Associations Now

JULY 16, 2024

Marketing General Incorporated’s annual report found the lowest percentage of associations reporting a membership decline in 16 years. Marketing General Senior Vice President Tony Rossell said associations are reaping the benefits from innovations they implemented during the pandemic, and solidified their value proposition.

Report 116

Report Communications Recruiting Recruitment 116

GrowthZone

JANUARY 17, 2023

NISSWA, MN – January 17, 2023 – GrowthZone , provider of membership management software, has released its 2023 Chamber Industry Survey results. The survey polls chamber professionals on membership practices including retention and recruiting; innovation and initiatives; revenue; and more. 230 john.cook@growthzone.com.

Survey 78

Survey Industry Revenue America 78

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DECEMBER 16, 2022

I’ll see you again on Friday, January 6, 2023. WBT Systems shares findings from Amanda Kaiser’s 2022 New Member Engagement Study and some of their own ideas for onboarding new members inspired by successful professional development programs and marketing campaigns. Member recruitment. 2023 Hospitality Predictions.

Recruiting 39

Recruiting Recruitment Revenue Education 39

GrowthZone

JANUARY 17, 2023

NISSWA, MN – January 17, 2023 – GrowthZone , provider of association management software, has released its 2023 Medical & Healthcare Association Survey results. The survey polls medical and healthcare association professionals on membership practices including retention and recruiting; innovation and initiatives; revenue; and more.

Survey 78

Survey Revenue America Software 78

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SEPTEMBER 1, 2023

Gen Z marketing. They describe nine strategies for marketing membership to Gen Z. MGI’s 2023 Membership Marketing Benchmarking Report is ready for download. This is essential reading for understanding trends in membership recruitment, engagement, renewal, dues, value propositions, and more. Workplace culture.

Revenue 233

Revenue Education Survey Strategy 233

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OCTOBER 27, 2023

Marketing to younger generations. Trying to figure out how to market more effectively to Gen Z and millennials? Ask Me Anything: Marketing Automation Learn about marketing automation. How can technology and automation make our marketing efforts less painful? What can automation be used for? More info/register.

LMS 264

LMS Leadership Strategy Recruiting 264

Event Industry News

NOVEMBER 24, 2022

The fair, which is set to take place in the virtual playground of Gather on February 16 and 17, 2023, will bring together 2,000 of the hottest prospects in Web3 for two days of networking in the metaverse. The metaverse is the perfect playground for innovation and we’re stoked to be hosting the inaugural Web3 Job Fair in Gather.”.

Recruiting 145

Recruiting Recruitment Innovation Organization 145

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DECEMBER 8, 2023

Marketing to Gen Z and millennials. If you’re determined to market more effectively to younger generations, here’s some help. Membership Mondays Winter Celebration (Washington DC) Enjoy beer, wine, soft drinks, and a light nosh to celebrate a great 2023. Location: Washington DC. More info/register. to 4:30 p.m. – 1 CMP credit.

Strategy 281

Strategy Video Technology Education 281

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NOVEMBER 3, 2023

I usually work with association industry partners on blog posts, case studies, and other content marketing pieces , but am open to learning about other interesting projects outside that scope. Engagement marketing. Host: American Marketing Association Speaker: Emily Dick, Demand Generation Director, Cvent Wed 11/8 at 2 p.m.

Tools 281

Tools Strategy Revenue Education 281

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JANUARY 13, 2023

It’s time for MGI’s 15 th annual Membership Marketing Benchmarking Survey. If not, use this survey link to join nearly 1,000 association leaders worldwide whose participation helps all of us gain insights about what’s working to recruit, engage, and retain members, along with other valuable information. 2023 association trends.

Revenue 39

Revenue Education Leadership Strategy 39

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FEBRUARY 10, 2023

Member recruitment. Impexium describes the eight elements of an association marketing strategy that will help you recruit more members, such as developing personas, leveraging data, nurturing leads, and more. Jenna Buckle, Superpath ) Everything you need to know about sponsorship sales in 2023. CMP credit.

Blended Learning 39

Blended Learning LMS Ohio Strategy 39

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FEBRUARY 3, 2023

Joanna Pineda spoke with Rick Grimm, CEO of NIGP, on episode 15 of the Matrix Group’s Association Thrive podcast about his association’s Talent Council, which takes a different approach to volunteer recruitment. Marketing plan. Hero worship. CMP credit. More info/register. Host: MPI Tue 2/7 at 8 a.m. More info/register.

