Reid All About it

MAY 22, 2020

Billhighway explains how virtual events can help sponsors and exhibitors achieve their marketing goals —while helping chapters achieve their revenue goals. Reconnecting Marketing + Events: The Good, The Bad, and the Silver Linings. Actual Disruption: Part 3 – Members Are Using the LMS, Right? Fri 5/22 at 1 p.m.

Certificate 369

Certificate Revenue Conference North Carolina 369

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SEPTEMBER 22, 2023

TopClass LMS reviews the pros and cons of recording an educational event from both the attendee and association perspectives. LMS Demo Days Watch presentations from a limited number of industry partners that offer LMS platforms. Steal new ideas, blueprints, and playbooks from the best marketing minds in the world.

LMS 275

LMS Education Revenue Strategy 275

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APRIL 19, 2024

TopClass LMS explains how it works and shares examples of associations doing this now. Discuss synergies between social media teams, digital marketing teams and org-wide employees in scaling the social media efforts of a brand. AMS experts will be showcasing platforms and sharing their knowledge with the association market.

Education 258

Education Social Media Content Strategy 258

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OCTOBER 6, 2023

In part two of their Open Space series, TopClass LMS explains how to overcome common objections to using this engaging event format. Content marketing. Host: Fridays@4 Speakers: Kia Davis Vy Le, CAE, Linguistic Society of America Kerri L. associations) plan to focus their efforts in 2024. Conference design. More info/register.

Revenue 264

Revenue Certificate Education Tools 264

Reid All About it

NOVEMBER 2, 2018

Many of my content marketer friends, acquaintances, and clients will appreciate this one. Andy Crestodina at Orbit Media Studios writes about seven habits of highly effective content marketers. Marketing Trends to Watch for in 2019. Even marketers can’t predict what will happen tomorrow. Tue 11/6 at 12 p.m. 1 CAE credit.

Chicago 38

Chicago DC Tools LMS 38

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FEBRUARY 2, 2024

If your association is looking for a sure-fire way to attract young professionals, TopClass LMS has the answer: early-career microcredentials. Speakers: Dana Otillio, vice president, marketing and communications, Society of Petroleum Engineers Marcus Leite, director of sales and marketing, WorkerBeeTV Wed 2/7 at 1 p.m.

Certificate 275

Certificate Denver South Carolina Strategy 275

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NOVEMBER 9, 2018

– Cause-Related Marketing, Sweepstakes, Raffles, and Other Charitable Promotions: Being Creative and Compliant (Washington DC and webinar). Paul Morton, Regional Director, Continental Europe and Americas, CrossKnowledge. Presenters: Natalie Cheney, CEO, and Shaun O’Reilly, VP of Marketing, MemberSuite. Tue 11/13 at 12 p.m.

Chicago 175

Chicago DC Washington Software 175

Reid All About it

JANUARY 26, 2024

I’ve used data from Marketing General Inc.’s s 2023 Membership Marketing Benchmarking Report in many of the posts I’ve written for clients. TopClass LMS has a solution for empty volunteer pipelines: leadership development cohort programs. Email marketing news. Leadership development for young members. 1 CAE credit.

Survey 264

Survey Strategy Project Education 264

Reid All About it

OCTOBER 26, 2018

You’ve probably wondered from time to time, or maybe all the time, how does my event program compare to the rest of the market? Presenter: Mike Dietrich, Senior Director for Platform Marketing, Cvent. Paul Morton, Regional Director, Continental Europe and Americas, CrossKnowledge. Am I massively understaffed? More info/register.

DC 34

DC Washington Chicago LMS 34

Reid All About it

JULY 21, 2023

But TopClass LMS/WBT Systems describes ten skills your members need to learn right now. from CMS to CRM or AMS to LMS) is often where user experiences go south and what to do about it, and recent examples of user experiences optimized for clients and what we learned as a result. The next edition will go live on Friday, August 4.

Atlanta 195

Atlanta millennials Price Technology 195

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MARCH 18, 2022

MemberSuite explains how associations can take advantage of the opportunities in the booming credentials market by adopting agile processes, partnering with member companies, tuning up marketing campaigns, and more. Hear how event data can help us navigate these market shifts while minimizing the risk to our organizations and brands.

Revenue 39

Revenue Technology Video LMS 39

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MAY 12, 2017

– Buying an LMS Today to Meet the Learning Needs of Tomorrow. Find out how the Handbell Missions of America changed their programs and benefits to meet the needs of their members, how they use communication and membership tools to encourage renewals, and what membership trends are on our minds. Typography in Marketing.

