a proactive data strategy can keep you in touch with members and customers no matter where they move. What to Expect from Event Contracts in 2022. Presenter: Doug Maris, Vice President of Operations, Senior Consultant & Senior Trainer, LBL Strategies. CAE credit.
As an association leader, you might look at 2022 stretched out before you and wonder how to prepare for what’s to come. The 2021 Association Trends Study by Community Brands offers multiple findings that point the way for associations to better serve their members in uncertain times. . Provide greater value to your members.
Content Marketing Institute shares highlights from their conference, Content Marketing World , including a quote from their chief strategy advisor Robert Rose: “Content marketing is what marketing is becoming. It is no longer a weird experiment in some back room with a tiger team.” Content marketing. More info/register. 1 CAE credit.
Your members want to connect. The Community Brands 2022 Association Trends Study reports that the first reason members join associations is to network, and the sixth is to socialize. With proper practice, your organization can leverage your virtual community to drive engagement, boost retention, and attract new members. .
Positive member engagement with young professionals doesn’t just happen overnight. It takes strategy, effort, and time. Go where your younger members are. According to Community Brands 2022 Association Trends Study, 82% of Gen Z members connect on YouTube and Instagram, 69% on TikTok, and 67% on Snapchat.
Many of us are eagerly awaiting the release of Amanda Kaiser’s book, Elevating Engagement: Uncommon Strategies for Creating a Thriving Member Community , on February 14. Member recruitment. For the Love of Events ROI Hear different perspectives on measuring your event’s ROI and driving a better memberexperience.
The Nimble AMS team will see you at AMS Fest 2022 on November 16-17 in Washington, DC. We can’t wait to reconnect with members of the association space and show off all Nimble AMS can do for your organization. Reflect on your old software and create a strategy for buying new tech by asking the following questions: .
On the Event Garde blog, Tracy Koenig-Poches suggests you design instructor-led learning experiences with the millennial in mind , which will also satisfy the older learner too. She provides several instructional strategies to keep in mind when developing educational events and programs. Year-round attendee community. 1 CAE credit.
They explain how these factors affect the memberexperience, how the AMS market is changing and what you should look for in a new AMS. Chris Vaughan at Sequence Consulting shares ten strategies for preparing your association for the future. Why a time zone recruiting strategy has become the latest hiring trend.
Learn how to be an online magnet to engage stakeholders, attract prospects, and enhance your members’ experiences. Our network committee members will each tell the story of their path to becoming an analyst. The Return of Live Events: Simple Strategies and Testing Solutions to Bring People Back Together Safely.
When Achurch Consulting looked back at their top posts in 2022 , they spotted a recurring theme: intentionality—or the lack of it. They explain how these factors affect the memberexperience, how the AMS market is changing, and what you should look for in a new AMS. Hybrid/remote work. Want to indulge? Host: UST Education.
As an association, you have an opportunity to develop thought leadership content, building organization awareness, and credibility , while also meeting your members’ content needs. But how should your association organize the way members and non-members receive your content? . Learn more. Watch now.
But according to the Community Brands 2022 Association Trends Study , only 39% of association professionals have one! While data analytics might be communicated as a high priority, the surveyed association professionals report their confidence in the state of their member data remains weak. Download now.
Amanda Kaiser says, “ Members don’t have the time to devote to their association anymore.” She has a strategy for tackling this problem, but unfortunately the cohort she’s hosting with the Associations Societies Alliance started yesterday. Using the Magic of Modern eCommerce to Boost Member Engagement and Diversify Revenue.
As an association looking to provide the best memberexperience, it’s vital to offer a mobile-friendly option. Whether discussing the latest industry trend on your online community platform or registering for your annual event, members want to connect with their organization from the convenience of their mobile devices.
With 2023 fast approaching, i t’s wise to reflect on t he state of your association and overall memberexperience. During the past year, d id your organization experience disruption in the form of a shrinking budget or a smaller staff? If so, you’re not alone ! How to innovate at your member-based organization in 2023 .
How to increase retention by showing member appreciation through top member benefits . Give thanks for your members by offering competitive member benefits. Offer compelling training courses at your association, and you’ll show your members you value their ongoing involvement. . Download now.
They also share change management strategies for change-fatigued association professionals. Some of these strategies are new to me but look very promising. AI and Tech Strategy. ASAE Tech Tuesdays) Come join your colleagues to discuss: What are people experimenting with? Event marketing. More info/register. No Soliciting!
As an enterprise association, trade or labor union leader, how can you plan for 2022 and beyond when you don’t know what’s in store? . Here is some association trends data that can help point the way for your organization to better serve your members in uncertain times. . Offer members more ways to learn.
Here are some of the transformative strategies and innovations we see shaping the future of associations. REBOUND IN MEMBER GROWTH After a decline in 2021 and 2022, associations are witnessing a significant rebound, with member growth rates reaching their highest since 2016.
How Do You Run New Member Orientation? There are a few steps and strategies that make it easy to onboard and welcome new members: Create a new member orientation strategy. Asking for feedback is the best way to improve your memberexperience. Consistently follow up.
Here are some of the transformative strategies and innovations we see shaping the future of associations. Rebound in Member Growth After a decline in 2021 and 2022, associations are witnessing a significant rebound, with member growth rates reaching their highest since 2016.
Here are some of the transformative strategies and innovations we see shaping the future of associations. REBOUND IN MEMBER GROWTH After a decline in 2021 and 2022, associations are witnessing a significant rebound, with member growth rates reaching their highest since 2016.
According to the 2023 Membership Marketing Benchmarking Report , 50% of associations reported an increase in new member acquisitions, up from 44% in the 2022 report! With all those new members, you need a way to centralize your membership’s success and make it a part of your association marketing strategy.
Every memberexperience with your brand is a plus or a minus. As you investigate strategies to incorporate AI and other new technology into customer experience, it’s important to keep delight at the center of that relationship. In the current market, learning experiences must be varied, tailor-made, and transformational.
In her keynote presentation at.orgCommunity’s 2022 Solutions Day, she outlined how CMA used data to turn around struggling membership initiatives. You heard that right, one of the country’s most famous associations was having difficulty retaining members. The experience was traumatic, but it was also an opportunity for a reset.
Associations Thrive came out of a marketing planning meeting I held with my team at the beginning of Summer 2022. For example, Russ Webb of the Bay Area Apartment Association has a FOMO (fear of missing out) event strategy. Successful organizations are committed to making their member journeys amazing. Then, they act.
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