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Association Brain Food: 10.11.24

Reid All About it

Let’s talk about how 4 Ds—Delete, Define, Develop, and Deliver—can reposition your career, your team, and your organization to thrive, as we say goodbye to 2024 and get ready to lead the last year of the first quarter of the 21st century. . – 2025: Our Year to Thrive! to 5:25 p.m. More info/register. to 4:45 p.m. More info/register.

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Association Brain Food: 10.4.24

Reid All About it

LGBTQIA2+ 2024 Community Call Openly share and discuss topics that are current and significant to the LGBTQIA2+ association community. Hear the latest digital trends, email best practices and emerging tools you’ll need to step up your email marketing performance. 2025: Our Year to Thrive! to 5:25 p.m. More info/register.

NJ 258
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Report: Association Email Open Rates Dropping

Associations Now

Emails from associations are being opened less often even while experiencing higher click rates, according to a new report, suggesting that there are more opportunities for associations to improve personalization and calls to action. According to the report, average open rates fell to 35.6 percent last year, compared to 38.2 percent in 2023.

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Association Brain Food: 1.26.24

Reid All About it

I’ve used data from Marketing General Inc.’s s 2023 Membership Marketing Benchmarking Report in many of the posts I’ve written for clients. The 2024 survey is now open. Email marketing news. Higher Logic explains what email marketers and their IT colleagues need to do. Volunteer burnout. 1 CAE credit.

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Association Brain Food: 9.20.24

Reid All About it

Email Camp: Email Geek Supershow Defend your title as an email geek with rounds of email marketing strategy and inspiration. Host: Sinch Email Wed 9/25 at 12 p.m. to 1:30 p.m. More info/register. 1 CAE credit. More info/register. Host: SalesIntel Tue 10/1 from 9:15 a.m. Host: Quorum Tue 10/1 at 12 p.m.

LMS 264
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Upskilling Your Workforce: Preparing for the Future of Associations 

.orgSource

In our 2024 Digital Trends Survey , we found that while most associations understand the importance of technology, only 25% of respondents rated their staff’s digital literacy as “very good” or “excellent.” Many traditional roles are evolving, and staff members need to expand their skillsets to keep up with the new demands.

Tools 88
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Association Brain Food: 12.6.24

Reid All About it

LGBTQIA2+ 2024 Community Call A unique and inclusive opportunity for association professionals across all career stages to connect and engage over lunch, where you can openly share and discuss topics that are current and significant to the LGBTQIA2+ association community. More info/register (ASAE members only). 2025 Gear Up!

Content 213