Raleigh 150

Raleigh North Carolina Chicago Technology 150

GrowthZone

JUNE 21, 2021

Third-party integration partners include Zoom, Mailchimp, Constant Contact, Elevate LMS, Stripe, and many more. Marketing automation. Email marketing. FEATURES: Marketing. Email marketing. See Partnerships for an updated, complete listing. FEATURES: Member management. Chapter management. Communications module.

System 148

System Software Directory Membership Management 148

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AUGUST 23, 2019

He recently spoke with WBT Systems about LMS selection and implementation , and the different opportunities he sees for association learning programs. Why you should have a Chief Value Officer instead of a Chief Marketing Officer. Presenter: Lisa Russi, Senior Director Catering & Events Sales Operations, Americas, Hilton.

millennials 37

millennials Member Engagement Tools Education 37

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MARCH 13, 2020

Presenters: CEO Joanna Pineda, CTO Maki Kato, and two full-time remote staff: Leah Monica, Director of Marketing, and Maria Lima, Director of Special Projects. Presenter: Ben Rome, Manager, Marketing, American Industrial Hygiene Association. Presenter: Augie Ray, VP analyst, Gartner for Marketers. More info/register.

DC 44

DC Washington Revenue Communications 44

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DECEMBER 1, 2023

TopClass LMS explains how education programs can help your association’s grassroots advocacy efforts. At The Free Press, venture capitalist Katherine Boyle describes how a dynamic vision can win the fight for America , instead of “letting doomsayers, technophobes, and neurotics undermine it from the inside.” 1 CAE credit. 1 CAE credit.

Strategy 275

Strategy Technology Arlington Education 275

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APRIL 3, 2020

LMS selection. Find yours on the Feeding America website. – Ask Us Anything Expert Panel: Marketing, Revenue, Meetings & Technology. Discover the essential elements that will take your video marketing plan from good to great. Presenter: Antoine Dupont, CEO, Katapult Marketing. Fri 4/3 at 1 p.m.

North Carolina 44

North Carolina Committee Montana Guidelines 44

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APRIL 17, 2020

She addresses reserves, partnerships, marketing, and program development. Find yours on the Feeding America website. Ann Gynn, Content Marketing Institute ). Sip and Share: Fears & Forecasts for Content Marketing. Marketing Your Mission & Core Values During the COVID-19 Crisis. New York Times ).

North Carolina 44

North Carolina Revenue Montana Content 44

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OCTOBER 7, 2022

Fionta suggests ways to improve membership marketing, attract younger members, look beyond membership, communicate value, and think about the future differently. The chief hype officer: the problem with the Chief Marketing Officer’s job description. Guest: Rachel Clemens, chief marketing officer, Mighty Citizen.

Education 41

Education Blended Learning Video Conference 41

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APRIL 24, 2020

Find yours on the Feeding America website. Immerse yourself in this virtual, interactive educational opportunity designed to help move your marketing, membership, and communication strategies forward in these challenging times. This event is free of charge thanks to the support of our platform provider, TopClass LMS by WBT Systems.

North Carolina 243

North Carolina Survey Strategy Education 243

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APRIL 14, 2023

Marketing automation. Impexium describes three benefits of marketing automation , a capability you really must have in your association’s tech stack. My local market rarely sells leg of lamb, but they had some this past week, so we enjoyed a roasted leg of lamb rubbed with a rosemary/garlic paste. More info/register.

Leadership 195

Leadership Education Revenue Strategy 195

Associations Now

DECEMBER 11, 2019

Cross and Braswell highlighted PGA of America as an example. — TopClass LMS by WBT Systems (@WBT_Systems) December 9, 2019. If you’re a marketer, you need to, says Pamela Bump on HubSpot. Nonprofit Marketing Guide offers tips on how to deal with stress during the holiday season. Event Marketer has the scoop.

Organization 57

Organization LMS millennials System 57

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MAY 1, 2020

WBT Systems describes some of what they’ve learned as an LMS provider over the years about online teaching in their tips for new virtual presenters and instructors. Find yours on the Feeding America website. Christina (Tina) Marmor, Director, Marketing Events, Fonteva. Virtual presenters. Chapter virtual education.

North Carolina 273

North Carolina Revenue Education Strategy 273

.orgCommunity

FEBRUARY 6, 2019

Grow Market Share. Tracy shared these statistics from the Association for Talent Development: corporate training is a $160 billion industry in North America, and worldwide it’s a $355 billion budget. LMS systems are even being bundled with licensed content. Make education available 24/7.

Certificate 60

Certificate Illinois millennials Education 60

.orgCommunity

JULY 18, 2019

He said this approach is: “…inefficient, overly-expensive, a heavy burden on marketing and product development, and often results in a confusing and under-utilized array of products that are labeled as ‘member benefits’ simply because members get a price discount compared to non-members.”. Marketing education to non-members.

