Remove 2024 Remove Innovation Remove Recruitment
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And the Survey Says … Associations Are Thriving in 2024, with a Bright Future Ahead

Association Freak

Reading Time: 4 minutes What does the future hold for associations in 2024 and beyond? This optimism is further reinforced by stable or growing marketing budgets, with over 40% of associations expecting their budgets for recruitment and engagement to either increase or hold steady.³

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Association Brain Food: 9.27.24

Reid All About it

MCI surveyed association members and customers for their Association Engagement Index 2024. Member recruitment. YourMembership describes 13 steps small-staff associations should take to attract and recruit new members. Leave with practical tips to inspire a culture of curiosity that fuels ongoing innovation and growth.

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Association Brain Food: 9.13.24

Reid All About it

Innovation culture. When Sheri Jacobs of Avenue M polled association professionals, she learned they struggle with prioritizing innovation because of limited time, risk aversion, and lack of leadership support. She shares tips for fostering a culture of experimentation that balances innovation and reality. Member experience.

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Report: Membership Growing Thanks to Better Communication

Associations Now

Marketing General Incorporated’s 2024 Membership Marketing Benchmarking Report [PDF], released last week, found that only 21 percent of associations surveyed said they experienced a decline in membership in the past year—the lowest percentage in the survey’s 16-year history. Moreover, nearly half—47 percent—said their membership increased.

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Association Brain Food: 12.1.23

Reid All About it

Member recruitment. To attract young members , you must recruit in ways that make sense to them. 6 Event Trends for 2024 You Won’t Discover By Googling Event marketers, what do you do during the event “off-season,” the last two months of the year? 1 CAE credit. More info/register. 1 CMP credit. More info/register.

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Five Top Findings from the 2024 Membership Marketing Benchmarking Report

Membership Marketing

This post is an excerpt from the just-released 2024 Membership Marketing Benchmarking Report. Our 2024 Membership Marketing Benchmarking Report shows that associations are continuing to rebound from the challenges of the past few years and are steadily expanding their membership. You can download your copy here.

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Association Brain Food: 4.5.24

Reid All About it

The Round 1 application process for the 2024 Mighty Big Grant is open through April 30 and takes no more than 5 minutes to complete. 2024 membership pains. While reading GrowthZone’s 2024 association survey report , I noted a few common problems. R.I.P. the Scottish Enlightenment 1697-2024. | AI vs human interactions.

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