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NOVEMBER 1, 2024

Content marketing. It’s a shame because empathy is a required emotion for anyone in a people business, like association and marketing professionals. Rosie Campbell at Beam Content believes empathy is the skill that will rescue content marketing. Content marketing. Hmm, that’s what my industry partner clients do.

Revenue 258

Revenue Education Arlington Committee 258

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OCTOBER 11, 2024

Sponsors have many options for their marketing dollars, including their own webinars, events, and blog posts. The Association Artificial Intelligence Certificate Course teaches the practical use of AI tools for association professionals. Video marketing. 2025: Our Year to Thrive! Sponsorships. Association AI.

North Carolina 258

North Carolina Revenue Email Marketing Newsletter 258

CMA Solutions

DECEMBER 23, 2024

In 2025, associations should offer tiered membership options to cater to diverse member needs. In 2025, members will expect, not just desire, educational resources like certifications, workshops, webinars and courses. For example, a project management association could offer an Agile certification.

How To 40

How To Certificate Member Engagement Course 40

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SEPTEMBER 13, 2024

Because skills are the new workforce currency , associations must focus on designing and delivering what members need: digital badges, certificates, and hands-on learning programs. Association marketing. Taught live by leading association heads of marketing, this course teaches you how to evaluate marketing copy and layout.

LMS 270

LMS Revenue Certificate Content 270

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SEPTEMBER 20, 2024

TopClass LMS describes marketing messages that persuade members to become learners and elements of online education programs that stoke the intrinsic motivation of learners. labor markets won’t meet future workforce needs. Clowder provides advice on increasing the adoption of your membership mobile app. Motivation to learn.

LMS 264

LMS Revenue Certificate Content 264

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OCTOBER 4, 2024

The Association Artificial Intelligence Certificate Course teaches the practical use of AI tools for association professionals. Jimmy Daly at Superpath explains why you need a documented content marketing strategy , how to assess whether your strategy is working, and what solutions to put in place if it’s not. Association AI.

NJ 258

NJ Email Marketing System Education 258

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SEPTEMBER 6, 2024

Association marketing. Earn up to four CAE credits in the Association Academy’s Association Creative Marketing Masterclass , which meets for four weeks on Thursdays, 1-2pm ET, starting September 19. Taught live by leading association heads of marketing, this course teaches you how to evaluate marketing copy and layout.

Revenue 270

Revenue Technology Strategy Education 270

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SEPTEMBER 11, 2020

Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Association Technology & Data 2025: Evaluating Your IT and Data Readiness. Paulina Curto, Senior Marketing Manager at Cvent. Driving Revenue with Contextual Engagement and Marketing. Tue 9/15 at 10 a.m. Host: Cvent.

LMS 329

LMS Montana Revenue Recruitment 329

SBI

FEBRUARY 4, 2025

Five Association Management Trends to Watch in 2025 As we step into 2025, the association management landscape continues to evolve in response to global challenges and opportunities. Key strategies include forming partnerships with sponsors , offering digital certifications , and launching exclusive online learning opportunities.

Association Management 40

Association Management Certificate Revenue Resources 40

GlowGlobally

JANUARY 25, 2013

In 2013, MCI will be bringing you a new feature to GrowGlobally.org called “Market Insight” that will offer information on select emerging market countries. The focus will be on data that could be useful to help improve market intelligence and help make business decisions. Sales & Marketing. Sales & Marketing.

Marketing 60

Marketing Certificate United States Products 60

MultiBriefs

SEPTEMBER 29, 2023

Whether it be through professional development courses, additional certifications, or training in new areas, upskilling, reskilling, and continuous learning have all become paramount for career advancement. By 2025, this could displace up to 85 million jobs. Why Upskill and Reskill? The term "life-long learner" might spring to mind.

Certificate 52

Certificate Process Class Course 52

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NOVEMBER 22, 2024

Credentialing: Certificates, Certification, and Accreditation – How to Tell the Difference and What It Means for Your Association The world of credentialing can be confusing. There are certification boards, associations offering certifications, certificates of completion, and accreditation. Fri 11/22 at 12 p.m.

Arlington 258

Arlington Certificate Revenue Education 258

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JANUARY 24, 2025

Earn up to 10 CAE credits by attending Association Academys popular Association Member Growth Certificate Course. En Why small developers are getting squeezed out of the housing market. Trends Talk: January 2025 Now more than ever, leaders and companies are being held accountable for their actions. Membership course.

Arlington 264

Arlington Content Education Member Engagement 264

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NOVEMBER 8, 2024

Certification requirements. Can an association require membership for certification? Someone shared an article from Pillsbury Law that explains the legal risk and consequences of tying membership to certification. and intangible benefits of certification (e.g., Receive a fresh perspective on the value of certification.

Certificate 252

Certificate DC Education Tips 252

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MARCH 14, 2025

Erin Fuller of MCI shares good advice along with her take on the key trends reshaping association management in 2025 , namely, revenue diversification, AI, business model evolution, membership value, and financial partnerships. Marketing plan. Director of Marketing, Momentive Software Tue 3/18 at 12 p.m. Mon 3/17 at 2 p.m.

LMS 258

LMS Tampa Certificate Education 258

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FEBRUARY 14, 2025

In his Wall Street Journal review, Alex Tabarrok calls for voluntary certification, describing licensing as a broken system ripe for reimagining and reform. Earn up to 5 CAE credits by taking the SEO for Associations Certificate Course at Association Academy. Association SEO course. More info/register. More info/register. 1 CMP credit.

Chicago 252

Chicago Arlington Education Strategy 252

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SEPTEMBER 4, 2020

Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Bob Gilbert, President & CEO, Hospitality Sales and Marketing Association International. Projected Outcomes of the 2020 Elections and Impacts on the Market. Driving Revenue with Contextual Engagement and Marketing.

LMS 322

LMS Montana Revenue Recruitment 322

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MARCH 7, 2025

Exhibitor marketing. Exhibiting puts a hurting on a marketing budget. Host: KiKi LItalien, Editor-in-Chief, Association Chat, and VP of Marketing and Community Engagement, Big Red M *All events are online at Eastern Standard Time unless otherwise noted. Nevertheless, it appears the APA needs an attitude adjustment, pronto.

Content 264

Content Certificate Education Member Engagement 264