LMS 40

LMS Technology Video Education 40

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JANUARY 6, 2023

The Guild asked 14 experts to share their thoughts on online community trends for 2023. For my marketing friends and clients, enjoy these ten content ideation methods for busy content teams. Career Development in Organizations: A Tool for Recruitment, Engagement, and Retention. 30-Minute Monday | A Look Into 2023.

Revenue 42

Revenue North Carolina Education System 42

AvidXchange: Association Management

MARCH 9, 2023

In our first episode of the “Middle Market Report” podcast , we covered three pervasive trends happening right now in the community association management industry. LISTEN NOW: Complete transcript: Middle Market Report: 3 Major Challenges Facing Community Association Management Companies in 2023 Host: Travis Durkee, Sr.

Association Management 130

Association Management Charlotte Report Technology 130

CMA Solutions

NOVEMBER 17, 2022

When it comes to marketing, plenty of things have changed in a short amount of time. In 2023, we will see more inclusion in all forms of marketing, especially advertising. Brand Marketing Strategy 2023: Create More Memorable Experiences World-class customer experience is everything. Chatbots can help.

Marketing 52

Marketing How To Social Media Video 52

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AUGUST 4, 2023

Results Direct and.orgCommunity invite your participation in the State of Mobile in Associations 2023 Benchmark Survey , the first and most comprehensive survey of its kind for the association community. Your association’s recruitment and retention success depend on your membership model pricing. Membership pricing. 1 CMP credit.

Atlanta 195

Atlanta Revenue Price Denver 195

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APRIL 28, 2023

WBT Systems explains what’s involved and what associations need to know about using a job analysis to design and market programs. Member recruitment. Membership marketing has come a long way since I first started in associations. Frankly, we’re smarter about it now. Audience avatar. Online community. 1 CAE credit. .

DC 207

DC Recruiting Recruitment Washington 207

EventMobi: Association Events

JUNE 21, 2023

Segmented email marketing: Send branded, personalized emails to everyone involved in your event, segmenting by language, registration status, payments status, and other key data! USD per registrant Best for: all sorts of events that need registration Mobilize Mobilize is a platform to manage events and recruit volunteers.

Software 130

Software Price Review Event Planning 130

Sequence Consulting

SEPTEMBER 3, 2024

A remarkable 67% now express optimism about their organizations’ future growth and sustainability, up from 24% in 2023. This optimism is further reinforced by stable or growing marketing budgets, with over 40% of associations expecting their budgets for recruitment and engagement to either increase or hold steady.³

Survey 134

Survey Revenue Member Engagement Innovation 134

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OCTOBER 21, 2022

AMS experts will be showcasing platforms and sharing their knowledge with the association market. see targeted demos of learning management systems aligned to serving organizations that market and sell adult lifelong learning, continuing education, and professional development. More info/register. Host: ASAE. Tue 10/25 from 10 a.m.

Revenue 45

Revenue Email Marketing Education Review 45

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APRIL 21, 2023

They describe the seven steps of starting a successful association mentoring program from pre-evaluation and research to planning, design, recruitment, matching, training, support and evaluation. Membership marketing. MemberSuite reminds us why data-informed content marketing is such a powerful tool for associations.

Education 195

Education Leadership Committee Recruitment 195

Higher Logic

OCTOBER 17, 2019

You can elevate the success of your online community and marketing automation activities by integrating solutions that fuel long-term engagement , like data collection, mobile apps, and volunteer management programs. billion by 2023. Is your association leveraging technology to its fullest potential? Mobile Apps.

Revenue 211

Revenue Tools Member Engagement Member Experience 211

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MARCH 3, 2023

They explain how these AMS functions affect the member experience, how the AMS market is changing, and what you should look for in a new AMS. Host: American Marketing Association Speakers: Emily Dick, Director, Demand Generation, and Tiffany Sanford, Assistant Team Lead, Demand Generation, Cvent Tue 3/7 at 2 p.m. CMP credit.

Revenue 39

Revenue Tools Education Member Experience 39

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APRIL 14, 2023

Marketing automation. Impexium describes three benefits of marketing automation , a capability you really must have in your association’s tech stack. My local market rarely sells leg of lamb, but they had some this past week, so we enjoyed a roasted leg of lamb rubbed with a rosemary/garlic paste. More info/register.

Leadership 195

Leadership Education Revenue Strategy 195

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JANUARY 26, 2024

I’ve used data from Marketing General Inc.’s s 2023 Membership Marketing Benchmarking Report in many of the posts I’ve written for clients. Last year, 814 associations participated in MGI’s survey, which benchmarks the practices used by associations to recruit, engage and renew members. Email marketing news.