Revenue 53

Revenue Certificate Discount Blended Learning 53

MemberClicks

SEPTEMBER 20, 2023

Examples of professional medical associations include: American Academy of Neurology Radiological Society of North America Illinois Osteopathic Medical Society American Veterinary Medical Association What is a Trade or Business Medical Association? Email Marketing Dues reminders, member communications, welcome emails, and more.

Association Software 52

Association Software Software Organization Certificate 52

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APRIL 12, 2024

TopClass LMS shares 15 tactics for keeping your attendees’ interest and attention. SMS marketing. Text Request explains how to create an SMS (text) strategy that aligns with your association’s marketing strategy. Corporate marketing budgets are tighter and sponsors are no longer satisfied with logo displays and podium mentions.

Revenue 264

Revenue Strategy Education Price 264

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JUNE 17, 2022

Membership marketing. Tony Rossell from Marketing General Inc. shares the seven deadly sins of membership marketing. He also suggests next steps to help you repent for those marketing sins. Marketing Maturity for Nonprofits (Nonprofit Conversations with Cecilia Sepp, CAE ). Some of these sins may surprise you.

DC 39

DC Washington Revenue Leadership 39

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FEBRUARY 24, 2023

Cierra Loflin at Superpath identifies the telltale signs of an underperforming blog and shares the turnaround advice of three content marketers who inherited mediocre blogs. Host: UST Education Speakers: Jeff Horne, Co-Founder, CEO, Wicket Steve Shock, VP Marketing, Wicket Marketing Technology Specialist Tue 2/28 at 12 p.m.

Certificate 39

Certificate Education Process Leadership 39

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JUNE 24, 2022

It’s a good start, for sure, but you know your market segments best. Rory Archibald, Associations, Sectors & Marketing, VisitScotland. Presenters: Bob Vaez, founder & CEO, and Thorben Grosser, VP of Product Marketing, EventMobi. Bill Sweeney, Director of Business Development – North America, rooom AG.

Video 39

Video Revenue Strategy Technology 39

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FEBRUARY 17, 2023

The weekly list of free educational events and resources for the association community… Program marketing. Quick hits How the Reasoned Action Theory works in membership marketing—make sure you understand the scientific theory underlying human behavior. When the student is ready, the teacher appears… but is the boss willing to pay?

Revenue 39

Revenue Strategy Education Technology 39

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SEPTEMBER 1, 2023

TopClass LMS advises associations to offer microlearning programs to busy professionals since they’re more likely to have 10 minutes to spare, not 50. Gen Z marketing. They describe nine strategies for marketing membership to Gen Z. MGI’s 2023 Membership Marketing Benchmarking Report is ready for download.

Revenue 233

Revenue Education Survey Strategy 233

GrowthZone

JULY 24, 2018

Founded in 1982, and now owned by Community Brands Holdings, LLC, they serve nearly 8,000 customers across North America. Additional features include: Fundraising/CRM, Accounting Software, Web Hosting, and Learning Management System (LMS). Pricing available upon request. Support Chat is available M-F 8 AM to 5 PM CT. million members.

Software 84

Software Association Management Austin Atlanta 84

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NOVEMBER 11, 2016

Kelly Treadway, marketing and social media strategist, EventCurious. Webinars have become the most important tool marketers have for generating leads and driving sales. Presenter: Mark Bornstein, vice president of content marketing, ON24. Katherine Matthews, database manager, Entomological Society of America. Host: ON24.

Handbook 245

Handbook Washington eBook DC 245

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NOVEMBER 24, 2023

TopClass LMS explains how an awareness week gives your members a chance to feel good about themselves, the work they do, and their professional community, and attracts the attention of people who might want to learn more or join your industry. Next gen marketing. More info/register. 1 CMP credit. More info/register. 1 CMP credit.

Arlington 270

Arlington Los Angeles Atlanta Technology 270

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MARCH 14, 2025

Marketing plan. GrowthZone reviews the often confused components of an association marketing plan : mission, goals, objectives, strategy, and tactics. For each component, they provide an example of what it is and isntclarification that will help keep your marketing efforts on track. Sponsors and Executive Orders.

LMS 258

LMS Tampa Education Certificate 258

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SEPTEMBER 4, 2020

Bob Gilbert, President & CEO, Hospitality Sales and Marketing Association International. Projected Outcomes of the 2020 Elections and Impacts on the Market. Mon 9/14 – LMS Demo Day. When leveraged properly, an LMS will help any organization simplify and streamline learning content, programs, courses and support materials.

LMS 322

LMS Montana Revenue Recruiting 322