Survey 264

Survey Strategy Project Education 264

Aptify

JUNE 25, 2024

For large associations and labor unions, membership recruitment is a never-ending project. What strategies will you use for recruiting new members? And what tactics will you use to achieve your recruitment goals? Download here Let’s look at some proven tips for membership recruitment. So, how do you increase membership?

Organization 138

Organization Recruiting Recruitment Software 138

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DECEMBER 15, 2023

They describe the seven steps of starting a successful association mentoring program from pre-evaluation and research to planning, design, recruitment, matching, training, support, and evaluation. He saw the idea in action at the Social Media Market World conference. Board responsibilities. Gen Z and subscriptions. More info/register.

Iowa 264

Iowa millennials Texas Strategy 264

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MAY 19, 2023

Q2 Email Marketing Tips Hear insights from six of the industry’s leading email marketing experts. Discover the latest email tips, trends and tactics for both business and consumer markets that will take your campaigns to the next level. .* – Do This, Not That! More info/register. Fri 5/19 at 4 p.m. More info/register.

Leadership 195

Leadership Strategy Content Education 195

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JANUARY 12, 2024

The 5 Steps to a Successful Marketing Plan (Radio Free 501c, the podcast of Rogue Tulips Consulting ) Every week Rogue Tulips brings the nonprofit community intriguing guests discussing vital topics affecting nonprofit organizations around the world—and we have fun doing it! More info/register (ASAE Marketing Professionals Community).

Member Engagement 275

Member Engagement Education LMS Revenue 275

Event Industry News

SEPTEMBER 28, 2023

The Annual Events Industry Salary Survey 2023 has announced a deadline extension to the 4th October 2023. Robert Kenward, Fitability® Recruiter at You Search & Select, and instigator of the […]

Survey 59

Survey Industry Recruiting Recruitment 59

Associations Now

AUGUST 28, 2023

Marketing General Incorporated’s 2023 Membership Marketing Benchmarking Report found that associations are experiencing an increase in membership following declines during the pandemic. That growth was correlated with associations that have compelling value propositions, embrace innovation, and focus on recruitment.

Report 98

Report Recruiting Recruitment Innovation 98

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NOVEMBER 10, 2023

I usually work with association industry partners on blog posts, case studies, and other content marketing pieces , but am open to learning about other interesting projects outside that scope. Host: UST Education Speaker: Brianne Wheeler, Director of Marketing at PropFuel Wed 11/15 at 1 p.m. – New association event. . 1 CAE credit.

Certificate 291

Certificate Price Tools Member Engagement 291

Event Industry News

MAY 18, 2023

The Center for Exhibition Industry Research (CEIR) announces the roster for its 2023 Board of Directors. CEIR’s Board of Directors is one of the most diverse and influential groups within the industry.

Industry 72

Industry Recruitment Recruiting Products 72

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DECEMBER 1, 2023

Member recruitment. To attract young members , you must recruit in ways that make sense to them. 6 Event Trends for 2024 You Won’t Discover By Googling Event marketers, what do you do during the event “off-season,” the last two months of the year? 1 CAE credit. More info/register. 1 CAE credit. . 1 CAE credit.

Strategy 275

Strategy Technology Arlington Education 275

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OCTOBER 28, 2022

Blue Sky eLearn’s step-by-step guide to instructional design helps you decide what educational programs your market needs, develop learning objectives and assessments, map content, and design your program. Five Strategic Focus Areas For 2023 Planning. Volunteer Recruitment: No Volunteers? Maybe It’s Your Marketing.

Blended Learning 39

Blended Learning Email Marketing Revenue Education 39

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SEPTEMBER 23, 2022

Thorben Grosser, VP of Product Marketing, EventMobi. Hear about tested tactics for integrating digital badges into marketing efforts to drive association membership and engagement. Learn about digital content structures that work for recruitment, retention, and revenue. Brianne Wheeler, Director of Marketing at PropFuel.

Education 41

Education Arlington Revenue LMS 41

Event Industry News

AUGUST 3, 2023

UFI, the Global Association of the Exhibition Industry, has named Easyfairs as the winner of the 2023 UFI HR Award. The topic for the 2023 Award was “Innovative retention and recruitment strategies”, and Easyfairs was chosen for their […]

Recruiting 52

Recruiting Recruitment Innovation Industry 52